{"id":97269,"date":"2026-06-11T11:30:17","date_gmt":"2026-06-11T08:30:17","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/06\/11\/teknosa-ile-futbolda-yeniden-totem-zamani"},"modified":"2026-06-11T11:30:17","modified_gmt":"2026-06-11T08:30:17","slug":"teknosa-ile-futbolda-yeniden-totem-zamani","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/06\/11\/teknosa-ile-futbolda-yeniden-totem-zamani\/","title":{"rendered":"Teknosa ile futbolda yeniden totem zaman\u0131"},"content":{"rendered":"<p class=\"MsoNormal\" style=\"text-align: justify;line-height: 115%\">Sabanc\u0131 Holding i\u015ftiraklerinden Teknosa, T\u00fcrkiye\u2019nin futbol tarihine damga vuran 2002 ruhunu yeniden canland\u0131ran \u00f6zel bir projeye imza at\u0131yor. Milyonlar\u0131n ortak heyecan\u0131na d\u00f6n\u00fc\u015fen unutulmaz ma\u00e7lar\u0131n ard\u0131ndan y\u0131llar ge\u00e7se de haf\u0131zalarda yer eden totemler, \u201cTotem 2002\u201d projesiyle yeniden g\u00fcn y\u00fcz\u00fcne \u00e7\u0131k\u0131yor.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;line-height: 115%\">2002 D\u00fcnya Kupas\u0131\u2019n\u0131 ekran ba\u015f\u0131nda takip eden herkesin kendine \u00f6zg\u00fc bir rit\u00fceli vard\u0131. Ma\u00e7 boyunca yerinden kalkmayanlar, u\u011fur getirdi\u011fine inand\u0131\u011f\u0131 ti\u015f\u00f6rt\u00fcn\u00fc de\u011fi\u015ftirmeyenler, gol geldi\u011finde ayn\u0131 hareketleri tekrarlayanlar ya da televizyonun sesini belirli bir seviyede tutanlar&#8230; O g\u00fcnlerde yap\u0131lan totemler, milyonlarca ki\u015finin ortak futbol haf\u0131zas\u0131n\u0131n bir par\u00e7as\u0131 haline geldi.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;line-height: 115%\">Teknosa\u2019n\u0131n Ogilvy4129 i\u015f birli\u011fiyle hayata ge\u00e7irdi\u011fi \u201cTotem 2002\u201d projesi, y\u0131llard\u0131r anlat\u0131lmaya devam eden bu hik\u00e2yeleri yeniden bir araya getiriyor. Futbolseverler, proje i\u00e7in olu\u015fturulan ve yapay zek\u00e2 destekli chatbot entegrasyonuna sahip \u201ctotem_2002\u201d Instagram hesab\u0131na DM \u00fczerinden ula\u015farak 2002 y\u0131l\u0131nda yapt\u0131klar\u0131 totemleri payla\u015fabiliyor. Kat\u0131l\u0131mc\u0131lar, anlatt\u0131klar\u0131 hik\u00e2yelerden olu\u015fturulan kendilerine \u00f6zel totem kartlar\u0131n\u0131 al\u0131rken s\u00fcrpriz indirimler kazanma f\u0131rsat\u0131 da yakal\u0131yor.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;line-height: 115%\">Sosyal medya \u00fczerinden b\u00fcy\u00fcyen proje, T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131ndan ger\u00e7ek totem hik\u00e2yelerini bir araya getirirken futbolun ortak duygular, an\u0131lar ve payla\u015f\u0131lan heyecanlarla da ya\u015fand\u0131\u011f\u0131n\u0131 hat\u0131rlat\u0131yor.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;line-height: 115%\">\u00c7\u00fcnk\u00fc bazen futbol sadece futbol de\u011fildir. Bir \u00fclkenin ayn\u0131 anda ayn\u0131 heyecan\u0131 hissetmesidir. Ve \u015fimdi&#8230; Yeniden totem zaman\u0131<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Teknosa, 2002\u2019de milyonlar\u0131 ekran ba\u015f\u0131nda bulu\u015fturan futbol heyecan\u0131n\u0131 y\u0131llar sonra yeniden hat\u0131rlat\u0131yor. Ogilvy4129 i\u015f birli\u011fiyle hayata ge\u00e7irilen \u201cTotem 2002\u201d projesi ile unutulmayan totemleri yeniden g\u00fcn y\u00fcz\u00fcne \u00e7\u0131kar\u0131yor. Futbolseverler, @totem_2002 Instagram hesab\u0131 \u00fczerinden payla\u015ft\u0131klar\u0131 totem hikayeleriyle kendilerine \u00f6zel kartlar olu\u015ftururken s\u00fcrpriz indirimler kazanma f\u0131rsat\u0131 da elde ediyor.<\/p>\n","protected":false},"author":1,"featured_media":97270,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-97269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/97269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=97269"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/97269\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/97270"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=97269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=97269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=97269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}