{"id":89415,"date":"2026-05-23T13:12:17","date_gmt":"2026-05-23T10:12:17","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/?p=89415"},"modified":"2026-05-23T13:12:17","modified_gmt":"2026-05-23T10:12:17","slug":"klasik-emlakcilik-oldu-gayrimenkulde-yeni-donemin-sifresi-veri-ve-yapay-zeka","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/23\/klasik-emlakcilik-oldu-gayrimenkulde-yeni-donemin-sifresi-veri-ve-yapay-zeka\/","title":{"rendered":"\u201cKlasik Emlak\u00e7\u0131l\u0131k \u00d6ld\u00fc\u201d: Gayrimenkulde Yeni D\u00f6nemin \u015eifresi Veri ve Yapay Zek\u00e2"},"content":{"rendered":"<p>Ankara \u00dcniversitesi\u2019nde ger\u00e7ekle\u015ftirilen etkinlik; akademi d\u00fcnyas\u0131, kamu kurumlar\u0131 ve \u00f6zel sekt\u00f6r temsilcilerini ayn\u0131 platformda bulu\u015fturdu. Programa, Ankara \u00dcniversitesi Rekt\u00f6r Yard\u0131mc\u0131s\u0131 ve Uygulamal\u0131 Bilimler Fak\u00fcltesi Dekan\u0131 Harun Tanr\u0131vermi\u015f ba\u015fta olmak \u00fczere akademisyenler, sekt\u00f6r profesyonelleri, kamu temsilcileri ve \u00f6\u011frenciler yo\u011fun kat\u0131l\u0131m g\u00f6sterdi.<\/p>\n<p>Etkinli\u011fin akademik koordinasyonunda yer alan Ye\u015fim Tanr\u0131vermi\u015f ise kariyer g\u00fcnlerinin \u00f6\u011frencilerin sekt\u00f6rle do\u011frudan temas kurmas\u0131 a\u00e7\u0131s\u0131ndan \u00f6nemli bir f\u0131rsat sundu\u011funu belirterek, \u00fcniversite-sekt\u00f6r i\u015f birliklerinin daha da geli\u015ftirilmesinin hedeflendi\u011fini ifade etti.<\/p>\n<p><strong>\u201cGayrimenkul 5.0 D\u00f6nemi Ba\u015flad\u0131\u201d<\/strong><\/p>\n<p>Program kapsam\u0131nda d\u00fczenlenen organizasyonda MYK Ba\u015fkan Yard\u0131mc\u0131s\u0131 Cihat Demiralp, T\u00fcrkiye De\u011ferleme Uzmanlar\u0131 Birli\u011fi Genel Sekreteri Hakan Ufuk, TOGED Genel Sekreteri Emek Bar\u0131\u015f Kepenek, organize sanayi b\u00f6lgeleri y\u00f6neticileri, de\u011ferleme \u015firketleri ve kamu kurumlar\u0131ndan uzman isimler \u00f6\u011frencilerle bir araya geldi.<\/p>\n<p>Etkinli\u011fin dikkat \u00e7eken sunumlar\u0131ndan birini ger\u00e7ekle\u015ftiren Hasan Ceran, \u201cGayrimenkul Sekt\u00f6r\u00fcnde Giri\u015fimcilik ve Stratejik Vizyon\u201d ba\u015fl\u0131kl\u0131 konu\u015fmas\u0131nda sekt\u00f6rde ya\u015fanan d\u00f6n\u00fc\u015f\u00fcm\u00fc anlatt\u0131.<\/p>\n<p>\u201cGayrimenkul 5.0\u201d kavram\u0131na dikkat \u00e7eken Ceran, klasik emlak\u00e7\u0131l\u0131k anlay\u0131\u015f\u0131n\u0131n yerini veri odakl\u0131, teknoloji destekli ve stratejik bak\u0131\u015f a\u00e7\u0131s\u0131na b\u0131rakt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n<p>Ceran, \u201cBir d\u00f6nem yaln\u0131zca portf\u00f6y g\u00f6stermek yeterliydi. Bug\u00fcn ise bir b\u00f6lgenin gelece\u011fini; demografik veriler, ula\u015f\u0131m projeleri, yat\u0131r\u0131m e\u011filimleri ve yapay zek\u00e2 destekli analizlerle okuyabiliyoruz. Art\u0131k yaln\u0131zca gayrimenkul satm\u0131yoruz; veri tabanl\u0131 finansal karar \u00fcretiyoruz\u201d dedi.<\/p>\n<p><strong>\u201cSekt\u00f6r\u00fcn En B\u00fcy\u00fck A\u00e7\u0131\u011f\u0131 Nitelikli \u0130nsan Kayna\u011f\u0131\u201d<\/strong><\/p>\n<p>\u00d6zellikle ticari gayrimenkul alan\u0131nda \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm ya\u015fand\u0131\u011f\u0131n\u0131 belirten Ceran, organize sanayi b\u00f6lgeleri, lojistik merkezleri, enerji yat\u0131r\u0131mlar\u0131 ve karma projelerin sekt\u00f6r\u00fcn yeni b\u00fcy\u00fcme alanlar\u0131n\u0131 olu\u015fturdu\u011funu ifade etti.<\/p>\n<p>Sekt\u00f6r\u00fcn en b\u00fcy\u00fck ihtiyac\u0131n\u0131n e\u011fitimli, teknolojiye h\u00e2kim ve vizyon sahibi insan kayna\u011f\u0131 oldu\u011funu vurgulayan Ceran, art\u0131k yaln\u0131zca sat\u0131\u015f yapabilen ki\u015filerin de\u011fil; ekonomiyi okuyabilen, finansal analiz yapabilen ve dijital d\u00f6n\u00fc\u015f\u00fcme uyum sa\u011flayabilen profesyonellerin \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n<p>Ceran, \u201cBug\u00fcn sekt\u00f6r sadece sat\u0131\u015f yapabilen insan aram\u0131yor. Ekonomiyi okuyabilen, teknolojiye adapte olabilen, finansal d\u00fc\u015f\u00fcnce yap\u0131s\u0131na sahip ve ileti\u015fim becerisi g\u00fc\u00e7l\u00fc profesyoneller ar\u0131yor. \u00dcniversite \u00f6\u011frencileri i\u00e7in burada \u00e7ok ciddi bir kariyer f\u0131rsat\u0131 var\u201d ifadelerini kulland\u0131.<\/p>\n<p><strong>Gen\u00e7lere Yapay Zek\u00e2 ve Dijitalle\u015fme \u00c7a\u011fr\u0131s\u0131<\/strong><\/p>\n<p>Konu\u015fmas\u0131nda gen\u00e7lere de \u00f6nemli tavsiyelerde bulunan Hasan Ceran, \u00fcniversite e\u011fitiminin tek ba\u015f\u0131na yeterli olmad\u0131\u011f\u0131n\u0131 belirterek s\u00fcrekli geli\u015fimin \u00f6nemine dikkat \u00e7ekti.<\/p>\n<p>Yapay zek\u00e2 ve dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn i\u015f d\u00fcnyas\u0131n\u0131 yeniden \u015fekillendirdi\u011fini ifade eden Ceran, de\u011fi\u015fime h\u0131zl\u0131 adapte olabilen gen\u00e7lerin gelece\u011fin sekt\u00f6r liderleri olaca\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n<p>Ceran, \u201cBug\u00fcn rekabet yaln\u0131zca bilgiyle de\u011fil, h\u0131zla de\u011fi\u015fime uyum sa\u011flayabilme becerisiyle kazan\u0131l\u0131yor. Yapay zek\u00e2y\u0131 kullanabilen, dijital d\u00fcnyay\u0131 anlayan ve kendini s\u00fcrekli geli\u015ftiren gen\u00e7ler birka\u00e7 y\u0131l i\u00e7inde sekt\u00f6r\u00fcn oyun kurucular\u0131 olacak\u201d diye konu\u015ftu.<\/p>\n<p><strong>\u201cGayrimenkulde Art\u0131k Sistemler Yar\u0131\u015f\u0131yor\u201d<\/strong><\/p>\n<p>Kendi olu\u015fturduklar\u0131 ekosistem modeline de de\u011finen Ceran, gayrimenkul sekt\u00f6r\u00fcn\u00fcn art\u0131k yaln\u0131zca ofis faaliyetlerinden ibaret olmad\u0131\u011f\u0131n\u0131, medya, finans ve teknolojiyle i\u00e7 i\u00e7e ge\u00e7mi\u015f yeni bir yap\u0131ya d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc ifade etti.<\/p>\n<p>Bilgi platformlar\u0131, yat\u0131r\u0131m sistemleri, e\u011fitim altyap\u0131lar\u0131 ve dijital \u00e7\u00f6z\u00fcmlerin sekt\u00f6rde belirleyici hale geldi\u011fini s\u00f6yleyen Ceran, g\u00fc\u00e7l\u00fc veri altyap\u0131s\u0131na sahip sistemlerin rekabette \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n<p>\u201cD\u00fcnyada art\u0131k sadece dan\u0131\u015fmanlar de\u011fil, sistemler yar\u0131\u015f\u0131yor. Veri altyap\u0131s\u0131 g\u00fc\u00e7l\u00fc olan, teknoloji kullanan, finansal vizyon geli\u015ftiren yap\u0131lar \u00f6ne \u00e7\u0131k\u0131yor\u201d diyen Ceran, sekt\u00f6r\u00fcn gelece\u011finin entegre dijital sistemlerle \u015fekillenece\u011fini kaydetti.<\/p>\n<p><strong>\u00d6\u011frenciler Sekt\u00f6r Temsilcileriyle Bulu\u015ftu<\/strong><\/p>\n<p>\u0130ki g\u00fcn s\u00fcren Kariyer G\u00fcnleri boyunca \u00f6\u011frenciler; kamu kurumlar\u0131, de\u011ferleme kurulu\u015flar\u0131, finans sekt\u00f6r\u00fc temsilcileri, organize sanayi b\u00f6lgesi y\u00f6neticileri ve \u00f6zel sekt\u00f6r profesyonelleriyle birebir g\u00f6r\u00fc\u015fme f\u0131rsat\u0131 buldu.<\/p>\n<p>Program sonunda \u00f6\u011frenciler Hasan Ceran\u2019a sekt\u00f6r\u00fcn d\u00f6n\u00fc\u015f\u00fcm\u00fc, yapay zek\u00e2 uygulamalar\u0131, yeni nesil \u00e7al\u0131\u015fma modelleri ve kariyer f\u0131rsatlar\u0131na ili\u015fkin sorular y\u00f6neltti.<\/p>\n<p>Etkinlikte konu\u015fan akademisyenler ise \u00fcniversite-sekt\u00f6r i\u015f birliklerinin \u00f6nemine dikkat \u00e7ekerek, \u00f6\u011frencilerin teorik bilginin yan\u0131 s\u0131ra saha deneyimiyle desteklenmesinin yeni d\u00f6nemde daha da kritik hale geldi\u011fini vurgulad\u0131.<\/p>\n<p class=\"source\"><b>Kaynak:<\/b> Sanayi Haber Ajans\u0131<\/p>","protected":false},"excerpt":{"rendered":"<p>Gayrimenkul sekt\u00f6r\u00fcnde dijital d\u00f6n\u00fc\u015f\u00fcm, yapay zek\u00e2 ve veri odakl\u0131 y\u00f6netim anlay\u0131\u015f\u0131 yeni d\u00f6nemin temel dinamikleri haline gelirken, sekt\u00f6r temsilcileri art\u0131k klasik emlak\u00e7\u0131l\u0131k modelinin sona erdi\u011fini ifade ediyor. Ankara \u00dcniversitesi Uygulamal\u0131 Bilimler Fak\u00fcltesi Gayrimenkul Geli\u015ftirme ve Y\u00f6netimi B\u00f6l\u00fcm\u00fc taraf\u0131ndan d\u00fczenlenen Kariyer G\u00fcnleri\u2019nde konu\u015fan Hasan Ceran, sekt\u00f6r\u00fcn gelece\u011finin teknoloji ve stratejik analizlerle \u015fekillenece\u011fini s\u00f6yledi.<\/p>\n","protected":false},"author":911,"featured_media":89417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[274],"tags":[],"class_list":["post-89415","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sanayi"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/89415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/911"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=89415"}],"version-history":[{"count":1,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/89415\/revisions"}],"predecessor-version":[{"id":89418,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/89415\/revisions\/89418"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/89417"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=89415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=89415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=89415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}