{"id":86637,"date":"2026-05-18T15:45:06","date_gmt":"2026-05-18T12:45:06","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/18\/dunyaca-unlu-yildiz-futbolcu-robert-lewandowski-cherynin-global-marka-elcisi-oldu"},"modified":"2026-05-18T15:45:06","modified_gmt":"2026-05-18T12:45:06","slug":"dunyaca-unlu-yildiz-futbolcu-robert-lewandowski-cherynin-global-marka-elcisi-oldu","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/18\/dunyaca-unlu-yildiz-futbolcu-robert-lewandowski-cherynin-global-marka-elcisi-oldu\/","title":{"rendered":"D\u00fcnyaca \u00fcnl\u00fc y\u0131ld\u0131z futbolcu Robert Lewandowski, Chery\u2019nin global marka el\u00e7isi oldu!"},"content":{"rendered":"<p class=\"MsoNormal\">S\u00fcrd\u00fcr\u00fclebilir kalk\u0131nmaya y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131yla \u00f6ne \u00e7\u0131kan \u00c7inli otomotiv devi Chery, \u201cAile i\u00e7in\u201d marka felsefesini \u00fcnl\u00fc isimlerle g\u00fc\u00e7lendirmeye devam ediyor. Bu kapsamda Chery, Barcelona\u2019daki Avrupa Operasyon Merkezi\u2019nde d\u00fczenlenen etkinlikte d\u00fcnyaca \u00fcnl\u00fc futbol y\u0131ld\u0131z\u0131 Robert Lewandowski\u2019nin Chery\u2019nin global marka el\u00e7isi oldu\u011funu resm\u00ee olarak duyurdu.<\/p>\n<p class=\"MsoNormal\">Chery International Ba\u015fkan Yard\u0131mc\u0131s\u0131 ve Avrupa B\u00f6lgesi CEO\u2019su Zhu Shaodong\u2019un da kat\u0131ld\u0131\u011f\u0131 imza t\u00f6reninde konu\u015fan Robert Lewandowski, \u201cGer\u00e7ek anlamda aileyi \u00f6nceliklendiren bir marka ile i\u015f birli\u011fi yapmaktan b\u00fcy\u00fck mutluluk duyuyorum. Ayn\u0131 de\u011ferleri payla\u015f\u0131yoruz; aileyi her \u015feyin \u00f6n\u00fcne koymak, odakl\u0131 kalmak ve m\u00fckemmellik i\u00e7in \u00e7al\u0131\u015fmak. Chery ile birlikte \u2018Aile i\u00e7in\u2019 felsefesini d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndaki ailelere ula\u015ft\u0131rmay\u0131 sab\u0131rs\u0131zl\u0131kla bekliyorum.\u201d dedi.<\/p>\n<p class=\"MsoNormal\">Resmi i\u015f birli\u011fi anla\u015fmas\u0131n\u0131n imzaland\u0131\u011f\u0131 etkinlikte TIGGO9 CSH modelinin anahtar teslim t\u00f6reni de ger\u00e7ekle\u015ftirildi. B\u00f6ylece iki taraf aras\u0131ndaki global i\u015f birli\u011finde yeni bir d\u00f6nemin ba\u015flang\u0131c\u0131 resmen ilan edildi. Bu i\u015f birli\u011fi, Chery\u2019nin k\u00fcresel b\u00fcy\u00fcme stratejisinde \u00f6nemli bir kilometre ta\u015f\u0131 olurken markan\u0131n \u201cAile i\u00e7in\u201d felsefesinin d\u00fcnya \u00e7ap\u0131ndaki etkisini daha da g\u00fc\u00e7lendiriyor. Son y\u0131llarda k\u00fcresel b\u00fcy\u00fcmesini h\u0131zland\u0131ran Chery, bug\u00fcn 100\u2019den fazla \u00fclkede faaliyet g\u00f6steriyor. Marka ayn\u0131 zamanda yeni enerji teknolojileri, ak\u0131ll\u0131 mobilite ve aile odakl\u0131 ula\u015f\u0131m \u00e7\u00f6z\u00fcmleri alanlar\u0131nda teknoloji ve \u00fcr\u00fcn ekosistemini geli\u015ftirmeyi s\u00fcrd\u00fcr\u00fcyor. G\u00fcvenlik, ya\u015fam alan\u0131 ve teknoloji temelinde \u015fekillenen yakla\u015f\u0131m\u0131yla Chery, eri\u015filebilir teknolojiler arac\u0131l\u0131\u011f\u0131yla d\u00fcnya genelindeki ailelere daha g\u00fcvenli, daha konforlu ve daha verimli mobilite deneyimleri sunmay\u0131 hedefliyor.<\/p>\n<p class=\"MsoNormal\">D\u00fcnya futbolunun en ikonik isimlerinden biri olan Lewandowski ise istikrarl\u0131 profesyonel ba\u015far\u0131s\u0131, disiplinli yakla\u015f\u0131m\u0131 ve g\u00fc\u00e7l\u00fc kamuoyu imaj\u0131yla global \u00f6l\u00e7ekte tan\u0131n\u0131yor. Aile de\u011ferlerine, sorumlulu\u011fa ve uzun vadeli vizyona verdi\u011fi \u00f6nem ise Chery\u2019nin \u201cAile i\u00e7in\u201d misyonuyla do\u011fal bir uyum olu\u015fturuyor.<\/p>\n<p class=\"MsoNormal\">Chery i\u00e7in \u201cAile i\u00e7in\u201d yaln\u0131zca bir marka slogan\u0131 de\u011fil, ayn\u0131 zamanda \u00fcr\u00fcn ve teknoloji geli\u015ftirme yakla\u015f\u0131m\u0131n\u0131n temelini olu\u015fturuyor. K\u00fcresel \u00f6l\u00e7ekte standartla\u015ft\u0131r\u0131lm\u0131\u015f g\u00fcvenlik anlay\u0131\u015f\u0131yla hareket eden marka, insan odakl\u0131 ya\u015fam alan\u0131 tasar\u0131m\u0131 sayesinde ailelerin ger\u00e7ek ihtiya\u00e7lar\u0131na yan\u0131t veriyor. Ak\u0131ll\u0131 ve hibrit teknolojilerin eri\u015filebilirli\u011fini destekleyen Chery, daha fazla ailenin premium mobilite deneyimine ula\u015fmas\u0131n\u0131 ama\u00e7l\u0131yor.<\/p>\n<p class=\"MsoNormal\">Aileler i\u00e7in en \u00f6nemli unsurlara odaklanan marka; \u201cAile i\u00e7in Alan\u201d, \u201cAile i\u00e7in G\u00fcven\u201d ve \u201cAile i\u00e7in Teknoloji\u201d yakla\u015f\u0131m\u0131yla kullan\u0131c\u0131lar\u0131n daha geni\u015f ya\u015fam alan\u0131, geli\u015fmi\u015f g\u00fcvenlik ve daha ak\u0131ll\u0131 mobilite beklentilerine yan\u0131t veriyor. Lewandowski ile ger\u00e7ekle\u015ftirilen bu i\u015f birli\u011fi, Chery\u2019nin k\u00fcresel yolculu\u011funda kritik bir d\u00f6n\u00fcm noktas\u0131 olmas\u0131n\u0131n yan\u0131 s\u0131ra markan\u0131n d\u00fcnya genelindeki ailelere y\u00f6nelik uzun vadeli ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n da g\u00fc\u00e7l\u00fc bir g\u00f6stergesi niteli\u011fi ta\u015f\u0131yor.<\/p>\n<p class=\"MsoNormal\">\u00d6n\u00fcm\u00fczdeki d\u00f6nemde Chery; teknolojik inovasyon ve s\u00fcrd\u00fcr\u00fclebilir m\u00fckemmeliyet anlay\u0131\u015f\u0131yla k\u00fcresel varl\u0131\u011f\u0131n\u0131 g\u00fc\u00e7lendirmeyi, \u00fcr\u00fcnlerini, hizmetlerini ve ak\u0131ll\u0131 ekosistemini geli\u015ftirmeyi s\u00fcrd\u00fcrerek d\u00fcnya genelindeki kullan\u0131c\u0131lar\u0131na daha g\u00fcvenli ve daha mutlu mobilite deneyimleri sunmay\u0131 hedefliyor.<\/p>\n<p class=\"MsoNormal\">Chery International, pazar\u0131 daha iyi anlamak ve kullan\u0131c\u0131lara daha iyi hizmet verebilmek amac\u0131yla Eyl\u00fcl 2022\u2019de T\u00fcrkiye\u2019de y\u00fczde 100 i\u015ftirak ile Chery T\u00fcrkiye\u2019yi kurdu. Chery T\u00fcrkiye, Chery markas\u0131na ait t\u00fcm model ve yedek par\u00e7alar\u0131n T\u00fcrkiye\u2019deki lojisti\u011fi, sat\u0131\u015f\u0131 ve sat\u0131\u015f sonras\u0131 hizmetlerinden sorumludur.<\/p>\n<p class=\"MsoNormal\">\u015eirket, t\u00fcm ticari sat\u0131\u015flardan sorumlu olmak \u00fczere; sat\u0131\u015f, sat\u0131\u015f sonras\u0131, bayi a\u011f\u0131 geli\u015ftirme, ileti\u015fim ve di\u011fer departmanlar\u0131n\u0131 kurdu. Faaliyetlerini 7 b\u00f6lgede toplam 54 yetkili sat\u0131c\u0131 ile s\u00fcrd\u00fcr\u00fcyor. \u015eirket, 21 Mart 2023\u2019te TIGGO 8 PRO ve TIGGO 7 PRO olmak \u00fczere birden fazla SUV modelini pazara sundu.<\/p>\n<p class=\"MsoNormal\">Chery modelleri; kalite a\u00e7\u0131s\u0131ndan \u00fcst d\u00fczey m\u00fckemmellik, tasar\u0131m a\u00e7\u0131s\u0131ndan \u015f\u0131kl\u0131k ve y\u00fcksek teknolojik donan\u0131m\u0131yla be\u011feni topluyor. 7 koltuklu SUV TIGGO 8, ihti\u015fam\u0131, l\u00fcks hissi ve g\u00fc\u00e7l\u00fc duru\u015fuyla \u00fcst segment otomobil olarak \u00f6ne \u00e7\u0131k\u0131yor. TIGGO 7 ise konfor ve verimlilik a\u00e7\u0131s\u0131ndan aile SUV\u2019lar\u0131 aras\u0131ndaki tercih edilen modeller aras\u0131nda yer al\u0131yor.<\/p>\n<p class=\"MsoNormal\">Kantar ve Google, ortakla\u015fa 2024 \u00c7in K\u00fcresel Marka Olu\u015fturucular\u0131 \u0130lk 50 listesini a\u00e7\u0131klad\u0131. Chery, otomobil alan\u0131nda \u201c\u00c7in\u2019in En \u0130yi K\u00fcresel Marka Olu\u015fturucusu\u201d se\u00e7ilerek genel listede 14. s\u0131rada yer ald\u0131 ve markan\u0131n g\u00fcc\u00fc \u00f6nemli bir b\u00fcy\u00fcme kaydetti.<\/p>\n<p class=\"MsoNormal\">Chery, kurulu\u015fundan bu yana k\u00fcreselle\u015fme stratejisi uygulayarak uluslararas\u0131 rekabet g\u00fcc\u00fcne ve n\u00fcfuza sahip bir otomobil markas\u0131 olu\u015fturma vizyonuyla teknoloji odakl\u0131 geli\u015fime ba\u011fl\u0131 kald\u0131. S\u00fcrekli teknolojik yenilik yakla\u015f\u0131m\u0131yla hareket eden Chery, k\u00fcresel pazarlara komple ara\u00e7, CKD par\u00e7alar\u0131, motor, \u00fcretim teknolojisi ve ekipman ihra\u00e7 eden ilk \u00c7inli binek otomobil \u015firketi oldu.<\/p>\n<p class=\"MsoNormal\">Chery; \u00fcr\u00fcn stratejisi, yerelle\u015ftirme stratejisi ve yetenek stratejisinin uygulanmas\u0131 yoluyla yerel ve uluslararas\u0131 pazarlar\u0131 geli\u015ftirmeye, k\u00fcreselle\u015fmeyi derinle\u015ftirmeye ve \u00e7evre dostu teknoloji, aile ve arkada\u015fl\u0131k ilkelerine odaklan\u0131yor.<\/p>\n<p class=\"MsoNormal\">27 y\u0131ll\u0131k geli\u015fim s\u00fcrecinin ard\u0131ndan Chery\u2019nin sat\u0131\u015f ve servis a\u011f\u0131 80\u2019in \u00fczerinde \u00fclke ve b\u00f6lgeyi kapsarken d\u00fcnya genelinde 14 milyonun \u00fczerinde kullan\u0131c\u0131ya ula\u015f\u0131ld\u0131. Ayr\u0131ca Chery, topluma katk\u0131 sa\u011flamak ve k\u00fcresel t\u00fcketicilere daha iyi \u00fcr\u00fcn ve hizmetler sunmak amac\u0131yla \u00e7evre dostu kalk\u0131nma, \u00e7evre koruma, sosyal refah ve personel e\u011fitimi gibi alanlarda \u00e7e\u015fitli sosyal sorumluluk faaliyetleri y\u00fcr\u00fct\u00fcyor.<\/p>\n<p class=\"MsoNormal\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/05\/7769697c8a5fa40b4791cd2be9205796_1.jpg\" \/>\n<\/p>\n<p class=\"MsoNormal\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/05\/7769697c8a5fa40b4791cd2be9205796_2.jpg\" \/>\n<\/p>\n<p class=\"MsoNormal\">\u00a0<\/p>\n<p class=\"MsoNormal\">\u00a0<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c7in\u2019in otomotiv alan\u0131ndaki ihracat lideri Chery, \u00fcnl\u00fc futbolcu Robert Lewandowski\u2019yi resmi olarak global marka el\u00e7isi olarak duyurdu. \u201cAile i\u00e7in\u201d marka felsefesinin global \u00f6l\u00e7ekte g\u00fc\u00e7lendirilmesini ama\u00e7layan i\u015f birli\u011fi, Chery\u2019nin k\u00fcresel yolculu\u011funda kritik bir d\u00f6n\u00fcm noktas\u0131 olmas\u0131n\u0131n yan\u0131 s\u0131ra markan\u0131n d\u00fcnya genelindeki ailelere y\u00f6nelik uzun vadeli ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n da g\u00fc\u00e7l\u00fc bir g\u00f6stergesi niteli\u011fi ta\u015f\u0131yor.<\/p>\n","protected":false},"author":1,"featured_media":86638,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-86637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/86637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=86637"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/86637\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/86638"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=86637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=86637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=86637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}