Program\u0131n ikinci y\u0131l\u0131nda, yapay zek\u00e2 ba\u015fta olmak \u00fczere g\u00fcncel dijital ve sosyal beceriler kazand\u0131rmay\u0131 ama\u00e7layan 25 farkl\u0131 ba\u015fl\u0131kta kapsaml\u0131 e\u011fitimler d\u00fczenlendi. Bu y\u0131l programa 5.000\u2019in \u00fczerinde 50 ya\u015f \u00fcst\u00fc kad\u0131n kat\u0131ld\u0131. <\/p>\n
Tekno-g\u00fczellik devi L\u2019Or\u00e9al T\u00fcrkiye, 50 ya\u015f ve \u00fczeri kad\u0131nlar\u0131n ger\u00e7ek potansiyellerine ula\u015fmalar\u0131n\u0131, istihdam\u0131n aktif bir par\u00e7as\u0131 olmalar\u0131n\u0131 ve nesiller aras\u0131 sinerjiyle g\u00fc\u00e7lenmelerini desteklemek amac\u0131yla hayata ge\u00e7irdi\u011fi \u201cL’Or\u00e9al T\u00fcrkiye 50+ Tekno Kad\u0131n Guru Program\u0131\u201dn\u0131n ikinci d\u00f6nem mezunlar\u0131n\u0131 a\u00e7\u0131klad\u0131. G\u00fczelli\u011fi yaln\u0131zca inovatif \u00fcr\u00fcn ve servisleri ile de\u011fil, bireyleri \u00f6zg\u00fcvenlerini ve potansiyellerini a\u00e7\u0131\u011fa \u00e7\u0131karan bir g\u00fc\u00e7 olarak tan\u0131mlayan; s\u00fcrd\u00fcr\u00fclebilir ve kapsay\u0131c\u0131 dijital deneyimleri herkes i\u00e7in eri\u015filebilir k\u0131lmay\u0131 ilke edinen \u015firket, SistersLab – Bilim ve Teknolojide Kad\u0131n Derne\u011fi i\u015f birli\u011fiyle hayata ge\u00e7irdi\u011fi bu program kapsam\u0131nda 2026 mezunlar\u0131n\u0131 \u00e7evrimi\u00e7i bir t\u00f6rende mezuniyet sertifikalar\u0131yla bulu\u015fturdu. Program, SistersLab’in bu ya\u015f grubuna y\u00f6nelik bug\u00fcne kadar hayata ge\u00e7irdi\u011fi en kapsaml\u0131 giri\u015fim olma \u00f6zelli\u011fini de ta\u015f\u0131yor.<\/p>\n
\u0130lk y\u0131l\u0131nda hedefini %250 a\u015farak 3.000\u2019den fazla kad\u0131na ula\u015fan program, 12 \u00fccretsiz \u00e7evrimi\u00e7i e\u011fitim mod\u00fcl\u00fc ve L’Or\u00e9al T\u00fcrkiye \u00e7al\u0131\u015fanlar\u0131n\u0131n e\u011fitimci olarak sundu\u011fu katk\u0131yla toplumsal etkisini g\u00fc\u00e7l\u00fc bi\u00e7imde ortaya koymu\u015ftu. L’Or\u00e9al T\u00fcrkiye 50+ Tekno Kad\u0131n Guru Program\u0131, bu y\u0131l ise 5.000\u2019in \u00fczerinde toplam kat\u0131l\u0131ma ula\u015ft\u0131. Bu y\u0131lki ba\u015fvurular\u0131n %86\u2019s\u0131n\u0131 programa ilk kez kat\u0131lan kad\u0131nlar olu\u015fturdu. Programa en yo\u011fun kat\u0131l\u0131m sa\u011flayan 3 il ise \u0130stanbul, \u0130zmir ve Ankara oldu. Programa en \u00e7ok \u00fcniversite mezunu kad\u0131nlar ilgi g\u00f6sterirken yurt d\u0131\u015f\u0131ndan s\u0131ras\u0131yla Almanya, Hollanda ve ABD\u2019den kat\u0131l\u0131m g\u00f6sterildi. \u00a0\u00c7evrimi\u00e7i d\u00fczenlenen mezuniyet t\u00f6reninde kad\u0131nlar\u0131n yo\u011fun ilgisiyle kar\u015f\u0131la\u015fan L\u2019Or\u00e9al\u00a0Kurumsal \u0130leti\u015fim ve Etkile\u015fim Direkt\u00f6r\u00fc & \u00dclke S\u00fcrd\u00fcr\u00fclebilirlik Lideri \u0130rem Karaoda Tanr\u0131kulu \u201cL\u2019Or\u00e9al T\u00fcrkiye olarak, teknoloji ve dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn ancak kapsay\u0131c\u0131 oldu\u011funda ger\u00e7ek anlamda de\u011fer yaratt\u0131\u011f\u0131na inan\u0131yoruz. \u2018\u00d6nce \u0130nsan\u2019 yakla\u015f\u0131m\u0131m\u0131zla, 50 ya\u015f ve \u00fczeri kad\u0131nlar\u0131 d\u00f6n\u00fc\u015f\u00fcm\u00fcn gerisinde kalan bireyler olarak de\u011fil; bilgi, deneyim ve ya\u015fam birikimleriyle bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn aktif bir par\u00e7as\u0131 olan g\u00fc\u00e7l\u00fc akt\u00f6rler olarak g\u00f6r\u00fcyoruz. L\u2019Or\u00e9al T\u00fcrkiye 50+ Tekno Kad\u0131n Guru Program\u0131\u2019n\u0131 da bu anlay\u0131\u015fla hayata ge\u00e7irdik. Program\u0131m\u0131zla kad\u0131nlar\u0131n ger\u00e7ek potansiyellerini g\u00f6r\u00fcn\u00fcr k\u0131lmay\u0131, dijital ve sosyal becerilerini g\u00fc\u00e7lendirmeyi, istihdamda daha aktif rol almalar\u0131n\u0131 desteklemeyi ve ku\u015faklar aras\u0131 etkile\u015fimi art\u0131rmay\u0131 ama\u00e7l\u0131yoruz. \u0130kinci y\u0131l\u0131nda %70\u2019e varan eri\u015fim art\u0131\u015f\u0131yla bir ihtiyaca kar\u015f\u0131l\u0131k verdi\u011fimizi ve do\u011fru yolda ilerledi\u011fimizi g\u00fc\u00e7l\u00fc bi\u00e7imde ortaya koyuyor. Kat\u0131l\u0131mc\u0131lar\u0131m\u0131zdan ald\u0131\u011f\u0131m\u0131z geri bildirimlerle i\u00e7eri\u011fimizi s\u00fcrekli geli\u015ftirirken, tersine ment\u00f6rl\u00fck yakla\u015f\u0131m\u0131m\u0131zla ku\u015faklar aras\u0131 bilgi birikimi payla\u015f\u0131m\u0131n\u0131 daha da g\u00fc\u00e7lendirmeyi hedefliyoruz. Bizim i\u00e7in bu program, yaln\u0131zca bug\u00fcne dokunan bir e\u011fitim s\u00fcreci de\u011fil; kad\u0131nlar\u0131n gelece\u011fe daha g\u00fc\u00e7l\u00fc, daha g\u00f6r\u00fcn\u00fcr ve daha \u00f6zg\u00fcvenli ad\u0131mlarla ilerlemelerine e\u015flik eden uzun soluklu bir yolculuk.\u201d \u015feklinde belirtti.<\/p>\n
40.y\u0131la \u00f6zel tersine ment\u00f6rl\u00fck sistemi ve zenginle\u015fen e\u011fitim i\u00e7erikleri ile ya\u015f alan kad\u0131nlarla birlikte g\u00fc\u00e7leniyor<\/p>\n
L\u2019Or\u00e9al T\u00fcrkiye, 40. y\u0131l\u0131nda 50 ya\u015f ve \u00fczeri kad\u0131nlar\u0131 dijital d\u00fcnyan\u0131n \u201c\u00f6\u011frencileri\u201d de\u011fil, aktif oyuncular\u0131 olarak konumland\u0131r\u0131yor. Program\u0131n ikinci y\u0131l\u0131nda, \u015firketin 40. y\u0131l\u0131na \u00f6zel olarak hayata ge\u00e7irilen tersine ment\u00f6rl\u00fck sistemi kapsam\u0131nda kat\u0131l\u0131mc\u0131lar; \u00f6zellikle dijital alanda g\u00fc\u00e7l\u00fc bilgi birikimine sahip gen\u00e7 kad\u0131n \u00e7al\u0131\u015fanlar ve T\u00fcrkiye\u2019nin farkl\u0131 \u015fehirlerinde e\u011fitimlerini s\u00fcrd\u00fcren \u00fcniversite \u00f6\u011frencileriyle bir araya geliyor. 18\u201335 ya\u015f aral\u0131\u011f\u0131ndaki; ilgi alanlar\u0131, yetkinlikler ve beklentiler do\u011frultusunda ger\u00e7ekle\u015ftirilecek, e\u015fle\u015fmeler ise belirlenen kriterlere g\u00f6re olu\u015fturulacak. 6 ay s\u00fcrecek ment\u00f6rl\u00fck s\u00fcrecinde, ayda bir kez \u00e7evrim i\u00e7i g\u00f6r\u00fc\u015fmeler ger\u00e7ekle\u015ftirilerek gen\u00e7 ve 50 ya\u015f \u00fczeri kad\u0131nlar birbirleriyle deneyimlerini payla\u015facak. Bu modelle; gen\u00e7 kad\u0131nlar\u0131n g\u00fcncel dijital bilgi ve pratik deneyimleri, 50 ya\u015f ve \u00fczeri kad\u0131nlar\u0131n derin ya\u015fam ve i\u015f birikimiyle bulu\u015fturularak nesiller aras\u0131 g\u00fc\u00e7l\u00fc bir bilgi k\u00f6pr\u00fcs\u00fc in\u015fa edilmesi ve bilgiye eri\u015fimde f\u0131rsat e\u015fitli\u011finin peki\u015ftirilmesi hedefleniyor.<\/p>\n
\u00a0Bu y\u0131l, program\u0131n ilk d\u00f6neminden elde edilen deneyimler ve kat\u0131l\u0131mc\u0131 geri bildirimleri do\u011frultusunda i\u00e7erik yap\u0131s\u0131 daha da g\u00fc\u00e7lendirildi. \u0130lk y\u0131lda olu\u015fturulan e\u011fitim \u00e7er\u00e7evesi zenginle\u015ftirilirken, 25 mod\u00fcll\u00fck program\u0131n i\u00e7eri\u011fi derinle\u015ftirilerek yapay zek\u00e2, dijital \u00fcretim, gelir modelleri, dijital marka yaratma, finansal okuryazarl\u0131k ve dijital ortamda g\u00fcvenli ve bilin\u00e7li var olma gibi alanlarda daha kapsaml\u0131 hale getirildi. Program, ayn\u0131 zamanda 50 ya\u015f ve \u00fczeri kad\u0131nlar\u0131 \u00f6z g\u00fcven, \u00f6z sayg\u0131 ve zihinsel iyi olu\u015f perspektifiyle destekleyen b\u00fct\u00fcnc\u00fcl bir yakla\u015f\u0131m benimsedi. B\u00f6ylece kat\u0131l\u0131mc\u0131lar\u0131n dijital d\u00fcnyaya yaln\u0131zca ad\u0131m atmalar\u0131 de\u011fil, bu alanda aktif bi\u00e7imde \u00fcretmeleri, g\u00f6r\u00fcn\u00fcr olmalar\u0131 ve s\u00fcrd\u00fcr\u00fclebilir f\u0131rsatlara haz\u0131r hale gelmeleri de desteklendi. Programdaki L\u2019Or\u00e9al e\u011fitimci say\u0131s\u0131 bu y\u0131l 4 kat\u0131na \u00e7\u0131kt\u0131. E\u011fitim i\u00e7erikleri ayr\u0131ca dijital platformda da yay\u0131na al\u0131narak daha geni\u015f ve s\u00fcrd\u00fcr\u00fclebilir bir eri\u015fim modeli desteklenecek. Program kapsam\u0131nda olu\u015fturulacak Mezunlar A\u011f\u0131 sayesinde ise kat\u0131l\u0131mc\u0131lar e\u011fitim sonras\u0131nda da etkile\u015fimde kalmaya, deneyim payla\u015fmaya ve birbirlerini desteklemeye devam edecek.<\/p>\n
<\/strong> L\u2019Or\u00e9al T\u00fcrkiye, tekno-g\u00fczellik vizyonunun ve kapsay\u0131c\u0131 yakla\u015f\u0131m\u0131n\u0131n somut bir g\u00f6stergesi olan \u201cL’Or\u00e9al T\u00fcrkiye 50+ Tekno Kad\u0131n Guru Program\u0131\u201d ile kad\u0131nlar\u0131n ger\u00e7ek potansiyellerine ula\u015fmalar\u0131n\u0131 destekliyor. L\u2019Or\u00e9al T\u00fcrkiye \u00e7al\u0131\u015fanlar\u0131, g\u00f6n\u00fcll\u00fcl\u00fck esas\u0131na dayanan katk\u0131lar\u0131 ve dijital konulardaki uzmanl\u0131klar\u0131yla kat\u0131l\u0131mc\u0131lara rehberlik ediyor. <\/p>\n","protected":false},"author":1,"featured_media":86484,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,13],"tags":[],"class_list":["post-86483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-teknoloji"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/86483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=86483"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/86483\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/86484"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=86483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=86483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=86483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"