{"id":84117,"date":"2026-05-13T13:45:14","date_gmt":"2026-05-13T10:45:14","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/13\/25-yilini-kutlayan-yemeksepeti-turkiyenin-ceyrek-asirlik-sofra-hafizasina-isik-tutuyor"},"modified":"2026-05-13T13:45:14","modified_gmt":"2026-05-13T10:45:14","slug":"25-yilini-kutlayan-yemeksepeti-turkiyenin-ceyrek-asirlik-sofra-hafizasina-isik-tutuyor","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/13\/25-yilini-kutlayan-yemeksepeti-turkiyenin-ceyrek-asirlik-sofra-hafizasina-isik-tutuyor\/","title":{"rendered":"25. y\u0131l\u0131n\u0131 kutlayan Yemeksepeti, T\u00fcrkiye\u2019nin \u00e7eyrek as\u0131rl\u0131k sofra haf\u0131zas\u0131na \u0131\u015f\u0131k tutuyor"},"content":{"rendered":"<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;border: none\">\u00a0T\u00fcrkiye\u2019nin En Sevilen ve En Teknolojik Online Yemek Sipari\u015fi Markas\u0131 Yemeksepeti, 25. kurulu\u015f y\u0131l d\u00f6n\u00fcm\u00fcnde Ortak\u00f6y Feriye\u2019de d\u00fczenlenen bas\u0131n toplant\u0131s\u0131nda \u00e7eyrek as\u0131rl\u0131k sipari\u015f verilerini kamuoyuyla payla\u015ft\u0131. 2001\u2019de dial-up modemler ve faks cihazlar\u0131yla ba\u015flayan operasyonun bug\u00fcn geldi\u011fi noktay\u0131 ele alan toplant\u0131da, T\u00fcrkiye\u2019nin de\u011fi\u015fen t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131na dair veriler a\u00e7\u0131kland\u0131.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Ocak 2001\u2019de tek bir \u015fehirde bir avu\u00e7 restoranla yola \u00e7\u0131kan Yemeksepeti, bug\u00fcn 81 ilin tamam\u0131nda 135 binden fazla i\u015f orta\u011f\u0131yla geni\u015f bir ekosistemin merkezinde yer al\u0131yor. Geride kalan 25 y\u0131lda platform, 37,6 milyon kullan\u0131c\u0131ya hizmet vererek geni\u015f bir dijital ar\u015fiv olu\u015fturdu.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Faks cihazlar\u0131ndan yapay zekaya<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Yemeksepeti\u2019nin hikayesi, internetin T\u00fcrkiye\u2019de hen\u00fcz yayg\u0131n olmad\u0131\u011f\u0131 bir d\u00f6nemde, sipari\u015flerin restoranlara faksla iletildi\u011fi bir altyap\u0131yla ba\u015flad\u0131. 2014 y\u0131l\u0131nda sipari\u015flerin y\u00fczde 64\u2019\u00fc web \u00fczerinden gelirken, bug\u00fcn her 10 sipari\u015ften 9\u2019u mobil uygulama \u00fczerinden veriliyor.\u00a0<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Platform, 2019\u2019da Yemeksepeti Market ve 2021\u2019de Yemeksepeti Mahalle a\u00e7\u0131l\u0131mlar\u0131yla T\u00fcrkiye\u2019de \u201ch\u0131zl\u0131 ticaret\u201d kategorisine \u00f6nc\u00fcl\u00fck etmeye ba\u015flad\u0131. Bug\u00fcn Ardahan\u2019\u0131n bir il\u00e7esindeki tek bir bakkal dahi Yemeksepeti altyap\u0131s\u0131yla dijital d\u00fcnyaya entegre olmu\u015f durumda.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">25 y\u0131lda \u00f6ne \u00e7\u0131kan tercihler ve rekorlar<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Bas\u0131n toplant\u0131s\u0131nda payla\u015f\u0131lan veriler, T\u00fcrkiye\u2019nin son 25 y\u0131ldaki damak tercihlerini ve s\u0131ra d\u0131\u015f\u0131 kullan\u0131c\u0131 al\u0131\u015fkanl\u0131klar\u0131n\u0131 da ortaya koydu. \u00c7eyrek as\u0131rda toplam 141 milyon adetle listenin zirvesine yerle\u015fen lahmacunu, 69 milyon adetle ayran ve 51 milyon adetle kola takip etti. Platform tarihine ge\u00e7en en b\u00fcy\u00fck sipari\u015f ise i\u00e7inde 200 lahmacun ve 100 \u00e7orban\u0131n yer ald\u0131\u011f\u0131, toplam 400 \u00fcr\u00fcnl\u00fck devasa bir sepet oldu.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Kullan\u0131c\u0131 al\u0131\u015fkanl\u0131klar\u0131nda sadakat ve ke\u015fif de \u00f6n plana \u00e7\u0131kt\u0131; bir kullan\u0131c\u0131 703 g\u00fcn boyunca hi\u00e7 ara vermeden her g\u00fcn sipari\u015f vererek en uzun seri rekorunu k\u0131rarken, bir ba\u015fka lezzet tutkunu ise sadece bir y\u0131l i\u00e7inde tam 418 farkl\u0131 restoran\u0131 deneyimledi. H\u0131zl\u0131 ticaret taraf\u0131nda ise tonajlar dikkat \u00e7ekici seviyelere ula\u015ft\u0131; Yemeksepeti Market ve Mahalle \u00fczerinden bug\u00fcne kadar 1.361 ton muz ve 1.285 ton salatal\u0131k sofralara ula\u015ft\u0131r\u0131l\u0131rken, sabah saatlerinde 2,7 milyon simit, gece yar\u0131s\u0131ndan sonra ise 642 bin litre kola sipari\u015fi verildi.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">\u015eehirlerin lezzet imzalar\u0131<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Yemeksepeti verileri, sipari\u015f tercihlerinde belirgin \u015fehir farkl\u0131l\u0131klar\u0131 oldu\u011funu g\u00f6steriyor. \u0130zmir\u2019de boyoz, Konya\u2019da etli ekmek, Gaziantep\u2019te ise tavuk d\u00f6ner d\u00fcr\u00fcm kendi kategorilerinde birinci s\u0131raya yerle\u015fti. 25 y\u0131ll\u0131k ar\u015fiv, yerel mutfak tercihlerinin dijital sipari\u015f kanallar\u0131nda da g\u00fc\u00e7l\u00fc bi\u00e7imde s\u00fcrd\u00fc\u011f\u00fcn\u00fc ortaya koyuyor.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">En pop\u00fcler sipari\u015f notlar\u0131<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Kullan\u0131c\u0131lar\u0131n restoranlara b\u0131rakt\u0131\u011f\u0131 sipari\u015f notlar\u0131, 25 y\u0131l i\u00e7inde tekrar eden kal\u0131plar olu\u015fturdu. \u201cTur\u015fu olmas\u0131n\u201d, \u201cs\u0131cak gelsin\u201d ve \u201cbol soslu olsun l\u00fctfen\u201d c\u00fcmleleri, platform tarihinde en \u00e7ok tekrarlanan ve zamanla k\u00fcltle\u015fen sipari\u015f notlar\u0131 aras\u0131nda yer ald\u0131. Bu notlar, kullan\u0131c\u0131lar\u0131n sipari\u015f ederken neyi \u00f6nceledi\u011fine dair somut bir veri seti sunuyor. Ayr\u0131ca kullan\u0131c\u0131lar, kuryelerin eme\u011fine online bah\u015fi\u015f sistemi \u00fczerinden tam 17,3 milyon kez te\u015fekk\u00fcr ederek bu dijital ba\u011f\u0131 g\u00fc\u00e7lendirdi.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Efsane restoranlar<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Yemeksepeti\u2019nin 25 y\u0131ll\u0131k ge\u00e7mi\u015finde sisteme erken kat\u0131l\u0131p bug\u00fcne kadar aktif kalan i\u015f ortaklar\u0131 dikkat \u00e7ekiyor. 2001-2005 y\u0131llar\u0131 aras\u0131nda sisteme dahil olan ve bug\u00fcn h\u00e2l\u00e2 aktif olarak hizmet veren 24 \u201cefsane restoran\u201d bulunuyor. Bu restoranlar\u0131n 17\u2019si \u0130stanbul\u2019da, 4\u2019\u00fc ise Sivas\u2019ta bulunuyor. Sivas, \u0130stanbul d\u0131\u015f\u0131nda listede en \u00e7ok restoranla temsil edilen \u015fehir konumunda. Sisteme ilk be\u015f y\u0131lda kay\u0131t olan ve bug\u00fcn h\u00e2l\u00e2 platformu aktif olarak kullanan kullan\u0131c\u0131 say\u0131s\u0131 ise 21 bin 723 olarak\u00a0\u00f6ne \u00e7\u0131kt\u0131.<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">\u00a0Yemeksepeti CEO\u2019su Oytun \u00c7alap\u00f6ver: Oda\u011f\u0131m\u0131z yapay zeka yat\u0131r\u0131mlar\u0131<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">Yemeksepeti CEO\u2019su Oytun \u00c7alap\u00f6ver, toplant\u0131da yapt\u0131\u011f\u0131 konu\u015fmada markan\u0131n 25 y\u0131ll\u0131k birikimini ve gelecek planlar\u0131n\u0131 \u015fu s\u00f6zlerle payla\u015ft\u0131:<\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">\u201cYemeksepeti, 25 y\u0131l \u00f6nce k\u00fc\u00e7\u00fck bir ekiple, k\u00fc\u00e7\u00fck bir apartman dairesinde yola \u00e7\u0131kt\u0131. O d\u00f6nemde hedefimiz, T\u00fcrkiye\u2019de yeni yeni \u015fekillenen online ticaret i\u00e7inde yemek sipari\u015fi kategorisini olu\u015fturmakt\u0131. Bug\u00fcn geldi\u011fimiz noktay\u0131 d\u00fc\u015f\u00fcn\u00fcnce, 1,7 milyar\u0131n \u00fczerindeki sipari\u015f verisinin sadece bizim i\u00e7in de\u011fil T\u00fcrkiye\u2019nin t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131n\u0131 anlamak a\u00e7\u0131s\u0131ndan da k\u0131ymetli oldu\u011funu g\u00f6r\u00fcyoruz. 81 ilin tamam\u0131nda, Ardahan\u2019daki bir bakkaldan \u0130stanbul\u2019daki b\u00fcy\u00fck restoran zincirine kadar 135 bin i\u015f orta\u011f\u0131yla \u00e7al\u0131\u015fmak, ger\u00e7ekten geni\u015f bir ekosistem anlam\u0131na geliyor. <\/p>\n<p class=\"MsoNormal\" style=\"margin-bottom: 5.0pt;text-align: justify;border: none\">\u00d6n\u00fcm\u00fczdeki d\u00f6nemde oda\u011f\u0131m\u0131z, kullan\u0131c\u0131lar\u0131m\u0131z\u0131n ve i\u015f ortaklar\u0131m\u0131z\u0131n hayat\u0131n\u0131 kolayla\u015ft\u0131racak yapay zeka yat\u0131r\u0131mlar\u0131 olacak. Sesli komut, g\u00f6rsel arama ve ki\u015fiselle\u015ftirilmi\u015f \u00f6neri sistemleri \u00fczerinde \u00e7al\u0131\u015f\u0131yoruz. Hedefimiz, kullan\u0131c\u0131n\u0131n ihtiya\u00e7 duydu\u011fu anda do\u011fru \u00e7\u00f6z\u00fcm\u00fc h\u0131zla sunabilen bir platform olmak. Yemeksepeti\u2019nin \u00f6n\u00fcm\u00fczdeki y\u0131llarda da T\u00fcrkiye\u2019nin g\u00fcnl\u00fck sipari\u015f al\u0131\u015fkanl\u0131klar\u0131n\u0131n merkezinde kalmas\u0131n\u0131 istiyoruz.\u201d<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye\u2019de online yemek sipari\u015fi kategorisini kuran Yemeksepeti, 25. y\u0131l\u0131n\u0131 kutlarken 1,7 milyar adetin \u00fczerindeki sipari\u015f ar\u015fivinden \u00e7\u0131kard\u0131\u011f\u0131 verileri kamuoyuyla payla\u015ft\u0131. 2001\u2019deki faks d\u00f6neminden bug\u00fcnk\u00fc yapay zek\u00e2 yat\u0131r\u0131mlar\u0131na uzanan d\u00f6n\u00fc\u015f\u00fcm\u00fcn yan\u0131 s\u0131ra, 703 g\u00fcn \u00fcst \u00fcste sipari\u015f veren kullan\u0131c\u0131dan 400 \u00fcr\u00fcnl\u00fck dev sepete kadar pek \u00e7ok dikkat \u00e7ekici veri de payla\u015f\u0131ld\u0131.<\/p>\n","protected":false},"author":1,"featured_media":84118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-84117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/84117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=84117"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/84117\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/84118"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=84117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=84117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=84117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}