{"id":80726,"date":"2026-05-06T14:00:07","date_gmt":"2026-05-06T11:00:07","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/06\/chery-kuresel-gelisim-ekosistemi-icin-deger-zinciri-entegrasyonunu-derinlestiriyor"},"modified":"2026-05-06T14:00:07","modified_gmt":"2026-05-06T11:00:07","slug":"chery-kuresel-gelisim-ekosistemi-icin-deger-zinciri-entegrasyonunu-derinlestiriyor","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/05\/06\/chery-kuresel-gelisim-ekosistemi-icin-deger-zinciri-entegrasyonunu-derinlestiriyor\/","title":{"rendered":"Chery k\u00fcresel geli\u015fim ekosistemi i\u00e7in de\u011fer zinciri entegrasyonunu derinle\u015ftiriyor"},"content":{"rendered":"

\u015eirketten yap\u0131lan a\u00e7\u0131klamada, d\u00fcnya \u00e7ap\u0131nda bir marka in\u015fa etmek amac\u0131yla k\u00fcresel i\u015f ortaklar\u0131yla uzun vadeli ve kar\u015f\u0131l\u0131kl\u0131 faydaya dayal\u0131 b\u00fcy\u00fcme modelinin benimsendi\u011fi belirtilerek, yeni bir k\u00fcresel geli\u015fim ekosistemi kurmak i\u00e7in t\u00fcm de\u011fer zinciri entegrasyonunun derinle\u015ftirildi\u011fi ifade edildi. Chery\u2019nin yerel sanayi ekosistemlerine, toplumsal geli\u015fime ve k\u00fclt\u00fcrel \u00e7evrelere entegre olarak sorumlu bir kurumsal vatanda\u015f olmay\u0131 hedefledi\u011fi vurguland\u0131.<\/p>\n

K\u00fcresel otomotiv end\u00fcstrisinin yeni enerji teknolojileri, otonom s\u00fcr\u00fc\u015f ve yapay zeka ile d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde oldu\u011funa dikkat \u00e7ekilen a\u00e7\u0131klamada, bu de\u011fi\u015fimin k\u00fcreselle\u015fmeden b\u00f6lgeselle\u015fmeye ge\u00e7i\u015fi h\u0131zland\u0131rd\u0131\u011f\u0131 ve tedarik zincirlerinin yeniden yap\u0131land\u0131r\u0131lmas\u0131na yol a\u00e7t\u0131\u011f\u0131 belirtildi. \u015eirketlerin jeopolitik geli\u015fmeler ve ticaret bariyerleri gibi belirsizliklerle kar\u015f\u0131 kar\u015f\u0131ya kald\u0131\u011f\u0131 ifade edildi.<\/p>\n

Zirvede konu\u015fan Chery Y\u00f6netim Kurulu Ba\u015fkan\u0131 Yin Tongyue, \u201cBir yerde, o yer i\u00e7in, o yerin bir par\u00e7as\u0131 olarak\u201d anlay\u0131\u015f\u0131n\u0131 yineleyerek, tam end\u00fcstri zinciri entegrasyonunun k\u00fcreselle\u015fme stratejisinin temelini olu\u015fturdu\u011funu belirtti. Yin, \u201cOtomotiv sekt\u00f6r\u00fcn\u00fcn k\u0131sa vadeli bir anla\u015fma de\u011fil, bir maraton oldu\u011funu\u201d vurgulayarak s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmenin ancak kar\u015f\u0131l\u0131kl\u0131 faydaya dayal\u0131 bir end\u00fcstriyel ekosistemle m\u00fcmk\u00fcn olaca\u011f\u0131n\u0131 ifade etti.<\/p>\n

A\u00e7\u0131klamada, Chery\u2019nin k\u00fcresel tedarik zincirini g\u00fc\u00e7lendirmek amac\u0131yla \u00fcretim, tedarik, Ar-Ge ve lojistik alanlar\u0131nda \u00e7ok boyutlu entegrasyon stratejisi y\u00fcr\u00fctt\u00fc\u011f\u00fc kaydedildi. \u201c1+4+N\u201d k\u00fcresel sat\u0131n alma sistemi kapsam\u0131nda yerel y\u00f6netimler ve sekt\u00f6r payda\u015flar\u0131yla i\u015f birli\u011fi yap\u0131ld\u0131\u011f\u0131, \u015firketin Avrupa, G\u00fcneydo\u011fu Asya ve Latin Amerika ba\u015fta olmak \u00fczere yurt d\u0131\u015f\u0131nda tedarik zinciri ba\u011flant\u0131l\u0131 18 binden fazla istihdam olu\u015fturdu\u011fu belirtildi.<\/p>\n

Chery\u2019nin d\u00fcnyan\u0131n en b\u00fcy\u00fck 100 otomotiv tedarik\u00e7isinin 85\u2019iyle stratejik ortakl\u0131k kurdu\u011fu ifade edilirken, g\u00fcvenlik reg\u00fclasyonlar\u0131, veri koruma, ak\u0131ll\u0131 s\u00fcr\u00fc\u015f teknolojileri ve yerel s\u00fcr\u00fc\u015f al\u0131\u015fkanl\u0131klar\u0131na uyum konular\u0131na \u00f6ncelik verildi\u011fi aktar\u0131ld\u0131. \u015eirketin 2026 y\u0131l\u0131n\u0131 \u201cK\u00fcresel Kalite Y\u0131l\u0131\u201d ilan etti\u011fi ve uluslararas\u0131 standartlara uyum \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fc belirtildi.<\/p>\n

Yerel pazarlara entegrasyon yakla\u015f\u0131m\u0131 kapsam\u0131nda, \u0130spanya\u2019daki EBRO projesinin \u00f6rnek g\u00f6sterildi\u011fi a\u00e7\u0131klamada, bu modelin yerel istihdam\u0131 art\u0131rd\u0131\u011f\u0131 ve b\u00f6lgesel i\u015f birliklerini g\u00fc\u00e7lendirdi\u011fi ifade edildi. Modelin G\u00fcneydo\u011fu Asya ve G\u00fcney Afrika\u2019da da geni\u015fletildi\u011fi bildirildi.<\/p>\n

\u015eirketin sosyal sorumluluk faaliyetlerine de de\u011finilen a\u00e7\u0131klamada, UNICEF ile y\u00fcr\u00fct\u00fclen e\u011fitim i\u015f birli\u011fi kapsam\u0131nda 2023-2025 d\u00f6neminde 6 milyon dolarl\u0131k ba\u011f\u0131\u015f yap\u0131ld\u0131\u011f\u0131, \u00f6n\u00fcm\u00fczdeki \u00fc\u00e7 y\u0131l i\u00e7inde de benzer d\u00fczeyde katk\u0131 sa\u011flanmas\u0131n\u0131n planland\u0131\u011f\u0131 kaydedildi. Ayr\u0131ca International Union for Conservation of Nature ile y\u00fcr\u00fct\u00fclen \u201cCherish the Nature\u201d ortakl\u0131\u011f\u0131 kapsam\u0131nda do\u011fa koruma ve \u00e7evre bilinci \u00e7al\u0131\u015fmalar\u0131n\u0131n s\u00fcrd\u00fc\u011f\u00fc belirtildi.<\/p>\n

Chery\u2019nin ba\u011f\u0131ms\u0131z ara\u015ft\u0131rma ve geli\u015ftirme yakla\u015f\u0131m\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fc vurgulanarak, \u015firketin kurulu\u015fundan bu yana teknoloji odakl\u0131 b\u00fcy\u00fcme stratejisi izledi\u011fi ifade edildi. A\u00e7\u0131klamada, bu yakla\u015f\u0131m\u0131n uzun vadeli kararl\u0131l\u0131k ve \u201casla vazge\u00e7meme\u201d anlay\u0131\u015f\u0131yla \u015fekillendi\u011fi kaydedildi.<\/p>\n

\u015eirketin yeni teknolojilerini ve \u00fcr\u00fcnlerini de tan\u0131tt\u0131\u011f\u0131 belirtilen a\u00e7\u0131klamada, Nisan 2026\u2019da d\u00fczenlenen Pekin Otomobil Fuar\u0131 ve Uluslararas\u0131 \u0130\u015f Zirvesi\u2019nde gelece\u011fe y\u00f6nelik \u00fcr\u00fcn yol haritas\u0131n\u0131n payla\u015f\u0131ld\u0131\u011f\u0131 aktar\u0131ld\u0131. Chery\u2019nin k\u00fcresel ekosisteminin \u00f6nemli par\u00e7alar\u0131ndan OMODA & JAECOO markalar\u0131n\u0131n \u00fcr\u00fcn gam\u0131n\u0131 geni\u015fletti\u011fi ve teknolojik geli\u015fmelere odakland\u0131\u011f\u0131 ifade edildi.<\/p>\n

A\u00e7\u0131klamada ayr\u0131ca, Chery\u2019nin T\u00fcrkiye yap\u0131lanmas\u0131na ili\u015fkin bilgilere de yer verilerek, \u015firketin 2022 y\u0131l\u0131nda T\u00fcrkiye\u2019de faaliyetlerine ba\u015flad\u0131\u011f\u0131, sat\u0131\u015f, sat\u0131\u015f sonras\u0131 hizmetler ve bayi a\u011f\u0131 \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fc bildirildi. T\u00fcrkiye genelinde 7 b\u00f6lgede 54 yetkili sat\u0131c\u0131 ile hizmet verildi\u011fi, 2023 y\u0131l\u0131nda TIGGO 8 PRO ve TIGGO 7 PRO modellerinin pazara sunuldu\u011fu kaydedildi.<\/p>\n

Chery\u2019nin k\u00fcresel \u00f6l\u00e7ekte 80\u2019den fazla \u00fclke ve b\u00f6lgede faaliyet g\u00f6sterdi\u011fi, 14 milyondan fazla kullan\u0131c\u0131ya ula\u015ft\u0131\u011f\u0131 ve teknoloji, \u00e7evre ve sosyal sorumluluk alanlar\u0131nda \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcrd\u00fc\u011f\u00fc ifade edildi.<\/p>\n

\"\"\n<\/p>\n

<\/strong>
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"

\u00c7in merkezli otomotiv \u00fcreticisi Chery, Uluslararas\u0131 \u0130\u015f Zirvesi\u2019nde (IBS) k\u00fcresel geli\u015fim vizyonunu ve i\u015f ortaklar\u0131yla uzun vadeli b\u00fcy\u00fcme stratejisini detaylar\u0131yla payla\u015ft\u0131.<\/p>\n","protected":false},"author":1,"featured_media":80727,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,11],"tags":[],"class_list":["post-80726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/80726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=80726"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/80726\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/80727"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=80726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=80726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=80726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}