{"id":71433,"date":"2026-04-06T10:45:13","date_gmt":"2026-04-06T07:45:13","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/04\/06\/ik-dunyasinin-nabzi-izmirde-atti"},"modified":"2026-04-06T10:45:13","modified_gmt":"2026-04-06T07:45:13","slug":"ik-dunyasinin-nabzi-izmirde-atti","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/04\/06\/ik-dunyasinin-nabzi-izmirde-atti\/","title":{"rendered":"\u0130K d\u00fcnyas\u0131n\u0131n nabz\u0131 \u0130zmir\u2019de att\u0131"},"content":{"rendered":"<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">T\u00fcrkiye\u2019nin lider \u00f6d\u00fcllendirme sistemleri \u015firketi Momento\u2019nun, \u0130nsan Kaynaklar\u0131 (\u0130K) s\u00fcre\u00e7leri ve organizasyonel d\u00f6n\u00fc\u015f\u00fcm alan\u0131nda dan\u0131\u015fmanl\u0131k hizmeti veren Arven Consultancy ile i\u015fe al\u0131m s\u00fcre\u00e7lerini otomasyon \u00e7\u00f6z\u00fcmleriyle dijitalle\u015ftiren Hirex i\u015f birli\u011fiyle hayata ge\u00e7irdi\u011fi Re-HR etkinli\u011fi bu kez \u0130zmir\u2019de ger\u00e7ekle\u015fti. Topluluk partnerli\u011fini PERY\u00d6N Ege ve \u0130zQ giri\u015fimcilik ve \u0130novasyon Merkezi\u2019nin \u00fcstlendi\u011fi etkinlikte, insan kaynaklar\u0131n\u0131n dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcnden yapay zekan\u0131n \u0130K s\u00fcre\u00e7lerine etkisine, \u00e7al\u0131\u015fan deneyimi ve ba\u011fl\u0131l\u0131\u011f\u0131n\u0131n gelece\u011finden yetenek y\u00f6netiminde \u00f6ne \u00e7\u0131kan yeni yakla\u015f\u0131mlara kadar pek \u00e7ok konu masaya yat\u0131r\u0131ld\u0131. \u0130lham veren konu\u015fmalar ve farkl\u0131 disiplinlerden profesyonellerin bir araya geldi\u011fi bulu\u015fma, \u0130K d\u00fcnyas\u0131n\u0131n gelece\u011fine ili\u015fkin \u00f6nemli i\u00e7g\u00f6r\u00fcler sundu.<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/04\/564d2bbce7ecb315c56cf444f90e27ef_1.jpg\" \/>\n<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">G\u00f6ven\u00e7: \u201c\u0130K d\u00f6n\u00fc\u015f\u00fcm\u00fc teknoloji kadar \u00e7al\u0131\u015fanla \u015fekilleniyor\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">Momento\u2019nun Sat\u0131\u015f ve \u0130\u015f Geli\u015ftirmeden Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Emrah G\u00f6ven\u00e7, panelde yapt\u0131\u011f\u0131 konu\u015fmada \u015fu de\u011ferlendirmede bulundu: \u201c\u0130nsan kaynaklar\u0131ndaki d\u00f6n\u00fc\u015f\u00fcm teknolojiyi kullanmakla s\u0131n\u0131rl\u0131 kalm\u0131yor; \u00e7al\u0131\u015fan\u0131 anlamay\u0131, beklentileri do\u011fru okumay\u0131 ve kurum ile \u00e7al\u0131\u015fan aras\u0131ndaki ba\u011f\u0131 g\u00fc\u00e7lendirmeyi de \u00f6ncelik haline getiriyor. Bug\u00fcn yetene\u011fi kazanmak kadar, ona kendini de\u011ferli hissettiren bir deneyim sunmak da kritik \u00f6nem ta\u015f\u0131yor. Momento olarak tam da bu noktada \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 besleyen, takdir ve \u00f6d\u00fcllendirme k\u00fclt\u00fcr\u00fcn\u00fc destekleyen inovatif \u00e7\u00f6z\u00fcmlerimizle kurumlar\u0131n yolculu\u011funa e\u015flik ediyoruz. Bundan sonraki hedefimiz de \u00e7al\u0131\u015fan deneyimini merkeze alan yakla\u015f\u0131mlar\u0131m\u0131zla kurumlar\u0131n uzun vadeli performans\u0131n\u0131 g\u00fc\u00e7lendirmek ve s\u00fcrd\u00fcr\u00fclebilir ba\u015far\u0131ya katk\u0131 sa\u011flamak.\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">Do\u011fru: \u201cS\u00fcrd\u00fcr\u00fclebilir ba\u015far\u0131 do\u011fru sistemi kurmakla m\u00fcmk\u00fcn\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">Arven Consultancy Kurucusu Burcu Do\u011fru da \u015funlar\u0131 s\u00f6yledi: \u201c\u0130nsan kaynaklar\u0131 g\u00fcn\u00fcm\u00fczde s\u00fcre\u00e7 y\u00f6netimi olman\u0131n \u00f6tesinde organizasyonun gelece\u011fini tasarlama i\u015fidir. Rekabet avantaj\u0131 ise yaln\u0131zca teknoloji de\u011fil, teknolojiyi do\u011fru kullanan ve onunla birlikte kurgulanm\u0131\u015f insan deneyimidir. Art\u0131k mesele yetene\u011fi kazanman\u0131n yan\u0131nda o yetene\u011fin kalmak isteyece\u011fi bir yap\u0131y\u0131 da in\u015fa edebilmektir. Biz ARVEN olarak \u015firketlerin sadece i\u015fe al\u0131m\u0131n\u0131 de\u011fil; organizasyonel DNA\u2019s\u0131n\u0131, karar alma mekanizmalar\u0131n\u0131 ve b\u00fcy\u00fcme mimarisini yeniden tasarl\u0131yoruz. \u00c7\u00fcnk\u00fc s\u00fcrd\u00fcr\u00fclebilir ba\u015far\u0131n\u0131n do\u011fru insan\u0131 bulman\u0131n \u00f6tesinde do\u011fru sistemi kurmakla m\u00fcmk\u00fcn oldu\u011funa inan\u0131yoruz. Ve biliyoruz ki o sistem, insan ve teknolojinin birlikte tasarland\u0131\u011f\u0131 yerde ba\u015flar.\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">Ho\u015fg\u00f6r: \u201cYapay zeka ve veri odakl\u0131 sistemler objektifli\u011fi art\u0131r\u0131yor\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">Hirex Kurucu Orta\u011f\u0131 Ahmet Ho\u015fg\u00f6r de \u015f\u00f6yle konu\u015ftu: \u201cBug\u00fcn i\u015fe al\u0131m s\u00fcre\u00e7lerinde en b\u00fcy\u00fck sorun yetenek bulmak de\u011fil, do\u011fru adaya do\u011fru zamanda karar verebilmek. \u015eirketler y\u00fczlerce ba\u015fvuru almas\u0131na ra\u011fmen, s\u00fcre\u00e7lerin yava\u015fl\u0131\u011f\u0131 ve da\u011f\u0131n\u0131kl\u0131\u011f\u0131 nedeniyle en iyi adaylar\u0131 ka\u00e7\u0131rabiliyor. Bu noktada i\u015fe al\u0131m art\u0131k bir operasyon olman\u0131n \u00f6tesinde bir karar verme s\u00fcreci haline geliyor. Yapay zeka ve veri odakl\u0131 sistemler, \u015firketlerin daha h\u0131zl\u0131, daha objektif ve daha isabetli kararlar almas\u0131n\u0131 m\u00fcmk\u00fcn k\u0131l\u0131yor. Bu do\u011frultuda gelece\u011fin \u0130K\u2019s\u0131 s\u00fcre\u00e7 y\u00f6neten de\u011fil, do\u011fru kararlar\u0131 en h\u0131zl\u0131 \u015fekilde verebilen organizasyonlar olacak.\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">U\u011fur: \u201cTeknoloji, insan odakl\u0131 liderlik yakla\u015f\u0131m\u0131yla ger\u00e7ek de\u011fer yarat\u0131r\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">4U Coaching &amp; Consulting Kurucusu Sibel U\u011fur ise \u015funlar\u0131 aktard\u0131: \u201c\u0130\u015f hayat\u0131ndaki 30 y\u0131ll\u0131k deneyimim, \u00fcst d\u00fczey y\u00f6neticilik ve profesyonel ko\u00e7luk perspektifimle yapay zek\u00e2 ve otomasyon uygulamalar\u0131n\u0131n \u0130K\u2019n\u0131n operasyonel y\u00fck\u00fcn\u00fc azaltarak daha fazla veri odakl\u0131, \u00f6ng\u00f6r\u00fclebilir ve \u00e7al\u0131\u015fan deneyimi merkezli kararlar\u0131n \u00f6n\u00fcn\u00fc a\u00e7t\u0131\u011f\u0131n\u0131 s\u00f6yleyebilirim. \u00d6zellikle yetenek kazan\u0131m\u0131, performans y\u00f6netimi ve \u00e7al\u0131\u015fan ba\u011fl\u0131l\u0131\u011f\u0131 s\u00fcre\u00e7lerinde ak\u0131ll\u0131 otomasyon \u00e7\u00f6z\u00fcmlerinin, \u0130K profesyonellerinin dan\u0131\u015fmanl\u0131k ve stratejik i\u015f ortakl\u0131\u011f\u0131 rol\u00fcn\u00fc g\u00fc\u00e7lendirece\u011fine inan\u0131yorum. Teknolojinin insan odakl\u0131 liderlik yakla\u015f\u0131mlar\u0131yla birlikte ele al\u0131nd\u0131\u011f\u0131nda ger\u00e7ek de\u011fer yaratt\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorum. Gelecekte \u0130K fonksiyonlar\u0131n\u0131n, yapay zek\u00e2 destekli i\u00e7g\u00f6r\u00fclerle organizasyonel \u00e7evikli\u011fi art\u0131ran ve \u00e7al\u0131\u015fan potansiyelini daha g\u00f6r\u00fcn\u00fcr k\u0131lan bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn merkezinde konumlanaca\u011f\u0131n\u0131 \u00f6ng\u00f6r\u00fcyorum.\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">\u015eeng\u00fcl: \u201c\u0130K stratejik karar merkezi haline geliyor\u201d<\/p>\n<p class=\"_aupe copyable-text x15bjb6t x1n2onr6\">Microsoft Yapay Zeka \u0130\u015f \u00c7\u00f6z\u00fcmleri Sat\u0131\u015f Y\u00f6neticisi Utku \u015eeng\u00fcl de \u201cYapay zeka, \u015firketlerde yaln\u0131zca teknolojiyi de\u011fil, karar alma bi\u00e7imini ve departmanlar\u0131n rol\u00fcn\u00fc k\u00f6kten d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Verinin h\u0131zla artt\u0131\u011f\u0131, belirsizli\u011fin kal\u0131c\u0131 hale geldi\u011fi bu d\u00f6nemde fark yaratan organizasyonlar; daha fazla bilgiye sahip olanlar\u0131n \u00f6tesinde do\u011fru karar\u0131 en h\u0131zl\u0131 \u015fekilde verebilenler oluyor. \u0130nsan kaynaklar\u0131 da bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn merkezinde yer al\u0131yor. \u0130K art\u0131k s\u00fcre\u00e7 y\u00f6neten bir fonksiyon olmaktan \u00e7\u0131karak, i\u015fe al\u0131mdan performans y\u00f6netimine kadar pek \u00e7ok alanda i\u015f sonu\u00e7lar\u0131n\u0131 do\u011frudan etkileyen stratejik bir karar merkezi haline geliyor. Microsoft\u2019un yakla\u015f\u0131m\u0131, yapay zekay\u0131 sadece bir otomasyon arac\u0131 de\u011fil, insan muhakemesini g\u00fc\u00e7lendiren bir i\u015f orta\u011f\u0131 olarak konumland\u0131r\u0131yor. Gelece\u011fin ba\u015far\u0131l\u0131 \u0130K organizasyonlar\u0131, fazla say\u0131da rapor \u00fcretmekten \u00e7ok, do\u011fru i\u00e7g\u00f6r\u00fcy\u00fc h\u0131zla aksiyona d\u00f6n\u00fc\u015ft\u00fcrebilen, insan\u0131 merkeze al\u0131rken teknolojiyi etkin kullanan yap\u0131lar olacak\u201d dedi.<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Momento, Arven Consultancy ve Hirex i\u015f birli\u011fiyle d\u00fczenlenen Re-HR etkinli\u011finin yeni dura\u011f\u0131 \u0130zmir oldu. De\u011fi\u015fen i\u015f d\u00fcnyas\u0131n\u0131 anlamak ve do\u011fru yetene\u011fe ula\u015fman\u0131n yeni yollar\u0131n\u0131 de\u011ferlendirmek isteyen profesyonelleri bir araya getiren etkinlikte, insan kaynaklar\u0131nda dijitalle\u015fme, yapay zeka destekli s\u00fcre\u00e7ler ve \u00e7al\u0131\u015fan deneyiminin gelece\u011fi masaya yat\u0131r\u0131ld\u0131. <\/p>\n","protected":false},"author":1,"featured_media":71434,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-71433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/71433","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=71433"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/71433\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/71434"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=71433"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=71433"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=71433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}