{"id":63948,"date":"2026-03-20T13:15:04","date_gmt":"2026-03-20T10:15:04","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/03\/20\/omoda-jaecoo-ile-avrupa-otomotiv-sahnesi-yeniden-sekilleniyor"},"modified":"2026-03-20T13:15:04","modified_gmt":"2026-03-20T10:15:04","slug":"omoda-jaecoo-ile-avrupa-otomotiv-sahnesi-yeniden-sekilleniyor","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/03\/20\/omoda-jaecoo-ile-avrupa-otomotiv-sahnesi-yeniden-sekilleniyor\/","title":{"rendered":"OMODA &amp; JAECOO ile Avrupa otomotiv sahnesi yeniden \u015fekilleniyor"},"content":{"rendered":"<p class=\"MsoNormal\">Birle\u015fik Krall\u0131k, \u0130talya ve \u0130spanya gibi \u00e7ekirdek pazarlarda sat\u0131\u015f alan\u0131nda \u00f6nemli at\u0131l\u0131mlar ger\u00e7ekle\u015ftiren marka; \u00fcretim, Ar-Ge ve marka in\u015fas\u0131 gibi bir\u00e7ok alanda yerelle\u015fme \u00e7al\u0131\u015fmalar\u0131n\u0131 da h\u0131zland\u0131r\u0131yor. Kullan\u0131c\u0131lar\u0131n markaya g\u00f6sterdi\u011fi ilgi, art\u0131k yetkili sat\u0131c\u0131 taraf\u0131nda da g\u00fc\u00e7l\u00fc bir g\u00fcvene d\u00f6n\u00fc\u015f\u00fcyor. VCON 2025 ara\u015ft\u0131rmas\u0131na g\u00f6re OMODA &amp; JAECOO, yetkili sat\u0131c\u0131lar taraf\u0131ndan en \u00e7ok de\u011fer verilen marka se\u00e7ildi. <\/p>\n<p class=\"MsoNormal\">\u00a0Yenilik\u00e7i tasar\u0131m diline sahip modelleri ile k\u0131sa s\u00fcrede dikkatleri \u00fczerine \u00e7eken OMODA &amp; JAECOO, k\u00fcresel pazarda ak\u0131ll\u0131 mobilitenin dinamiklerini de\u011fi\u015ftiriyor. OMODA &amp; JAECOO, 2026 y\u0131l\u0131n\u0131n ba\u015f\u0131nda Avrupa otomotiv pazar\u0131nda g\u00fc\u00e7l\u00fc performans g\u00f6stergeleriyle h\u0131zla oyunun kurallar\u0131n\u0131 de\u011fi\u015ftiren bir marka haline geliyor. Avrupa pazar\u0131nda gen\u00e7 bir marka olmas\u0131na ra\u011fmen Birle\u015fik Krall\u0131k, \u0130talya ve \u0130spanya gibi \u00e7ekirdek pazarlarda sat\u0131\u015f alan\u0131nda \u00f6nemli at\u0131l\u0131mlar ger\u00e7ekle\u015ftiren marka; \u00fcretim, Ar-Ge ve marka in\u015fas\u0131 gibi bir\u00e7ok alanda yerelle\u015fme \u00e7al\u0131\u015fmalar\u0131n\u0131 da h\u0131zland\u0131r\u0131yor. Bu geli\u015fmeler, markan\u0131n Avrupa pazar\u0131n\u0131 kapsaml\u0131 \u015fekilde derinlemesine geli\u015ftirme konusundaki kararl\u0131l\u0131\u011f\u0131n\u0131 ve yetkinli\u011fini ortaya koyuyor.<\/p>\n<p class=\"MsoNormal\">\u00a02026 y\u0131l\u0131n\u0131n ilk iki ay\u0131nda g\u00fc\u00e7l\u00fc \u00fcr\u00fcn portf\u00f6y\u00fcn\u00fcn etkisiyle Avrupa\u2019n\u0131n bir\u00e7ok pazar\u0131nda dikkat \u00e7ekici sonu\u00e7lar elde eden marka, Birle\u015fik Krall\u0131k pazar\u0131ndaki liderli\u011fini s\u00fcrd\u00fcr\u00fcyor. Ocak ay\u0131nda JAECOO 7, 4 bin 59 adetlik tescil ile Birle\u015fik Krall\u0131k otomobil perakende sat\u0131\u015f listesinde ilk s\u0131raya yerle\u015fti. Ocak ve \u015fubat verilerine g\u00f6re markan\u0131n Birle\u015fik Krall\u0131k\u2019taki toplam tescil say\u0131s\u0131 5 bin 505 adede ula\u015farak k\u00fcm\u00fclatif sat\u0131\u015f s\u0131ralamas\u0131nda \u00fc\u00e7\u00fcnc\u00fc s\u0131ray\u0131 ald\u0131. \u0130talya\u2019da ise OMODA &amp; JAECOO \u00e7ok daha h\u0131zl\u0131 bir b\u00fcy\u00fcme g\u00f6sterdi. Ocak ay\u0131nda sat\u0131\u015flar\u0131n 2 bin 500 adedi a\u015farak y\u0131ll\u0131k bazda y\u00fczde 368 artmas\u0131n\u0131n ard\u0131ndan, \u015fubat ay\u0131nda sat\u0131\u015flar yeni bir zirveye ula\u015farak 2 bin 960 adet oldu ve y\u0131ll\u0131k b\u00fcy\u00fcme oran\u0131 y\u00fczde 465,97\u2019ye \u00e7\u0131kt\u0131. B\u00f6ylece marka iki ay \u00fcst \u00fcste \u00fc\u00e7 haneli b\u00fcy\u00fcme kaydetmi\u015f oldu. \u00d6zellikle OMODA 5, lansman\u0131ndan yaln\u0131zca be\u015f ay sonra ayl\u0131k 1.000 adedin \u00fczerinde sat\u0131\u015fa ula\u015fmay\u0131 ba\u015fard\u0131. Ocak ay\u0131n\u0131n sonunda pazara sunulan OMODA 7 de k\u0131sa s\u00fcrede pop\u00fcler yeni modellerden biri haline gelerek markan\u0131n \u00fcr\u00fcn portf\u00f6y\u00fcn\u00fcn g\u00fc\u00e7l\u00fc rekabet g\u00fcc\u00fcn\u00fc ortaya koydu. Marka, \u0130spanya pazar\u0131nda ise b\u00fcy\u00fcme istikrarl\u0131 \u015fekilde devam ediyor ve \u015fubat ay\u0131nda sat\u0131\u015flar y\u0131ll\u0131k bazda y\u00fczde 45 artt\u0131. Kullan\u0131c\u0131lar\u0131n markaya g\u00f6sterdi\u011fi ilgi, art\u0131k yetkili sat\u0131c\u0131 taraf\u0131nda da g\u00fc\u00e7l\u00fc bir g\u00fcvene d\u00f6n\u00fc\u015f\u00fcyor. PwC ve Faconauto taraf\u0131ndan ortakla\u015fa yay\u0131mlanan VCON 2025 ara\u015ft\u0131rmas\u0131na g\u00f6re OMODA &amp; JAECOO, yetkili sat\u0131c\u0131lar taraf\u0131ndan en \u00e7ok de\u011fer verilen marka se\u00e7ildi.<\/p>\n<p class=\"MsoNormal\">OMODA &amp; JAECOO, sat\u0131\u015f b\u00fcy\u00fcmesinin \u00f6tesinde Avrupal\u0131 t\u00fcketicilerle daha g\u00fc\u00e7l\u00fc duygusal ba\u011flar kurmay\u0131 da hedefliyor. Marka, London Fashion Week 2026\u2019n\u0131n ana partnerlerinden biri olarak moda d\u00fcnyas\u0131na ad\u0131m att\u0131 ve \u00f6nc\u00fc modeli OMODA 7\u2019yi bu prestijli etkinlikte sergiledi. Ayn\u0131 zamanda 12-17 Mart tarihleri aras\u0131nda d\u00fczenlenen Madrid Fashion Week 2026 kapsam\u0131nda ger\u00e7ekle\u015ftirilen \u015fehir moda etkinli\u011fi \u201cOMODA Madrid es Moda\u201dya sponsor olarak etkinli\u011fe g\u00fc\u00e7l\u00fc bir \u015fekilde dahil oldu. Modern otomotiv tasar\u0131m\u0131n\u0131n Avrupa moda trendleriyle bulu\u015fmas\u0131, markay\u0131 yaln\u0131zca bir otomobil \u00fcreticisi olmaktan \u00e7\u0131kararak estetik vizyona ve k\u00fclt\u00fcrel s\u0131cakl\u0131\u011fa sahip bir k\u00fclt\u00fcrel kat\u0131l\u0131mc\u0131ya d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Yerel k\u00fclt\u00fcrle kurulan bu ba\u011f, markan\u0131n Avrupal\u0131 t\u00fcketicilerin zihninde daha canl\u0131 bir yer edinmesini sa\u011fl\u0131yor.<\/p>\n<p class=\"MsoNormal\"><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/03\/727de81bbf5767128207957ff29d79da_1.jpg\" \/>\n<\/p>\n<p class=\"MsoNormal\">\u00a0Yerelle\u015fmi\u015f Ar-Ge ve \u00fcretim ile uzun vadeli temeller at\u0131l\u0131yor!\u00a0<\/p>\n<p class=\"MsoNormal\">\u00a0Avrupa\u2019daki Ar-Ge ve \u00fcretim yat\u0131r\u0131mlar\u0131n\u0131 h\u0131zland\u0131rarak yerelle\u015fmi\u015f operasyonlar\u0131n\u0131 s\u00fcrekli g\u00fc\u00e7lendiren OMODA &amp; JAECOO, yerel pazar\u0131n ihtiya\u00e7lar\u0131n\u0131 daha iyi anlamay\u0131 ve kar\u015f\u0131lamay\u0131 hedefliyor. \u0130spanya\u2019n\u0131n Barselona kentinde kurulacak \u00fcretim tesisinin 2026 y\u0131l\u0131nda resmi olarak faaliyete ge\u00e7mesi planlan\u0131yor. Almanya\u2019n\u0131n Raunheim kentindeki Avrupa Ar-Ge Merkezi ise geni\u015fletilerek 2 bin metrekarenin \u00fczerine \u00e7\u0131kar\u0131ld\u0131. Ekip b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fcn 140 ki\u015fiye ula\u015fmas\u0131 planlan\u0131rken, \u00e7al\u0131\u015fmalar \u00f6zellikle \u015fasi ayarlar\u0131 ve Avrupa reg\u00fclasyonlar\u0131na uyum \u00fczerine yo\u011funla\u015facak. Buna ek olarak Fransa\u2019n\u0131n Paris b\u00f6lgesinde Avrupa Tasar\u0131m Merkezi i\u00e7in yeni bir lokasyon belirlenmi\u015f durumda. Bu merkezde gelecekte Avrupa pazar\u0131 i\u00e7in kompakt model geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131n\u0131n y\u00fcr\u00fct\u00fclmesi planlan\u0131yor. Bug\u00fcne kadar OMODA &amp; JAECOO Avrupa\u2019da 16 \u00fclkeye giri\u015f yaparak toplamda 220 bin adedin \u00fczerinde sat\u0131\u015f ger\u00e7ekle\u015ftirdi. Fransa ve Almanya\u2019da yap\u0131lacak yeni lansmanlarla birlikte markan\u0131n Avrupa pazar\u0131nda tam kapsama ula\u015fmas\u0131 hedefleniyor. Barselona fabrikas\u0131n\u0131n devreye al\u0131nmas\u0131, Almanya\u2019daki Ar-Ge merkezinin geni\u015fletilmesi, Fransa\u2019daki tasar\u0131m merkezinin kurulmas\u0131 ve London Fashion Week gibi sekt\u00f6rler aras\u0131 i\u015f birlikleri sayesinde OMODA &amp; JAECOO, Avrupa otomotiv pazar\u0131nda \u00e7ok daha kapsaml\u0131 ve \u00e7ok boyutlu bir \u015fekilde varl\u0131k g\u00f6stermeye devam ediyor.<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yenilik\u00e7i tasar\u0131m diline sahip modelleri ile k\u0131sa s\u00fcrede dikkatleri \u00fczerine \u00e7eken OMODA &amp; JAECOO, Avrupa pazar\u0131nda h\u0131zla b\u00fcy\u00fcmeye devam ediyor. <\/p>\n","protected":false},"author":1,"featured_media":63949,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[10,11],"tags":[],"class_list":["post-63948","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/63948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=63948"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/63948\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/63949"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=63948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=63948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=63948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}