{"id":55445,"date":"2026-03-03T11:30:06","date_gmt":"2026-03-03T08:30:06","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/03\/03\/roborock-ces-2026da-boss-award-kazanarak-yeni-bir-referans-noktasi-olusturdu"},"modified":"2026-03-03T11:30:06","modified_gmt":"2026-03-03T08:30:06","slug":"roborock-ces-2026da-boss-award-kazanarak-yeni-bir-referans-noktasi-olusturdu","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/03\/03\/roborock-ces-2026da-boss-award-kazanarak-yeni-bir-referans-noktasi-olusturdu\/","title":{"rendered":"Roborock, CES 2026\u2019da BOSS Award kazanarak yeni bir referans noktas\u0131 olu\u015fturdu"},"content":{"rendered":"<p>K\u00fcresel \u00f6l\u00e7ekte t\u00fcketici elektroni\u011fi end\u00fcstrisinin en \u00f6nemli bulu\u015fma noktalar\u0131ndan biri olan CES\u2019te rekabet art\u0131k yaln\u0131zca \u00fcr\u00fcn inovasyonu \u00fczerinden de\u011fil; bu inovasyonun nas\u0131l deneyimletildi\u011fi \u00fczerinden de \u015fekilleniyor. BOSS Awards, markalar\u0131n \u00fcr\u00fcn sergilemenin \u00f6tesine ge\u00e7erek ziyaret\u00e7ilere b\u00fct\u00fcnsel, etkile\u015fimli ve insan odakl\u0131 bir deneyim sunma kapasitesini de\u011ferlendiriyor.<\/p>\n<p>Roborock\u2019un 5.500 ft\u00b2 b\u00fcy\u00fckl\u00fc\u011f\u00fcndeki stand\u0131, statik bir sergileme alan\u0131 yerine ger\u00e7ek zamanl\u0131 performans alan\u0131 olarak kurguland\u0131. Alan\u0131n merkezinde konumlanan \u00f6zel tasar\u0131m merdiven sahnesinde, sekt\u00f6r\u00fcn tekerlek-bacak mimarisine sahip ilk robot s\u00fcp\u00fcrge sistemi olan Saros Rover, basamaklar\u0131 canl\u0131 demo s\u0131ras\u0131nda tekrar tekrar ve destek almadan t\u0131rmanarak m\u00fchendislik kapasitesini do\u011frudan kan\u0131tlad\u0131.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/03\/de40112eccef7e9860f0c3d1d844e2d7_1.jpg\" \/>\n<\/p>\n<p>Bu yakla\u015f\u0131m, teknolojiyi anlatmak yerine deneyimle do\u011frulama prensibine dayan\u0131yordu. LED panellerle senkronize canl\u0131 g\u00f6sterimler, \u00e7ok dilli uzman ekipler e\u015fli\u011finde ger\u00e7ekle\u015ftirilen birebir \u00fcr\u00fcn denemeleri ve fonksiyonel mimari kurgu sayesinde stand, teknik inovasyonu \u00f6l\u00e7\u00fclebilir bir deneyime d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.<\/p>\n<p>Fuar boyunca 8 bin 100\u2019den fazla ziyaret\u00e7i a\u011f\u0131rlan\u0131rken, 5 bin 600\u2019den fazla kat\u0131l\u0131mc\u0131 \u00fcr\u00fcnleri birebir deneyimledi.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/03\/de40112eccef7e9860f0c3d1d844e2d7_2.jpg\" \/>\n<\/p>\n<p>M\u00fchendislik disiplini ile deneyim tasar\u0131m\u0131n\u0131n kesi\u015fim noktas\u0131<\/p>\n<p>Stand tasar\u0131m\u0131 yaln\u0131zca estetik bir kurgu de\u011fil; \u00fcr\u00fcn geli\u015ftirme felsefesinin fiziksel bir yans\u0131mas\u0131 olarak ele al\u0131nd\u0131. End\u00fcstriyel tasar\u0131m, m\u00fchendislik, marka ve b\u00f6lgesel ekiplerin \u00e7ok a\u015famal\u0131 koordinasyonu ile y\u00fcr\u00fct\u00fclen s\u00fcre\u00e7te merdiven sahnesi, s\u00fcrekli canl\u0131 g\u00f6sterimler s\u0131ras\u0131nda yap\u0131sal stabiliteyi koruyacak \u015fekilde yeniden kalibre edildi. I\u015f\u0131k ve sahne d\u00fczeni, hem medya \u00e7ekimleri hem de ziyaret\u00e7i deneyimi i\u00e7in tekrar tekrar optimize edildi.<\/p>\n<p>Bu titiz yakla\u015f\u0131m, Roborock\u2019un \u00fcr\u00fcn geli\u015ftirme s\u00fcrecindeki Ar-Ge oda\u011f\u0131 ve performans standartlar\u0131yla paralel ilerledi. Yapay zeka destekli engel alg\u0131lama ve hassas navigasyon teknolojilerini geli\u015ftiren m\u00fchendislik disiplini, bu kez fiziksel bir deneyim alan\u0131nda kendini g\u00f6sterdi.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/03\/de40112eccef7e9860f0c3d1d844e2d7_3.jpg\" \/>\n<\/p>\n<p>\u201cThe Greatest Meeting The Greatest\u201d<\/p>\n<p>CES \u00f6ncesinde duyurulan Real Madrid CF global i\u015f birli\u011fi, stand\u0131n ana anlat\u0131lar\u0131ndan birini olu\u015fturdu. \u201cThe Greatest Meeting The Greatest\u201d temas\u0131yla duyurulan ortakl\u0131k kapsam\u0131nda Roborock, temizlik kategorisinde kul\u00fcb\u00fcn resmi global partneri olarak konumland\u0131.<\/p>\n<p>Stand i\u00e7inde olu\u015fturulan futbol temal\u0131 etkile\u015fim alan\u0131, ziyaret\u00e7ilerin deneyime aktif kat\u0131l\u0131m g\u00f6stermesine olanak tan\u0131rken; performans, disiplin ve s\u00fcrekli geli\u015fim gibi ortak de\u011ferler vurguland\u0131.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/03\/de40112eccef7e9860f0c3d1d844e2d7_4.jpg\" \/>\n<\/p>\n<p>K\u00fcresel \u00f6l\u00e7ekte \u00f6l\u00e7\u00fclebilir etki<\/p>\n<p>CES 2026 kat\u0131l\u0131m\u0131, 10,6 milyar potansiyel global g\u00f6sterim ve 4 bin 560\u2019tan fazla medya haberine yans\u0131d\u0131. Marka ayr\u0131ca farkl\u0131 kategorilerde 28 \u201cBest of CES\u201d \u00f6d\u00fcl\u00fc elde etti.<\/p>\n<p>Real Madrid i\u015f birli\u011finin duyurulmas\u0131n\u0131n ard\u0131ndan yaln\u0131zca \u00fc\u00e7 g\u00fcn i\u00e7inde yurt d\u0131\u015f\u0131 web sitesi trafi\u011fi 570 bin ziyaretin \u00fczerine \u00e7\u0131karak \u00f6nceki d\u00f6neme k\u0131yasla y\u00fczde 50 art\u0131\u015f g\u00f6sterdi.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/03\/de40112eccef7e9860f0c3d1d844e2d7_5.jpg\" \/>\n<\/p>\n<p>BOSS Award ile birlikte Roborock, yaln\u0131zca teknolojik inovasyonuyla de\u011fil; bu inovasyonu deneyim tasar\u0131m\u0131 \u00fczerinden nas\u0131l konumland\u0131rd\u0131\u011f\u0131yla da uluslararas\u0131 \u00f6l\u00e7ekte takdir g\u00f6rm\u00fc\u015f oldu.<\/p>\n<p>Markan\u0131n CES 2026 performans\u0131, ileri robotik teknolojilerin k\u00fcresel pazarda yaln\u0131zca teknik kapasiteyle de\u011fil; stratejik marka anlat\u0131s\u0131 ve \u00f6l\u00e7\u00fclebilir deneyim tasar\u0131m\u0131yla da rekabet etti\u011fini ortaya koyuyor.<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Roborock, CES 2026 kapsam\u0131nda The Experiential Design Authority taraf\u0131ndan verilen BOSS (Best of Show Stand) Award \u00f6d\u00fcl\u00fcn\u00fcn sahibi oldu. Binlerce kat\u0131l\u0131mc\u0131 aras\u0131ndan se\u00e7ilen marka, fuar alan\u0131ndaki en dikkat \u00e7ekici 30 stant aras\u0131nda yer ald\u0131 ve bu y\u0131l kat\u0131lan \u00c7inli markalar aras\u0131nda 1. s\u0131rada konumland\u0131.<\/p>\n","protected":false},"author":1,"featured_media":55446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,13],"tags":[],"class_list":["post-55445","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-teknoloji"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/55445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=55445"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/55445\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/55446"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=55445"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=55445"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=55445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}