{"id":49088,"date":"2026-02-18T11:45:05","date_gmt":"2026-02-18T08:45:05","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/02\/18\/yapay-zeka-finansman-sektorunu-donusturuyor"},"modified":"2026-02-18T11:45:05","modified_gmt":"2026-02-18T08:45:05","slug":"yapay-zeka-finansman-sektorunu-donusturuyor","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/02\/18\/yapay-zeka-finansman-sektorunu-donusturuyor\/","title":{"rendered":"Yapay zeka finansman sekt\u00f6r\u00fcn\u00fc d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor"},"content":{"rendered":"<p>Finansman sekt\u00f6r\u00fcnde Ar \u2013 Ge merkezine sahip tek kurum olan Ko\u00e7finans, geleneksel kredi s\u00fcre\u00e7lerini yapay zeka destekli \u00e7\u00f6z\u00fcm modelleri ile daha h\u0131zl\u0131, daha ula\u015f\u0131labilir ve daha kolay hale getirdi.<\/p>\n<p>T\u00fcrkiye\u2019nin ilk finansman \u015firketi Ko\u00e7finans; 2019 y\u0131l\u0131nda kurulan Ar-Ge merkezinde, 30 y\u0131ll\u0131k k\u00f6kl\u00fc deneyimini en son teknolojilerle birle\u015ftirerek m\u00fc\u015fterilerine ve i\u015f ortaklar\u0131na ki\u015fiselle\u015ftirilmi\u015f \u00e7\u00f6z\u00fcmler sunuyor.<\/p>\n<p>Sekt\u00f6r\u00fcnde u\u00e7tan uca ak\u0131ll\u0131 finansman modeline ge\u00e7i\u015fte \u00f6nc\u00fc bir rol \u00fcstlenen Ko\u00e7finans, kredi ya\u015fam d\u00f6ng\u00fcs\u00fcn\u00fcn tamam\u0131n\u0131 yapay zeka destekli, \u00f6\u011frenen ve \u00f6l\u00e7eklenebilir bir mimariyle y\u00f6netmeye ba\u015flad\u0131. \u00a0Ko\u00e7finans\u2019\u0131n; veri, ileri analitik, yapay zeka ve i\u015f zekas\u0131 alan\u0131ndaki yetkin tak\u0131m\u0131n\u0131n geli\u015ftirdi\u011fi bu entegre sistemle, kredi ba\u015fvurular\u0131nda otomatik ve tutarl\u0131 karar mekanizmalar\u0131 devreye al\u0131nd\u0131. Aktif kredilerde erken risk tespitinin m\u00fcmk\u00fcn hale geldi\u011fi, tahsilat ve yasal takip s\u00fcre\u00e7lerinde ise yapay zek\u00e2 destekli y\u00f6nlendirmelerle operasyonel etkinli\u011fin art\u0131r\u0131ld\u0131\u011f\u0131 bu sistemle; kredi ya\u015fam d\u00f6ng\u00fcs\u00fcn\u00fcn tamam\u0131, tek bir ak\u0131ll\u0131 mimari alt\u0131nda ba\u015ftan sona ve kesintisiz y\u00f6netilebilir hale geldi. Yapay zeka entegrasyonuyla; i\u015f s\u00fcre\u00e7lerinde k\u0131sa s\u00fcrede y\u00fczde 28 verimlik art\u0131\u015f\u0131 sa\u011flan\u0131rken, risk oranlar\u0131nda y\u00fczde 13 iyile\u015fme ile y\u00fczde 30\u2019a yak\u0131n ek hacim ger\u00e7ekle\u015fti.<\/p>\n<p>Ko\u00e7finans\u2019ta yapay zeka \u00e7al\u0131\u015fmalar\u0131; makine \u00f6\u011frenmesi modelleri, RPA tabanl\u0131 otomasyonlar ve Agentic Al orkestrasyon yap\u0131lar\u0131 ile birlikte kullan\u0131larak hem kredi s\u00fcre\u00e7leri hem de \u00e7al\u0131\u015fan deneyimi d\u00f6n\u00fc\u015ft\u00fcr\u00fcl\u00fcyor. Bu projenin en \u00f6nemli \u00e7\u0131kt\u0131klar\u0131ndan birinin teknolojik kazan\u0131mlar\u0131n \u00f6tesinde kurumsal d\u00f6n\u00fc\u015f\u00fcm oldu\u011funu belirten Ko\u00e7finans BT ve Ar-Ge Direkt\u00f6r\u00fc \u00d6zlem Ek\u015fio\u011flu Kumuk;<\/p>\n<p>\u201cFinansman d\u00fcnyas\u0131 h\u0131zla geli\u015firken reg\u00fclasyonlar s\u0131kl\u0131kla de\u011fi\u015fiyor, belirsizlikler art\u0131yor ve m\u00fc\u015fteriler art\u0131k \u00e7ok daha h\u0131zl\u0131, \u00e7ok daha ki\u015fisel \u00e7\u00f6z\u00fcmler bekliyor. Biz de bu d\u00f6n\u00fc\u015f\u00fcm i\u00e7in yola \u00e7\u0131karken; kredi y\u00f6netiminde fark yaratmak i\u00e7in do\u011fru karar\u0131 do\u011fru zamanda almak gerekti\u011fine inand\u0131k ve \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 \u00a0bu hedefe odaklad\u0131k. Ar-Ge merkezimizi hayata ge\u00e7irirken tek bir pusulam\u0131z vard\u0131: \u201cM\u00fc\u015fteri\u201d. Bunun i\u00e7in m\u00fc\u015fteriyi merkeze alan, ki\u015fiselle\u015ftirilebilen, \u00f6\u011frenen ve zamanla geli\u015fen \u00fcr\u00fcnler tasarlad\u0131k. Geldi\u011fimiz \u00a0noktada, kurdu\u011fumuz bu yap\u0131 sayesinde sadece bug\u00fcn\u00fcn de\u011fil, yar\u0131n\u0131n ihtiya\u00e7lar\u0131na da cevap verebilen, kapsay\u0131c\u0131 ve s\u00fcrd\u00fcr\u00fclebilir bir finansman \u015firketi olma yolculu\u011fumuzu kararl\u0131l\u0131kla s\u00fcrd\u00fcr\u00fcyoruz. Yapay zekan\u0131n s\u00fcrekli de\u011fi\u015fen r\u00fczg\u00e2r\u0131n\u0131 arkam\u0131za al\u0131yor, sekt\u00f6r\u00fcm\u00fcz\u00fcn riskleriyle uyumlan\u0131rken yeni f\u0131rsatlar\u0131 da cesaretle de\u011ferlendiriyoruz. Amac\u0131m\u0131z net: M\u00fc\u015fterilerimize daha iyi bir deneyim sunarken, operasyonlar\u0131m\u0131z\u0131 daha verimli hale getirmek ve karl\u0131l\u0131\u011f\u0131m\u0131z\u0131 art\u0131ran \u00e7\u00f6z\u00fcmler \u00fcretmek. Amac\u0131m\u0131za do\u011fru hareket etti\u011fimiz bu yolculukta daha \u015fimdiden i\u015flerimize etki eden sonu\u00e7lar al\u0131yoruz\u201d dedi.<\/p>\n<p>Ko\u00e7finans; \u00f6n\u00fcm\u00fczdeki d\u00f6nemde yapay zeka d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc t\u00fcm portf\u00f6ylerine yaymay\u0131 ve Agentic Al senaryolar\u0131n\u0131 arka ofis s\u00fcre\u00e7lerine de entegre ederek u\u00e7tan uca ak\u0131ll\u0131 finansman modelini daha da derinle\u015ftirmeyi hedefliyor.<\/p>\n<p>Ko\u00e7finans Hakk\u0131nda<\/p>\n<p>1995 y\u0131l\u0131nda T\u00fcrkiye\u2019nin ilk finansman \u015firketi olarak kurulan Ko\u00e7finans, bireysel ve kurumsal finansman \u00e7\u00f6z\u00fcmleri sunuyor. Sekt\u00f6r\u00fcnde g\u00fc\u00e7l\u00fc bir konuma sahip olan Ko\u00e7finans 1.000\u2019den fazla \u00fcye i\u015f yeri say\u0131s\u0131yla kaliteli, h\u0131zl\u0131 ve ayr\u0131cal\u0131kl\u0131 hizmet anlay\u0131\u015f\u0131 ve herkese finansal \u00fcr\u00fcnlere eri\u015fim f\u0131rsat\u0131 verme misyonunu benimsiyor. Ko\u00e7finans; \u00e7evik y\u00f6netim anlay\u0131\u015f\u0131yla yaratt\u0131\u011f\u0131 benzersiz m\u00fc\u015fteri deneyimini bir\u00e7ok \u00f6d\u00fclle ta\u00e7land\u0131rman\u0131n yan\u0131nda inovatif ve teknoloji odakl\u0131 bak\u0131\u015f a\u00e7\u0131s\u0131 sayesinde finans sekt\u00f6r\u00fcne yeni bir soluk getiriyor. Ko\u00e7 Holding Toplumsal Cinsiyet E\u015fitli\u011fi Taahh\u00fctleri kapsam\u0131nda sivil toplum kurulu\u015flar\u0131 ve Anadolu \u00fcniversiteleri ile i\u015f birli\u011fi yapan Ko\u00e7finans, gelece\u011fin kad\u0131n m\u00fchendislerinin geli\u015fimine katk\u0131 sa\u011flamak amac\u0131yla Ko\u00e7finans Turuncu Kanatlar Mentorluk Program\u0131n\u0131 s\u00fcrd\u00fcr\u00fcyor.\u00a0www.kocfinans.com.tr<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finansman sekt\u00f6r\u00fcnde Ar \u2013 Ge merkezine sahip tek kurum olan Ko\u00e7finans, geleneksel kredi s\u00fcre\u00e7lerini yapay zeka destekli \u00e7\u00f6z\u00fcm modelleri ile daha h\u0131zl\u0131, daha ula\u015f\u0131labilir ve daha kolay hale getirdi.<\/p>\n","protected":false},"author":1,"featured_media":49089,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[12,4,10,11,13],"tags":[],"class_list":["post-49088","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor","category-dunya","category-otomobil","category-saglik","category-teknoloji"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/49088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=49088"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/49088\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/49089"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=49088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=49088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=49088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}