The ONE Awards\u2019ta, halk j\u00fcrisinin de\u011ferlendirmesiyle y\u0131l boyunca itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar belirlendi. S\u00fcrat Kargo, The ONE Awards 2025\u2019te \u201cY\u0131l\u0131n \u0130tibarl\u0131s\u0131\u201d \u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n
\u201cGelece\u011fe de\u011fer \u00fcretmek\u201d mottosu ile 9 farkl\u0131 sekt\u00f6rde faaliyetlerini s\u00fcrd\u00fcren ve Halil \u0130brahim Bacac\u0131\u2019n\u0131n Y\u00f6netim Kurulu Ba\u015fkan\u0131 oldu\u011fu Bacac\u0131 Yat\u0131r\u0131m Holding \u015firketlerinden S\u00fcrat Kargo, The ONE Awards 2025\u2019te \u201cY\u0131l\u0131n \u0130tibarl\u0131s\u0131\u201d \u00f6d\u00fcl\u00fcn\u00fc ald\u0131. Bu y\u0131l 12\u2019ncisi ger\u00e7ekle\u015ftirilen The ONE Awards\u2019ta, y\u0131l boyunca itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar, halk j\u00fcrisinin de\u011ferlendirmesiyle belirlendi.<\/p>\n
\u201cBizim i\u00e7in her g\u00fcn yeni bir g\u00fcn, yeni bir ba\u015flang\u0131\u00e7\u201d<\/p>\n
Pazarlama ve ileti\u015fim d\u00fcnyas\u0131n\u0131n en prestijli organizasyonlar\u0131 aras\u0131nda yer alan The ONE Awards B\u00fct\u00fcnle\u015fik Pazarlama \u00d6d\u00fclleri kapsam\u0131nda, markalar\u0131n y\u0131l i\u00e7indeki performans\u0131n\u0131n 9 ana ve 16 alt kriter \u00fczerinden \u00f6l\u00e7\u00fcmlendi\u011fi de\u011ferlendirme sonucunda, kargo kategorisinde \u201cY\u0131l\u0131n \u0130tibarl\u0131s\u0131\u201d \u00f6d\u00fcl\u00fcn\u00fc \u0130nteraktif Reklamc\u0131l\u0131k Derne\u011fi (IAB) C\u00fcneyt Devrim\u2019in elinden \u015firket ad\u0131na alan S\u00fcrat Kargo Sat\u0131\u015f ve Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 \u00d6mer Karata\u015f, \u201cBizim i\u00e7in her g\u00fcn yeni bir g\u00fcn, yeni bir ba\u015flang\u0131\u00e7. 2025 y\u0131l\u0131nda 107 milyon adrese teslimat sa\u011flad\u0131k. Her g\u00fcn y\u00fczbinlerce m\u00fc\u015fteriye ula\u015f\u0131yor, emek yo\u011fun olan bir hizmeti \u00f6zveriyle, severek yap\u0131yoruz. Bu \u00f6d\u00fcl bizim i\u00e7in \u00e7ok b\u00fcy\u00fck bir motivasyon ve mutluluk kayna\u011f\u0131 oldu\u201d dedi.<\/p>\n
Halk j\u00fcrisi taraf\u0131ndan de\u011ferlendiriliyor<\/p>\n
T\u00fcrkiye genelini temsil eden 12 ilde, 1.200 ki\u015fiyle y\u00fcz y\u00fcze ger\u00e7ekle\u015ftirilen \u201c\u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\u201d ara\u015ft\u0131rmas\u0131 sonucunda belirlenen \u00f6d\u00fcl, y\u0131l boyunca itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar\u0131n halk j\u00fcrisi taraf\u0131ndan de\u011ferlendirilmesiyle sahiplerini buldu. 70\u2019in \u00fczerinde kategoride yap\u0131lan kapsaml\u0131 analizde markalar; performanslar\u0131, itibar\u0131 g\u00fc\u00e7lendiren stratejileri ve t\u00fcketici alg\u0131s\u0131 do\u011frultusunda ele al\u0131nd\u0131. \u0130stanbul, Ankara, \u0130zmir, Bursa, Adana, Gaziantep, Samsun, Kayseri, Trabzon, Erzurum, Bal\u0131kesir ve Malatya\u2019da y\u00fcr\u00fct\u00fclen \u201c\u0130tibar ve Marka De\u011fer Performans \u00d6l\u00e7\u00fcm\u00fc\u201d ara\u015ft\u0131rmas\u0131, iki a\u015famal\u0131 modeliyle markalar\u0131n itibar g\u00fcc\u00fcn\u00fc \u00e7ok boyutlu bir perspektiften analiz ediyor.<\/p>\n
<\/strong> The ONE Awards\u2019ta, halk j\u00fcrisinin de\u011ferlendirmesiyle y\u0131l boyunca itibar\u0131n\u0131 en \u00e7ok art\u0131ran markalar belirlendi. S\u00fcrat Kargo, The ONE Awards 2025\u2019te \u201cY\u0131l\u0131n \u0130tibarl\u0131s\u0131\u201d \u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n","protected":false},"author":1,"featured_media":43486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[12,4,10,11],"tags":[],"class_list":["post-43485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/43485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=43485"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/43485\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/43486"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=43485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=43485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=43485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"