![\"\"](\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/01\/1727583600fc7169106508d612da5d6c_1.jpg\")
\n<\/p>\nT\u00fcrkiye uyku sekt\u00f6r\u00fcn\u00fcn lider kurulu\u015fu \u0130\u015fbir Yatak, g\u00fcc\u00fcn\u00fc sekt\u00f6r\u00fcn uluslararas\u0131 alanda yenilik\u00e7i markalar\u0131yla birle\u015ftirmeye devam ediyor. 57 y\u0131ll\u0131k k\u00f6kl\u00fc bir ge\u00e7mi\u015fe sahip \u0130\u015fbir Holding b\u00fcnyesinde faaliyetlerini s\u00fcrd\u00fcren ve uyku sa\u011fl\u0131\u011f\u0131 alan\u0131nda yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalarla T\u00fcrkiye'de uzun y\u0131llard\u0131r g\u00fc\u00e7l\u00fc konumunu s\u00fcrd\u00fcren \u0130\u015fbir Yatak, sekt\u00f6rde yenilik\u00e7i \u00e7\u00f6z\u00fcmleriyle tan\u0131nan BEDGEAR ile stratejik ortakl\u0131\u011f\u0131 imza att\u0131.<\/p>\n
\u0130\u015fbir Yatak'\u0131n T\u00fcrkiye'de uyku sa\u011fl\u0131\u011f\u0131 konusunda akla gelen ilk ve en k\u00f6kl\u00fc markalardan oldu\u011funu s\u00f6yleyen \u0130\u015fbir Holding Y\u00f6netim Kurulu Ba\u015fkan\u0131 Ediz K\u00f6kl\u00fc, “Visco ba\u015fta olmak \u00fczere pek \u00e7ok stratejik malzemeyi kendi b\u00fcnyemizde geli\u015ftiriyor, fiziksel rahats\u0131zl\u0131klara y\u00f6nelik \u00e7\u00f6z\u00fcmlerimizle hem t\u00fcketicilerin hem de sa\u011fl\u0131k profesyonellerinin g\u00fcvenini kazan\u0131yoruz. \u015eimdi de sahip oldu\u011fumuz g\u00fc\u00e7l\u00fc altyap\u0131y\u0131 global \u00f6l\u00e7ekte tamamlayan ve vizyonumuzla \u00f6rt\u00fc\u015fen BEDGEAR ile stratejik bir ortakl\u0131\u011fa ba\u015flad\u0131k. Bu i\u015f birli\u011fi, \u0130\u015fbir Yatak'\u0131n y\u0131llard\u0131r benimsedi\u011fi kalite, \u00fcretim ve g\u00fcven anlay\u0131\u015f\u0131n\u0131n, global \u00f6l\u00e7ekte g\u00fc\u00e7l\u00fc bir marka ile ayn\u0131 noktada bulu\u015fmas\u0131 anlam\u0131 ta\u015f\u0131yor. BEDGEAR', \u0130\u015fbir Yatak'\u0131n premium, bilim temelli ve deneyim odakl\u0131 uyku yakla\u015f\u0131m\u0131n\u0131 destekleyen ve zenginle\u015ftiren bir global \u00e7\u00f6z\u00fcm orta\u011f\u0131 olarak konumland\u0131r\u0131yoruz” dedi.<\/p>\n
\n<\/p>\n
Heyecan verici bir ad\u0131m att\u0131klar\u0131n\u0131 s\u00f6yleyen BEDGEAR Kurucusu ve CEO'su Eugene Alletto ise, “BEDGEAR'\u0131n, teknolojisi ve inovasyonunu, \u0130\u015fbir Yatak'\u0131n perakende uzmanl\u0131\u011f\u0131yla bir araya getirerek T\u00fcrk t\u00fcketicilerin ihtiya\u00e7lar\u0131na \u00f6zel, ger\u00e7ekten benzersiz bir uyku deneyimi sunuyoruz” dedi.<\/p>\n
T\u00fcrkiye'de uyku sa\u011fl\u0131\u011f\u0131 denildi\u011finde; malzeme bilgisi, \u00fcretim g\u00fcc\u00fc ve bilim temelli yakla\u015f\u0131m\u0131yla ilk akla gelen marka olan \u0130\u015fbir Yatak, Visco ba\u015fta olmak \u00fczere pek \u00e7ok stratejik malzemeyi kendi b\u00fcnyesinde geli\u015ftirip \u00fcretebilme yetene\u011fine sahip. Fiziksel rahats\u0131zl\u0131klara y\u00f6nelik \u00e7\u00f6z\u00fcmleriyle dikkat \u00e7eken, t\u00fcketiciler kadar sa\u011fl\u0131k profesyonellerinin de ilk tercihi olan \u0130\u015fbir Yatak, bu stratejik ortakl\u0131k ile, ayn\u0131 vizyonu payla\u015ft\u0131\u011f\u0131 BEDGEAR ile birlikte sahip oldu\u011fu g\u00fc\u00e7l\u00fc altyap\u0131y\u0131 global \u00f6l\u00e7ekte zenginle\u015ftirmeyi hedefliyor. Lansman kapsam\u0131nda BEDGEAR, \u0130stanbul ba\u015fta olmak \u00fczere T\u00fcrkiye'nin b\u00fcy\u00fck \u015fehirlerindeki \u0130\u015fbir Yatak'\u0131n konsept ma\u011fazalar\u0131nda t\u00fcketicilerle bulu\u015facak. Ma\u011fazalarda; yast\u0131k, \u00e7ar\u015faf ve yatak koruyucular i\u00e7in BEDGEAR\u2019\u0131n interaktif perakende sergileme alanlar\u0131 yer alacak.<\/p>\n
![\"\"](\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/01\/1727583600fc7169106508d612da5d6c_2.jpg\")
\n<\/p>\n
\u0130\u015fbir Yatak'\u0131n T\u00fcrkiye'de uyku sa\u011fl\u0131\u011f\u0131 denildi\u011finde; malzeme bilgisi, \u00fcretim g\u00fcc\u00fc ve bilim temelli yakla\u015f\u0131m\u0131yla akla gelen ilk ve en k\u00f6kl\u00fc markalardan oldu\u011funu s\u00f6yleyen \u0130\u015fbir Holding Y\u00f6netim Kurulu Ba\u015fkan\u0131 Ediz K\u00f6kl\u00fc, “Visco ba\u015fta olmak \u00fczere pek \u00e7ok stratejik malzemeyi kendi b\u00fcnyemizde geli\u015ftiriyor, fiziksel rahats\u0131zl\u0131klara y\u00f6nelik \u00e7\u00f6z\u00fcmlerimizle hem t\u00fcketicilerin hem de sa\u011fl\u0131k profesyonellerinin g\u00fcvenini kazan\u0131yoruz. \u015eimdi de sahip oldu\u011fumuz g\u00fc\u00e7l\u00fc altyap\u0131y\u0131 global \u00f6l\u00e7ekte tamamlayan ve vizyonumuzla \u00f6rt\u00fc\u015fen BEDGEAR ile stratejik bir ortakl\u0131\u011fa ba\u015flad\u0131k. Bu i\u015f birli\u011fi, \u0130\u015fbir Yatak'\u0131n y\u0131llard\u0131r benimsedi\u011fi kalite, \u00fcretim ve g\u00fcven anlay\u0131\u015f\u0131n\u0131n, global \u00f6l\u00e7ekte g\u00fc\u00e7l\u00fc bir marka ile ayn\u0131 noktada bulu\u015fmas\u0131 anlam\u0131 ta\u015f\u0131yor. BEDGEAR\u2019\u0131, \u0130\u015fbir Yatak'\u0131n premium, bilim temelli ve deneyim odakl\u0131 uyku yakla\u015f\u0131m\u0131n\u0131 destekleyen ve zenginle\u015ftiren bir global \u00e7\u00f6z\u00fcm orta\u011f\u0131 olarak konumland\u0131r\u0131yoruz” dedi.<\/p>\n
\u0130\u015fbir Yatak'\u0131n, T\u00fcrkiye'de uyku sa\u011fl\u0131\u011f\u0131 ve ergonomi alan\u0131nda uzmanl\u0131\u011f\u0131yla \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131n\u0131 vurgulayan Ediz K\u00f6kl\u00fc, “\u0130\u015fbir Yatak olarak biz, uyku sa\u011fl\u0131\u011f\u0131n\u0131 yaln\u0131zca bir \u00fcr\u00fcn kategorisi de\u011fil; bilim, malzeme bilgisi ve \u00fcretim disipliniyle ele al\u0131nmas\u0131 gereken b\u00fct\u00fcnc\u00fcl bir uzmanl\u0131k alan\u0131 olarak g\u00f6r\u00fcyoruz. BEDGEAR ile ger\u00e7ekle\u015ftirdi\u011fimiz bu i\u015f birli\u011fi, y\u0131llard\u0131r benimsedi\u011fimiz kalite, \u00fcretim ve g\u00fcven anlay\u0131\u015f\u0131n\u0131n, global \u00f6l\u00e7ekte g\u00fc\u00e7l\u00fc bir marka ile ayn\u0131 vizyon noktas\u0131nda bulu\u015fmas\u0131n\u0131n do\u011fal bir sonucu olmas\u0131n\u0131n \u00f6tesinde; bu g\u00fc\u00e7l\u00fc yakla\u015f\u0131m\u0131 bir \u00fcst seviyeye ta\u015f\u0131yarak, t\u00fcketicilere daha ki\u015fiselle\u015ftirilmi\u015f bir uyku deneyimi sunmam\u0131za da olanak tan\u0131yor” diye konu\u015ftu.<\/p>\n
![\"\"](\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/01\/1727583600fc7169106508d612da5d6c_3.jpg\")
\n<\/p>\n
BEDGEAR\u2019\u0131n Birle\u015fik Krall\u0131k, \u0130rlanda, Yunanistan ve italya'daki ba\u015far\u0131l\u0131 a\u00e7\u0131l\u0131\u015flar\u0131n ard\u0131ndan T\u00fcrkiye'ye pazar\u0131na \u0130\u015fbir Yatak ile giri\u015f yapt\u0131\u011f\u0131n\u0131 ifade eden Ediz K\u00f6kl\u00fc, \u015f\u00f6yle devam etti:<\/p>\n
“Uluslararas\u0131 istanbul Mobilya Fuar\u0131 ile BEDGEAR\u2019a T\u00fcrkiye'deki \u00f6n tan\u0131t\u0131m\u0131n\u0131 ger\u00e7ekle\u015ftirmi\u015f olduk. Markan\u0131n geni\u015f \u00fcr\u00fcn gam\u0131n\u0131 y\u0131l\u0131n ilk \u00e7eyre\u011finde sat\u0131\u015fa sunmu\u015f olaca\u011f\u0131z. Ayn\u0131 zamanda markan\u0131n yurt d\u0131\u015f\u0131ndaki b\u00fcy\u00fcmesinde \u00f6nemli bir ad\u0131m niteli\u011fi ta\u015f\u0131yan bu stratejik ortakl\u0131k ile T\u00fcrkiye'deki t\u00fcketiciler; Storm Performance\u00ae Yast\u0131k, Performance\u00ae Yatak Koruyucular, Performance\u00ae \u00c7ar\u015faflar ve d\u00fcnyan\u0131n ilk \u00e7ift konforlu mod\u00fcler yata\u011f\u0131 olan M3 Performance\u00ae Yatak dahil olmak \u00fczere BEDGEAR'\u0131n \u00f6d\u00fcll\u00fc Performance\u00ae uyku \u00fcr\u00fcnlerine eri\u015febilecek. Lansman kapsam\u0131nda BEDGEAR, \u0130stanbul, Ankara ve \u0130zmir ba\u015fta olmak \u00fczere \u0130\u015fbir Yatak'\u0131n konsept ma\u011fazalar\u0131nda t\u00fcketicilerle bulu\u015facak. Ma\u011fazalarda; yast\u0131k, \u00e7ar\u015faf ve yatak koruyucular i\u00e7in BEDGEAR'a interaktif perakende sergileme alanlar\u0131 yer alacak. Ma\u011fazalar\u0131n yakla\u015f\u0131k yar\u0131s\u0131nda ise M3 Performance\u00ae yatak deneyimi tam kapsaml\u0131 olarak sunulacak.”\u00a0<\/p>\n
T\u00fcrkiye'ye a\u00e7\u0131lman\u0131n, BEDGEAR\u2019\u0131n k\u00fcresel yolculu\u011funda heyecan verici bir sonraki ad\u0131m oldu\u011funu s\u00f6yleyen BEDGEAR Kurucusu ve CEO'su Eugene Alletto ise, “Kaliteye, inovasyona ve yenileyici uykuya de\u011fer veren T\u00fcrk t\u00fcketicilere Performance\u00ae uyku \u00fcr\u00fcnlerimizi ve ki\u015fiselle\u015ftirilmi\u015f \u00e7\u00f6z\u00fcmlerimizi sunmak i\u00e7in benzersiz bir f\u0131rsat g\u00f6r\u00fcyoruz. Bu lansman, Performance\u00ae uyku \u00fcr\u00fcnlerini d\u00fcnya genelinde eri\u015filebilir k\u0131lma misyonumuzun bir yans\u0131mas\u0131. BEDGEAR\u2019\u0131n teknolojisi ve inovasyonunu, \u0130\u015fbir Yatak'\u0131n perakende uzmanl\u0131\u011f\u0131yla bir araya getirerek T\u00fcrk t\u00fcketicilerin ihtiya\u00e7lar\u0131na \u00f6zel, ger\u00e7ekten benzersiz bir uyku deneyimi sunuyoruz” dedi.<\/p>\n
\u00a0<\/p>\n
\u00a0<\/p>\n
<\/strong> T\u00fcrkiye uyku sekt\u00f6r\u00fcn\u00fcn lider kurulu\u015fu \u0130\u015fbir Yatak, global uyku teknolojileri markas\u0131 BEDGEAR ile stratejik bir i\u015f birli\u011fine imza att\u0131. Bu ortakl\u0131k kapsam\u0131nda BEDGEAR\u2019\u0131n inovatif \u00fcr\u00fcnleri, \u0130\u015fbir Yatak g\u00fcvencesiyle y\u0131l\u0131n ilk \u00e7eyre\u011finde T\u00fcrkiye pazar\u0131na sunulacak.<\/p>\n","protected":false},"author":1,"featured_media":40354,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,11],"tags":[],"class_list":["post-40353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/40353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=40353"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/40353\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/40354"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=40353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=40353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=40353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"