{"id":25514,"date":"2025-12-26T12:15:03","date_gmt":"2025-12-26T09:15:03","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2025\/12\/26\/bakan-ersoy-mini-dizilerle-yeni-turizm-pazarlarina-ulasacagiz"},"modified":"2025-12-26T12:15:03","modified_gmt":"2025-12-26T09:15:03","slug":"bakan-ersoy-mini-dizilerle-yeni-turizm-pazarlarina-ulasacagiz","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2025\/12\/26\/bakan-ersoy-mini-dizilerle-yeni-turizm-pazarlarina-ulasacagiz\/","title":{"rendered":"Bakan Ersoy: Mini dizilerle yeni turizm pazarlar\u0131na ula\u015faca\u011f\u0131z"},"content":{"rendered":"<p>K\u00fclt\u00fcr ve Turizm Bakan\u0131\u00a0Ersoy\u2019un konu\u015fmas\u0131ndan baz\u0131 sat\u0131r ba\u015flar\u0131 \u015f\u00f6yle:<\/p>\n<p>\u201cGastronomiden sa\u011fl\u0131\u011fa, inan\u00e7 turizminden toplant\u0131 ve konferans turizmine, k\u00fclt\u00fcrden spora uzanan 60\u2019tan fazla \u00fcr\u00fcnle T\u00fcrkiye\u2019yi art\u0131k yaln\u0131zca ziyaret edilen de\u011fil; ya\u015fanan, yani deneyimlenen bir destinasyon haline getirdik.<\/p>\n<p>Bu b\u00fcy\u00fck d\u00f6n\u00fc\u015f\u00fcm\u00fcn tan\u0131t\u0131m aya\u011f\u0131nda yer alan ve 6 y\u0131l \u00f6nce kurdu\u011fumuz T\u00fcrkiye Turizm Tan\u0131t\u0131m ve Geli\u015ftirme Ajans\u0131, dinamik yap\u0131s\u0131, dijital g\u00fcc\u00fc ve yenilik\u00e7i yakla\u015f\u0131mlar\u0131yla \u00fclkemizin vitrini olmu\u015ftur.<\/p>\n<p>Bug\u00fcne kadar TGA arac\u0131l\u0131\u011f\u0131yla t\u00fcm d\u00fcnyada yak\u0131ndan takip edilen 143 reklam ve 100\u2019den fazla tan\u0131t\u0131m filmi \u00fcrettik. 31,5 milyar g\u00f6sterim ve 11 milyar izlenmeye ula\u015ft\u0131k.<\/p>\n<p>T\u00fcrkiye\u2019yi, d\u00fcnyan\u0131n en g\u00f6r\u00fcn\u00fcr \u00fclkelerinden biri haline getirdik. Ancak biz bir noktada \u015funu sorduk: Daha fazlas\u0131n\u0131 nas\u0131l yapabiliriz? Tam da bu noktada \u00e7ok g\u00fc\u00e7l\u00fc bir ger\u00e7e\u011fin fark\u0131na vard\u0131k. Y\u00fcz y\u0131llard\u0131r bu topraklarda medeniyetler bulu\u015ftu, a\u015fklar ya\u015fand\u0131, destanlar yaz\u0131ld\u0131. Ve bug\u00fcn bu g\u00fc\u00e7l\u00fc anlat\u0131 gelene\u011fini \u00e7a\u011f\u0131n diliyle d\u00fcnyaya anlat\u0131yoruz.<\/p>\n<p>T\u00fcrkiye, bug\u00fcn d\u00fcnyada en \u00e7ok dizi \u00fcreten \u00fclkelerin ba\u015f\u0131nda gelmektedir. Y\u0131ll\u0131k \u00fcretilen dizi-b\u00f6l\u00fcm say\u0131s\u0131nda d\u00fcnya lideridir. Ayn\u0131 zamanda sat\u0131\u015f ve ihracat g\u00fcc\u00fc a\u00e7\u0131s\u0131ndan da Amerika ve \u0130ngiltere ile birlikte d\u00fcnyan\u0131n en b\u00fcy\u00fck 3 televizyon end\u00fcstrisinden birine sahibiz.<\/p>\n<p>T\u00fcrk dizileri bug\u00fcn Latin Amerika\u2019dan Orta Do\u011fu\u2019ya, Avrupa\u2019dan Asya\u2019ya uzanan geni\u015f bir co\u011frafyada izleniyor. \u00d6zellikle Avrupa \u00fclkelerinde Fransa, \u0130spanya, \u0130talya\u2019da \u00f6nemli bir izleyici kitlesine sahibiz.<\/p>\n<p>Kuzey Avrupa \u00fclkelerinde her ge\u00e7en g\u00fcn artan bir seyirci potansiyeli T\u00fcrk dizileriyle tan\u0131\u015f\u0131yor. K\u0131sacas\u0131 T\u00fcrk dizileri, 170\u2019e yak\u0131n \u00fclkede, yakla\u015f\u0131k 1 milyar insan taraf\u0131ndan d\u00fczenli olarak takip ediliyor.<\/p>\n<p>Dizi sekt\u00f6r\u00fcm\u00fcz\u00fcn \u00fclke ekonomimize katk\u0131s\u0131 da yads\u0131namayacak seviyelerde. Son gelen bilgilere g\u00f6re dizi ihracat\u0131ndan elde edilen gelir, 1 milyar dolar\u0131 ge\u00e7mi\u015f durumda. Bu, T\u00fcrkiye\u2019nin sahip oldu\u011fu en b\u00fcy\u00fck yumu\u015fak g\u00fc\u00e7t\u00fcr, en etkili tan\u0131t\u0131m g\u00fcc\u00fcd\u00fcr.<\/p>\n<p>Nas\u0131l ki Hollywood filmleri, d\u00fcnyaya \u0130ngilizce \u00f6\u011frettiyse bug\u00fcn T\u00fcrk dizileri de d\u00fcnyaya T\u00fcrk\u00e7e \u00f6\u011fretiyor. Art\u0131k \u015funu rahatl\u0131kla s\u00f6yleyebiliriz: T\u00fcrk dizileri, d\u00fcnyan\u0131n ne b\u00fcy\u00fck T\u00fcrk\u00e7e kursudur.<\/p>\n<p>Dizi ihracat\u0131 bize \u00e7ok farkl\u0131 bir imkan sunuyor. Art\u0131k dizilerimiz arac\u0131l\u0131\u011f\u0131yla d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131nda y\u00fcz milyonlarca ki\u015fiye do\u011frudan cep telefonlar\u0131 arac\u0131l\u0131\u011f\u0131yla ula\u015f\u0131yoruz. Gitti\u011fimiz \u00fclkelerde dizilerimizden T\u00fcrk\u00e7e \u00f6\u011frenmi\u015f insanlarla kar\u015f\u0131la\u015f\u0131nca art\u0131k hi\u00e7 ama hi\u00e7 \u015fa\u015f\u0131rm\u0131yoruz. \u0130\u015fte bu e\u015fsiz etki g\u00fcc\u00fcnden hareketle T\u00fcrkiye\u2019nin tan\u0131m\u0131nda dizilerin g\u00fcc\u00fcn\u00fc stratejik bir noktada konumland\u0131rd\u0131k ve mini dizi format\u0131n\u0131 \u00fclke tan\u0131t\u0131m\u0131nda kullanmak i\u00e7in harekete ge\u00e7tik.<\/p>\n<p>Bundan sonra reklam filmlerinin yan\u0131nda mini dizilerle bug\u00fcne kadar ula\u015famad\u0131\u011f\u0131m\u0131z yeni turizm pazarlar\u0131na da ula\u015faca\u011f\u0131z. Bu dizilerde oynamak, milli formay\u0131 giymek gibidir. Bu dizilerin yap\u0131m\u0131n\u0131 \u00fcstlenen firmalar\u0131m\u0131z, bu projelerde g\u00f6rev alan sanat\u00e7\u0131lar\u0131m\u0131z, senaristlerimiz, m\u00fczisyenlerimiz ve kamera arkas\u0131 ekiplerimiz, milli formay\u0131 giymi\u015ftir. Bug\u00fcn bu milli formay\u0131 ilk giyen k\u0131ymetli yap\u0131mc\u0131 ve sanat\u00e7\u0131 arkada\u015flar\u0131m\u0131zla birlikteyiz.<\/p>\n<p>Yeni tan\u0131t\u0131m stratejimizin daha ilk y\u0131l\u0131nda g\u00f6sterime girdi\u011fi andan itibaren izlenme rekorlar\u0131 k\u0131ran 4 mini dizimiz var.\u201d<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130stanbul, 26 Aral\u0131k (Hibya) \u2013 K\u00fclt\u00fcr ve Turizm Bakan\u0131 Mehmet Nuri Ersoy, T\u00fcrkiye&#8217;nin tan\u0131t\u0131m\u0131na y\u00f6nelik mini dizi stratejisinin bas\u0131n toplant\u0131s\u0131nda konu\u015ftu. Ersoy, mini dizilerle bug\u00fcne kadar ula\u015f\u0131lamayan yeni turizm pazarlar\u0131na da ula\u015facaklar\u0131n\u0131 s\u00f6yledi.<\/p>\n","protected":false},"author":1,"featured_media":25515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-25514","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/25514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=25514"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/25514\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/25515"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=25514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=25514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=25514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}