Marmara \u00dcniversitesi Finansal Bilimler Fak\u00fcltesi Akt\u00fcerya B\u00f6l\u00fcm\u00fc\u2019nden mezun olan Asl\u0131 Demir G\u00f6n\u00fcl, kariyerine 2004 y\u0131l\u0131nda PwC\u2019de denetim alan\u0131nda ba\u015flad\u0131. Ard\u0131ndan Alshaya b\u00fcnyesinde g\u0131da d\u0131\u015f\u0131 perakende markalar\u0131n\u0131n ileti\u015fim ve CRM \u00e7al\u0131\u015fmalar\u0131nda g\u00f6rev ald\u0131; Starbucks\u2019ta marka ve kategori y\u00f6netimi rollerini \u00fcstlendi. 2012 y\u0131l\u0131nda Turkcell\u2019e kat\u0131larak markan\u0131n m\u00fc\u015fteri kazan\u0131m\u0131, sadakat programlar\u0131 ve marka i\u015f birlikleri projelerine liderlik etti.<\/p>\n
2014\u2019te Joker ile ba\u015flayan CRM, kampanya ve pazarlama ekipleri y\u00f6netimi g\u00f6revini, 2016-2019 y\u0131llar\u0131 aras\u0131nda Boyner\u2019de s\u00fcrd\u00fcrd\u00fc. 2019 y\u0131l\u0131nda AbbVie\u2019de medikal estetik kategorisinin t\u00fcketici ve dijital pazarlama stratejilerinin \u015fekillendirilmesinde g\u00f6rev ald\u0131. 2022 y\u0131l\u0131nda MAC\u2019te (Mars Athletic Club) Pazarlama, \u0130leti\u015fim ve Gelir Y\u00f6netiminden sorumlu olarak g\u00f6rev alan Asl\u0131 Demir G\u00f6n\u00fcl, \u015firketin stratejik d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine katk\u0131 sa\u011flad\u0131.<\/p>\n
Asl\u0131 Demir G\u00f6n\u00fcl, 15 Aral\u0131k itibar\u0131yla Boyner B\u00fcy\u00fck Ma\u011fazac\u0131l\u0131k\u2019ta Pazarlama ve Marka Y\u00f6netimi Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 olarak; \u015firketin omnichannel stratejisini g\u00fc\u00e7lendirmeye, m\u00fc\u015fteri yolculu\u011funu geli\u015ftirmeye ve marka de\u011ferini ileriye ta\u015f\u0131maya y\u00f6nelik projelere liderlik edecek.<\/p>\n
<\/strong> Omni-kanal yakla\u015f\u0131m\u0131 ve yeni nesil ma\u011fazac\u0131l\u0131k vizyonuyla b\u00fcy\u00fcmesini s\u00fcrd\u00fcren Boyner\u2019de \u00fcst d\u00fczey bir atama ger\u00e7ekle\u015fti. Pazarlama, marka y\u00f6netimi, dijital ileti\u015fim ve CRM alanlar\u0131nda 20 y\u0131l\u0131 a\u015fk\u0131n deneyime sahip Asl\u0131 Demir G\u00f6n\u00fcl, 15 Aral\u0131k 2025 itibar\u0131yla Boyner\u2019de Pazarlama ve Marka Y\u00f6netimi Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 olarak g\u00f6reve ba\u015flad\u0131.<\/p>\n","protected":false},"author":1,"featured_media":22045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-22044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/22044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=22044"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/22044\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/22045"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=22044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=22044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=22044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"