{"id":173201,"date":"2026-10-26T12:15:10","date_gmt":"2026-10-26T09:15:10","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/10\/26\/turkiyenin-efsane-kasimi-hepsiburada-ile-basladi"},"modified":"2026-10-26T12:15:10","modified_gmt":"2026-10-26T09:15:10","slug":"turkiyenin-efsane-kasimi-hepsiburada-ile-basladi","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/10\/26\/turkiyenin-efsane-kasimi-hepsiburada-ile-basladi\/","title":{"rendered":"T\u00fcrkiye&#8217;nin Efsane Kas\u0131m&#8217;\u0131 Hepsiburada ile ba\u015flad\u0131"},"content":{"rendered":"<p>Hepsiburada&#8217;n\u0131n Efsane Kas\u0131m Ara\u015ft\u0131rmas\u0131&#8217;na g\u00f6re t\u00fcketicilerin y\u00fczde 96&#8217;s\u0131 al\u0131\u015fveri\u015f \u00f6ncesinde fiyatlar\u0131 takip ederken, y\u00fczde 62&#8217;si almak istedi\u011fi bir \u00fcr\u00fcn\u00fc Kas\u0131m i\u00e7in bekletiyor. Ge\u00e7en y\u0131l 960 milyon \u00fcr\u00fcn g\u00f6r\u00fcnt\u00fclemesiyle rekor k\u0131ran Hepsiburada, bu y\u0131l 1,1 milyar \u00fcr\u00fcn g\u00f6r\u00fcnt\u00fclemesi ve 30 milyon adet \u00fcr\u00fcn sat\u0131\u015f\u0131 hedefliyor.<\/p>\n<p>Hepsiburada&#8217;n\u0131n Kas\u0131m indirimlerinde al\u0131\u015fveri\u015f yapmay\u0131 planlayan 18-55 ya\u015f aral\u0131\u011f\u0131ndaki 2.422 ki\u015fiyle online olarak ger\u00e7ekle\u015ftirdi\u011fi Efsane Kas\u0131m 2026 Ara\u015ft\u0131rmas\u0131, t\u00fcketicilerin al\u0131\u015fveri\u015flerini nas\u0131l planlad\u0131\u011f\u0131n\u0131 ortaya koyuyor. Kat\u0131l\u0131mc\u0131lar\u0131n y\u00fczde 69&#8217;u Kas\u0131m&#8217;da kesin al\u0131\u015fveri\u015f yapmay\u0131 planlarken, y\u00fczde 51&#8217;i uzun s\u00fcredir almak istedi\u011fi y\u00fcksek fiyatl\u0131 \u00fcr\u00fcnler, y\u00fczde 49\u2019u ise g\u00fcnl\u00fck ihtiya\u00e7lar\u0131 i\u00e7in indirimleri bekliyor. Kas\u0131m al\u0131\u015fveri\u015flerine ayr\u0131lan ortalama b\u00fct\u00e7e ise 28 bin TL.<\/p>\n<p>T\u00fcketiciler al\u0131\u015fveri\u015flerini Kas\u0131m&#8217;a g\u00f6re planl\u0131yor<\/p>\n<p>Ara\u015ft\u0131rmaya g\u00f6re t\u00fcketicilerin y\u00fczde 86\u2019s\u0131 y\u0131lba\u015f\u0131 al\u0131\u015fveri\u015fleri, y\u00fczde 48\u2019i ise kaban ve mont gibi k\u0131\u015fl\u0131k \u00fcr\u00fcnler i\u00e7in Kas\u0131m indirimlerini bekliyor. Her 10 ki\u015fiden 6\u2019s\u0131 sat\u0131n almay\u0131 planlad\u0131\u011f\u0131 en az bir \u00fcr\u00fcn\u00fc \u00f6zellikle bu d\u00f6neme erteliyor. \u0130ndirim d\u00f6neminde sat\u0131n al\u0131nmak \u00fczere bekletilen \u00fcr\u00fcnler aras\u0131nda y\u00fczde 20 ile cep telefonlar\u0131, y\u00fczde 16 ile giyim \u00fcr\u00fcnleri \u00f6ne \u00e7\u0131k\u0131yor. Kas\u0131m ay\u0131 al\u0131\u015fveri\u015f planlar\u0131nda ise y\u00fczde 66 ile moda ilk s\u0131rada yer al\u0131rken, onu y\u00fczde 46 ile ki\u015fisel bak\u0131m, y\u00fczde 39 ile cilt bak\u0131m\u0131 ve y\u00fczde 37 ile k\u00fc\u00e7\u00fck ev aletleri takip ediyor.<\/p>\n<p>T\u00fcketicilerin y\u00fczde 61&#8217;i avantajl\u0131 bir fiyat g\u00f6rd\u00fc\u011f\u00fcnde beklemeden al\u0131\u015fveri\u015f yaparken, y\u00fczde 57&#8217;si 11.11&#8217;de, y\u00fczde 43&#8217;\u00fc ise Efsane Cuma&#8217;da indirimleri mutlaka incelemeyi planl\u0131yor. Ara\u015ft\u0131rmaya g\u00f6re t\u00fcketicilerin y\u00fczde 76&#8217;s\u0131 al\u0131\u015fveri\u015f kredisi ve taksit se\u00e7eneklerine s\u0131cak bak\u0131yor. \u00d6zellikle vade farks\u0131z taksit imkan\u0131 ve taksit s\u0131n\u0131rlamas\u0131 bulunan \u00fcr\u00fcn gruplar\u0131nda alternatif finansman se\u00e7enekleri \u00f6ne \u00e7\u0131karken, kredi kullan\u0131m\u0131n\u0131n en \u00e7ok de\u011ferlendirildi\u011fi kategoriler aras\u0131nda cep telefonu, bilgisayar ve tablet yer al\u0131yor.<\/p>\n<p>\u201c11 y\u0131l \u00f6nce T\u00fcrkiye&#8217;yi Efsane Kas\u0131m ile tan\u0131\u015ft\u0131rd\u0131k. Bug\u00fcn milyonlarca m\u00fc\u015fteri al\u0131\u015fveri\u015fini bu d\u00f6neme g\u00f6re planl\u0131yor\u201d<\/p>\n<p>Hepsiburada CEO&#8217;su Ender \u00d6zg\u00fcn, Efsane Kas\u0131m&#8217;\u0131n 11. y\u0131l\u0131na ili\u015fkin \u015funlar\u0131 s\u00f6yledi:<\/p>\n<p>\u201c11 y\u0131l \u00f6nce T\u00fcrkiye&#8217;yi Efsane Kas\u0131m ile tan\u0131\u015ft\u0131rd\u0131k. O g\u00fcnden bug\u00fcne Kas\u0131m, milyonlarca insan\u0131n al\u0131\u015fveri\u015fini \u00f6nceden planlad\u0131\u011f\u0131, almak istedi\u011fi \u00fcr\u00fcnler i\u00e7in bekledi\u011fi bir d\u00f6neme d\u00f6n\u00fc\u015ft\u00fc. Bug\u00fcn m\u00fc\u015fteriler ne almak istediklerini biliyor, fiyatlar\u0131 takip ediyor ve do\u011fru zaman\u0131 bekliyor. Biz de bu y\u0131l \u2018Efsane Kas\u0131m Bekledi\u011fine De\u011fecek\u2019 diyoruz. \u00c7\u00fcnk\u00fc m\u00fc\u015fterilerimizin bu d\u00f6neme ne kadar b\u00fcy\u00fck bir beklentiyle haz\u0131rland\u0131\u011f\u0131n\u0131 biliyoruz. M\u00fc\u015fterilerimizin uzun zamand\u0131r bekledikleri \u00fcr\u00fcnlere, ger\u00e7ekten avantajl\u0131 fiyatlarla ve kolay \u00f6deme se\u00e7enekleriyle ula\u015fabilmelerini hedefliyoruz. Aylar \u00f6nce bu hedefle \u00e7al\u0131\u015fmalar\u0131m\u0131za ba\u015fl\u0131yoruz. Bu y\u0131l net indirimlerimiz, Efsane Kas\u0131m&#8217;da ilk kez sundu\u011fumuz Hepsitaksit ve h\u0131zl\u0131 teslimat g\u00fcc\u00fcm\u00fczle bu beklentinin kar\u015f\u0131l\u0131\u011f\u0131n\u0131 vermek istiyoruz.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/10\/1272628f05d6d5144c3e3da0a5b21cb3_1.jpg\" \/>\n<\/p>\n<p>\u00a0<\/p>\n<p>Ge\u00e7en y\u0131l 960 milyon \u00fcr\u00fcn g\u00f6r\u00fcnt\u00fclemesiyle rekor k\u0131rd\u0131k. Bu y\u0131l 1,1 milyar \u00fcr\u00fcn g\u00f6r\u00fcnt\u00fclemesi ve 30 milyon adet \u00fcr\u00fcn sat\u0131\u015f\u0131 hedefliyoruz. Efsane Kas\u0131m&#8217;\u0131n b\u00fcy\u00fcmesi, i\u015f ortaklar\u0131m\u0131z i\u00e7in de \u00f6nemli f\u0131rsatlar yarat\u0131yor. Milyonlarca m\u00fc\u015fteriyi binlerce sat\u0131c\u0131yla bulu\u015ftururken, i\u015f ortaklar\u0131m\u0131z\u0131n daha fazla m\u00fc\u015fteriye ula\u015fmas\u0131n\u0131 ve sat\u0131\u015flar\u0131n\u0131 art\u0131rmas\u0131n\u0131 destekliyoruz. T\u00fcrkiye&#8217;ye kazand\u0131rd\u0131\u011f\u0131m\u0131z Efsane Kas\u0131m&#8217;\u0131, 11. y\u0131l\u0131nda da m\u00fc\u015fterilerimiz ve i\u015f ortaklar\u0131m\u0131zla birlikte b\u00fcy\u00fctmeye haz\u0131r\u0131z.\u201d<\/p>\n<p>Hepsitaksit ilk kez Efsane Kas\u0131m&#8217;da<\/p>\n<p>Hepsiburada, t\u00fcketicilerin \u00f6deme kolayl\u0131\u011f\u0131 beklentisine Hepsitaksit ile yan\u0131t veriyor. Kredi kart\u0131 limitinden ba\u011f\u0131ms\u0131z ve bankadan ba\u011f\u0131ms\u0131z \u00e7al\u0131\u015fan Hepsitaksit ile m\u00fc\u015fteriler, \u00f6deme ad\u0131m\u0131nda kredi skorlar\u0131na g\u00f6re kullanabilecekleri limiti \u00f6\u011frenebiliyor. 150 bin TL\u2019ye kadar ula\u015fabilen bu limit sayesinde m\u00fc\u015fteriler, uygun \u00fcr\u00fcn gruplar\u0131nda pe\u015fin fiyat\u0131na 3 taksitle al\u0131\u015fveri\u015f yapabiliyor.<\/p>\n<p>\u0130\u015f ortaklar\u0131 ve lojistik g\u00fcc\u00fcyle Efsane Kas\u0131m&#8217;a haz\u0131r<\/p>\n<p>Hepsiburada, bu y\u0131l hedefledi\u011fi 1,1 milyar \u00fcr\u00fcn g\u00f6r\u00fcnt\u00fclemesinin y\u00fczde 90&#8217;\u0131n\u0131n i\u015f ortaklar\u0131n\u0131n \u00fcr\u00fcnlerine y\u00f6nelmesini bekliyor. H\u0131zl\u0131 g\u00f6nderim yapan sat\u0131c\u0131lara y\u00f6nelik 0-1 g\u00fcn kargo destek kampanyas\u0131 da Kas\u0131m boyunca devam ediyor.<\/p>\n<p>Efsane Kas\u0131m&#8217;a 3 binden fazla \u00e7al\u0131\u015fan\u0131, 10 binden fazla lojistik ve \u00e7a\u011fr\u0131 merkezi personeli, 6 bine yak\u0131n ta\u015f\u0131y\u0131c\u0131 arac\u0131 ve 175 bin metrekarelik depolama alan\u0131yla haz\u0131rlanan Hepsiburada, sipari\u015flerinin y\u00fczde 90&#8217;\u0131ndan fazlas\u0131n\u0131 iki g\u00fcnden k\u0131sa s\u00fcrede m\u00fc\u015fterilerine ula\u015ft\u0131r\u0131yor. \u015eirket, bu hizmet seviyesini Kas\u0131m boyunca da s\u00fcrd\u00fcrmeyi hedefliyor.<\/p>\n<p>Efsane Kas\u0131m, Efsane Premium G\u00fcnleri ile ba\u015flad\u0131<\/p>\n<p>Hepsiburada, 11. Efsane Kas\u0131m d\u00f6nemini 26 Ekim&#8217;de Efsane Premium G\u00fcnleri ile ba\u015flatt\u0131. Teknolojiden modaya, kozmetikten ev ya\u015fam\u0131na kadar geni\u015f bir \u00fcr\u00fcn yelpazesinde f\u0131rsatlar sunan Hepsiburada, Efsane Kas\u0131m boyunca mevcut kampanyalara ek y\u00fczde 10 ve y\u00fczde 15, belirli g\u00fcnlerde ise y\u00fczde 20&#8217;ye varan net indirimlerle m\u00fc\u015fterilerini bulu\u015fturuyor.<\/p>\n<p class=\"MsoNormal\" style=\"line-height: 115%;margin: 12.0pt 0cm 12.0pt 0cm\">Kampanya linki: https:\/\/promotion.hepsiburada.com\/shop\/lp\/efsane-kasim-burada<\/p>\n<p class=\"MsoNormal\" style=\"line-height: 115%;margin: 12.0pt 0cm 12.0pt 0cm\"><strong>\u00a0<\/strong><\/p>\n<p class=\"MsoNormal\" style=\"line-height: 115%;margin: 12.0pt 0cm 12.0pt 0cm\"><strong>\u00a0<\/strong><\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye&#8217;yi Efsane Kas\u0131m ile tan\u0131\u015ft\u0131ran Hepsiburada, 11. Efsane Kas\u0131m d\u00f6nemini 26 Ekim&#8217;de Efsane Premium G\u00fcnleri ile ba\u015flatt\u0131. \u201cEfsane Kas\u0131m Bekledi\u011fine De\u011fecek\u201d s\u00f6ylemiyle yola \u00e7\u0131kan Hepsiburada, bu y\u0131l mevcut kampanyalara ek net indirimler, yeni finansman se\u00e7ene\u011fi Hepsitaksit ve h\u0131zl\u0131 teslimat imkanlar\u0131yla m\u00fc\u015fterilerinin kar\u015f\u0131s\u0131na \u00e7\u0131k\u0131yor. <\/p>\n","protected":false},"author":1,"featured_media":173202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[10,11],"tags":[],"class_list":["post-173201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/173201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=173201"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/173201\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/173202"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=173201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=173201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=173201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}