T\u00fcrkiye’den iki k\u0131tada 35 \u00fclkeye uzanan Trendyol, Kas\u0131m hedeflerini i\u015f ortaklar\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 yedinci \u0130\u015f Ortaklar\u0131 Zirvesi\u2019nde a\u00e7\u0131klad\u0131. Zirvede konu\u015fan Trendyol Grubu CEO’su Erdem \u0130nan, Kas\u0131m ay\u0131nda T\u00fcrkiye\u2019de 120 milyon \u00fcr\u00fcn\u00fc kullan\u0131c\u0131larla bulu\u015fturmay\u0131 hedeflediklerini s\u00f6yledi. T\u00fcrkiye ile birlikte bir\u00e7ok \u00fclkede e\u015f zamanl\u0131 ger\u00e7ekle\u015fecek Kas\u0131m kampanyalar\u0131nda sat\u0131c\u0131lar;\u00a0 markalar\u0131n\u0131 \u00f6ne \u00e7\u0131karacak 70 bini a\u015fk\u0131n influencer ekosistemi, tek t\u0131kla reklam \u00e7\u00f6z\u00fcmleri ve pazarlama destekleri sayesinde \u00fcr\u00fcnlerinin g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131racak.<\/p>\n
Geleneksel Trendyol \u0130\u015f Ortaklar\u0131 Zirvesi y\u00fczlerce i\u015f orta\u011f\u0131n\u0131n kat\u0131l\u0131m\u0131yla bu y\u0131l yedinci kez d\u00fczenlendi. Kas\u0131m kampanya hedefleri, e-ihracattaki b\u00fcy\u00fcme ve sat\u0131c\u0131lar\u0131n i\u015fini kolayla\u015ft\u0131ran yapay zeka \u00e7\u00f6z\u00fcmlerinin \u00f6ne \u00e7\u0131kt\u0131\u011f\u0131 etkinlikte, Trendyol Grubu CEO\u2019su Erdem \u0130nan \u201c\u0130\u015f ortaklar\u0131m\u0131z\u0131n eme\u011fi, \u00fcretim g\u00fcc\u00fc ve operasyonel kalitesi, Trendyol\u2019un ger\u00e7ek g\u00fcc\u00fc. Amac\u0131m\u0131z, d\u00fcnya \u00e7ap\u0131nda rekabet edebilecek bir e-ticaret ekosistemini birlikte in\u015fa etmek ve i\u015f ortaklar\u0131m\u0131z\u0131 s\u0131n\u0131r \u00f6tesindeki milyonlarca yeni m\u00fc\u015fteriyle bulu\u015fturmak\u201d dedi.<\/p>\n
T\u00fcrkiye’nin yan\u0131 s\u0131ra 35 \u00fclkede 250 binden fazla i\u015f orta\u011f\u0131yla 42 milyondan fazla m\u00fc\u015fteriye ula\u015fan Trendyol\u00a0 ge\u00e7ti\u011fimiz y\u0131l 1 milyar\u0131 a\u015fk\u0131n \u00fcr\u00fcn\u00fc kullan\u0131c\u0131larla bulu\u015fturdu.<\/p>\n
Kas\u0131m\u2019da hedef yeni rekorlar<\/p>\n
Ge\u00e7ti\u011fimiz y\u0131l Kas\u0131m\u2019da bir\u00e7ok \u00fclkede e\u015f zamanl\u0131 y\u00fcr\u00fctt\u00fc\u011f\u00fc kampanyalarla kendi rekorlar\u0131n\u0131 k\u0131ran Trendyol; Suudi Arabistan, Birle\u015fik Arap Emirlikleri, Romanya, Yunanistan, Bulgaristan ve Moldova\u2019da bir numaral\u0131 al\u0131\u015fveri\u015f uygulamas\u0131 oldu.<\/p>\n
Bu y\u0131l da T\u00fcrkiye ve bir\u00e7ok \u00fclkede kampanya y\u00fcr\u00fctecek olan Trendyol, Kas\u0131m ay\u0131nda T\u00fcrkiye\u2019de 1,5 milyar\u0131 a\u015fk\u0131n ziyaret alarak 120 milyon \u00fcr\u00fcn\u00fc kullan\u0131c\u0131larla bulu\u015fturmay\u0131 hedefliyor.<\/p>\n
Platform, bu hedefler do\u011frultusunda kapsaml\u0131 pazarlama ve finansal destek paketlerini hayata ge\u00e7irdi. 70 bini a\u015fk\u0131n g\u00fc\u00e7l\u00fc influencer ekosistemi ise i\u015f ortaklar\u0131n\u0131n g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131racak.<\/p>\n
H\u0131z ve g\u00fcveni art\u0131ran yeni ad\u0131mlar<\/p>\n
Kas\u0131m\u2019a haz\u0131rlanan Trendyol, ekosistemini b\u00fcy\u00fctmek, i\u015f ortaklar\u0131 ve kullan\u0131c\u0131lar\u0131n\u0131n ihtiya\u00e7lar\u0131na daha iyi yan\u0131t vermek i\u00e7in yeni ad\u0131mlar da at\u0131yor.<\/p>\n
Daha h\u0131zl\u0131 teslimat i\u00e7in bu y\u0131l \u201cYar\u0131n Kap\u0131nda\u201d projesini ba\u015flatan platform, gelecek y\u0131l \u201cAyn\u0131 G\u00fcn Teslimat\u201d \u00f6zelli\u011fini devreye alacak.<\/p>\n
Trendyol\u2019un kullan\u0131c\u0131lar\u0131yla ba\u011f\u0131n\u0131 daha da g\u00fc\u00e7lendirmek amac\u0131yla hayata ge\u00e7irdi\u011fi Trendyol Plus ise bug\u00fcne kadar 10 milyonu a\u015fk\u0131n kullan\u0131c\u0131 taraf\u0131ndan deneyimlendi.<\/p>\n
Platformun yeni i\u015f kollar\u0131ndan Trendyol Luxe, global premium markalar\u0131 ve yerel tasar\u0131m markalar\u0131n\u0131 Trendyol\u2019un g\u00fcvencesiyle ayn\u0131 \u00e7at\u0131 alt\u0131nda topluyor.\u00a0 \u00dcst segmentlerdeki \u00fcr\u00fcnlere kolay eri\u015fim imkan\u0131 sunuyor.<\/p>\n
\u00a0<\/p>\n
E-ihracatta arka arkaya \u015fampiyonluklar<\/p>\n
T\u00fcrkiye\u2019deki b\u00fcy\u00fcmesini s\u0131n\u0131r \u00f6tesine de ta\u015f\u0131yan Trendyol, e-ihracattaki liderli\u011fini s\u00fcrd\u00fcr\u00fcyor. Ge\u00e7ti\u011fimiz y\u0131l i\u015f ortaklar\u0131n\u0131n 55 milyon \u00fcr\u00fcn\u00fcn\u00fc yurt d\u0131\u015f\u0131ndaki m\u00fc\u015fterilerle bulu\u015fturarak 1,5 milyar dolarl\u0131k e-ihracat hacmine ula\u015fan platform, T\u0130M taraf\u0131ndan \u00fcst \u00fcste \u00fc\u00e7\u00fcnc\u00fc kez T\u00fcrkiye\u2019nin e-ihracat \u015fampiyonu se\u00e7ildi. Son bir y\u0131lda 120 bini a\u015fk\u0131n \u00fcretici, KOB\u0130 ve esnaf\u0131n e-ihracat\u0131 i\u00e7in \u015firket 1 milyar dolar\u0131n \u00fczerinde yat\u0131r\u0131m yapt\u0131.<\/p>\n
Erdem \u0130nan, \u201c\u2018Made in T\u00fcrkiye\u2019 art\u0131k yaln\u0131zca bir etiket de\u011fil, faaliyette oldu\u011fumuz her \u00fclkede bir g\u00fcveni temsil ediyor\u201d dedi.<\/p>\n
Yapay zeka her \u00f6l\u00e7ekten sat\u0131c\u0131n\u0131n hizmetinde<\/p>\n
Trendyol ekosisteminin arkas\u0131ndaki en \u00f6nemli teknolojik g\u00fc\u00e7lerden birinin yapay zeka oldu\u011funu vurgulayan Erdem \u0130nan, platformdaki yapay zeka entegrasyonu ve sat\u0131c\u0131lara sa\u011flanan kolayl\u0131klar hakk\u0131nda \u015fu bilgileri payla\u015ft\u0131:<\/p>\n
“Bug\u00fcn platformumuzdaki m\u00fc\u015fteri sorular\u0131n\u0131n d\u00f6rtte biri yapay zeka taraf\u0131ndan yan\u0131tlan\u0131yor ve bu anl\u0131k d\u00f6n\u00fc\u015fler sat\u0131c\u0131lar\u0131m\u0131z\u0131n sat\u0131\u015fa d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 iki kat\u0131na \u00e7\u0131kar\u0131yor. Sat\u0131c\u0131lar\u0131m\u0131z i\u00e7in geli\u015ftirdi\u011fimiz dijital asistan Ortak sayesinde ise on binlerce i\u015f orta\u011f\u0131m\u0131z\u0131n operasyonel s\u00fcre\u00e7lerini kolayla\u015ft\u0131r\u0131yoruz. Ortak\u2019\u0131 kullanan her sat\u0131c\u0131m\u0131z, arkas\u0131nda g\u00fcn\u00fcn her saati \u00e7al\u0131\u015fan 30 ki\u015filik uzman bir teknoloji ekibi varm\u0131\u015f gibi hareket edebiliyor. Ortak; sat\u0131c\u0131n\u0131n \u00f6l\u00e7e\u011fi ne olursa olsun verilerini analiz edebiliyor, sorular\u0131n\u0131 an\u0131nda yan\u0131tl\u0131yor ve sat\u0131c\u0131 izin verdi\u011finde \u00f6nerileri do\u011frudan hayata ge\u00e7irebiliyor.”<\/p>\n
Yapay zekan\u0131n k\u00fcresel pazarlara a\u00e7\u0131lmadaki kritik rol\u00fcne de dikkat \u00e7eken \u0130nan; geli\u015ftirilen e\u015fle\u015ftirme algoritmalar\u0131 sayesinde e-ihracat yapan sat\u0131c\u0131lar\u0131n \u00fcr\u00fcn listeleme s\u00fcre\u00e7lerinin y\u00fczde 60 h\u0131zland\u0131\u011f\u0131n\u0131 ve \u00fcr\u00fcnlerini d\u00fcnya pazarlar\u0131na \u00e7ok daha h\u0131zl\u0131 bir \u015fekilde sunabildiklerini s\u00f6zlerine ekledi.<\/p>\n
\u00a0<\/p>\n
<\/strong> T\u00fcrkiye’den iki k\u0131tada 35 \u00fclkeye uzanan Trendyol, Kas\u0131m hedeflerini i\u015f ortaklar\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 yedinci \u200e\u0130\u015f Ortaklar\u0131 Zirvesi\u2019nde a\u00e7\u0131klad\u0131. Zirvede konu\u015fan Trendyol Grubu CEO’su Erdem \u0130nan, Kas\u0131m \u200eay\u0131nda T\u00fcrkiye\u2019de 120 milyon \u00fcr\u00fcn\u00fc kullan\u0131c\u0131larla bulu\u015fturmay\u0131 hedeflediklerini s\u00f6yledi.<\/p>\n","protected":false},"author":1,"featured_media":173192,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-173191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/173191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=173191"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/173191\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/173192"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=173191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=173191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=173191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"