MediaMarkt T\u00fcrkiye\u2019nin giri\u015fimcilik ekosistemini desteklemek ve perakendenin d\u00f6n\u00fc\u015f\u00fcm\u00fcne katk\u0131 sa\u011flayacak yenilik\u00e7i fikirleri ger\u00e7ek i\u015f f\u0131rsatlar\u0131yla bulu\u015fturmak amac\u0131yla hayata ge\u00e7irdi\u011fi MediaMarkt Startup Challenge\u2019\u0131n dokuzuncu edisyonu i\u00e7in ba\u015fvurular ba\u015flad\u0131. Bug\u00fcne kadar T\u00fcrkiye ba\u015fta olmak \u00fczere d\u00fcnyan\u0131n bir\u00e7ok \u00fclkesinden ba\u015fvuru alan yar\u0131\u015fmaya giri\u015fimciler, 16 Kas\u0131m 2026 tarihine kadar ba\u015fvuru yapabilecek. Yar\u0131\u015fmada; \u201cPerakende Sat\u0131\u015f Teknolojileri\u201d, \u201cSat\u0131\u015f Sonras\u0131 Teknolojiler\u201d \u201cKurumsal Dijitalle\u015fme ile \u00c7al\u0131\u015fan Deneyimini G\u00fc\u00e7lendirme\u201d ve \u201cS\u00fcrd\u00fcr\u00fclebilirlik ve \u00c7evresel Etki \u00c7\u00f6z\u00fcmleri\u201d alanlar\u0131nda, inovatif perspektifiyle fark yaratan ve perakende d\u00fcnyas\u0131n\u0131 d\u00f6n\u00fc\u015ft\u00fcren uygulamalar de\u011ferlendirilecek. T\u00fcrkiye\u2019den ve d\u00fcnyan\u0131n farkl\u0131 \u00fclkelerinden giri\u015fimlere a\u00e7\u0131k olan platform, 8 y\u0131ld\u0131r giri\u015fimcilerle perakende sekt\u00f6r\u00fcn\u00fc bulu\u015fturan uzun soluklu bir inovasyon yolculu\u011fu sunuyor.<\/p>\n
\u00a0<\/p>\n
D\u00f6rt alanda yenilik\u00e7i \u00e7\u00f6z\u00fcmler aran\u0131yor<\/p>\n
Yar\u0131\u015fmaya ba\u015fvuracak giri\u015fimler, perakendenin d\u00f6n\u00fc\u015f\u00fcm\u00fcne katk\u0131 sa\u011flayan d\u00f6rt ana alanda de\u011ferlendirilecek:<\/p>\n
Perakende Sat\u0131\u015f Teknolojileri: Yapay zek\u00e2 ve veri analiti\u011fi, b\u00fct\u00fcnle\u015fik kanal (omnichannel) deneyimi ve alternatif \u00f6deme y\u00f6ntemleri gibi alanlarda geli\u015ftirilen \u00e7\u00f6z\u00fcmler.<\/p>\n
Sat\u0131\u015f Sonras\u0131 Teknolojiler: Yapay zek\u00e2, veri analiti\u011fi, lojistik uygulamalar\u0131 ve teslim alma-b\u0131rakma \u00e7\u00f6z\u00fcmleriyle sat\u0131\u015f sonras\u0131 deneyimi geli\u015ftiren yenilikler.<\/p>\n
Kurumsal Dijitalle\u015fme ve \u00c7al\u0131\u015fan Deneyimi: \u0130\u015f s\u00fcre\u00e7lerini kolayla\u015ft\u0131ran, \u00e7al\u0131\u015fan deneyimini ve m\u00fc\u015fteri memnuniyetini g\u00fc\u00e7lendiren dijital \u00e7\u00f6z\u00fcmler.<\/p>\n
S\u00fcrd\u00fcr\u00fclebilirlik ve \u00c7evresel Etki \u00c7\u00f6z\u00fcmleri: \u00c7evresel ve toplumsal fayday\u0131 destekleyen, s\u00fcrd\u00fcr\u00fclebilir perakende uygulamalar\u0131na katk\u0131 sunan giri\u015fimler.<\/p>\n
\u00a0<\/p>\n
8 y\u0131lda 1.456 startup de\u011ferlendirildi, 15 giri\u015fimle projeler hayata ge\u00e7irildi<\/p>\n
MediaMarkt Startup Challenge, geride b\u0131rakt\u0131\u011f\u0131 sekiz y\u0131lda istikrarl\u0131 ve s\u00fcrd\u00fcr\u00fclebilir bir giri\u015fimcilik platformuna d\u00f6n\u00fc\u015ft\u00fc. Bu s\u00fcre boyunca toplam 1.456 startup de\u011ferlendirilirken, bunlardan 15\u2019i MediaMarkt ma\u011fazalar\u0131nda Proof of Concept (PoC) projeleri ger\u00e7ekle\u015ftirme f\u0131rsat\u0131 buldu. BuyBuddy ve Udentify gibi giri\u015fimlerle ma\u011fazalar\u0131nda i\u015f birlikleri ger\u00e7ekle\u015ftiren MediaMarkt T\u00fcrkiye, Wastespresso ile kahve posalar\u0131n\u0131n ileri d\u00f6n\u00fc\u015f\u00fcm\u00fcne y\u00f6nelik uzun vadeli bir projeye imza att\u0131. Yar\u0131\u015fman\u0131n ge\u00e7mi\u015f d\u00f6nem kazananlar\u0131 aras\u0131nda yer alan Mol-e ile de elektronik at\u0131klar\u0131n d\u00f6n\u00fc\u015f\u00fcm\u00fcne y\u00f6nelik bir proje hayata ge\u00e7irilerek pilot ma\u011fazalarda uygulanmaya ba\u015fland\u0131.<\/p>\n
\u00a0<\/p>\n
Ge\u00e7en y\u0131l 22 \u00fclkeden 264 startup ba\u015fvurdu<\/p>\n
Uluslararas\u0131 niteli\u011fi her y\u0131l g\u00fc\u00e7lenen MediaMarkt Startup Challenge, farkl\u0131 \u00fclkelerden giri\u015fimcileri perakendenin gelece\u011fine katk\u0131 sunmak \u00fczere ayn\u0131 platformda bulu\u015fturuyor. Ge\u00e7ti\u011fimiz y\u0131l 22 \u00fclkeden 264 startup\u2019\u0131n ba\u015fvurdu\u011fu yar\u0131\u015fma dokuzuncu y\u0131l\u0131nda da perakende sekt\u00f6r\u00fcnde fark yaratabilecek teknoloji ve i\u015f modellerini ke\u015ffetmeyi, giri\u015fimcilerin yenilik\u00e7i bak\u0131\u015f a\u00e7\u0131lar\u0131n\u0131 sekt\u00f6r\u00fcn deneyimiyle bulu\u015fturmay\u0131 ve ba\u015far\u0131l\u0131 \u00e7\u00f6z\u00fcmlerin uygulamaya d\u00f6n\u00fc\u015fmesini desteklemeyi hedefliyor.<\/p>\n
Yar\u0131\u015fmaya kat\u0131lmak isteyen giri\u015fimler, ba\u015fvurular\u0131n\u0131 16 Kas\u0131m 2026 tarihine kadar MediaMarkt Startup Challenge\u2019\u0131n resmi internet sitesi \u00fczerinden yapabilecek. Dokuzuncu edisyonun finali 13 Ocak 2027 tarihinde ger\u00e7ekle\u015ftirilecek.<\/p>\n
\u00a0<\/p>\n
<\/strong> MediaMarkt T\u00fcrkiye\u2019nin giri\u015fimcilik ekosistemini desteklemek amac\u0131yla d\u00fczenledi\u011fi MediaMarkt Startup Challenge yar\u0131\u015fmas\u0131 i\u00e7in ba\u015fvurular ba\u015flad\u0131. Gelece\u011fin teknolojilerini kurgulayan \u015firketlerle, perakendeyi yeniden \u015fekillendirecek giri\u015fimcileri bir araya getirmeyi hedefleyen yar\u0131\u015fmaya son ba\u015fvuru tarihi 16 Kas\u0131m 2026.<\/p>\n","protected":false},"author":1,"featured_media":173170,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-173169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/173169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=173169"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/173169\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/173170"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=173169"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=173169"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=173169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"