Mu\u011fla \u0130l Tan\u0131t\u0131m ve Geli\u015ftirme Kurulu Toplant\u0131s\u0131, Mu\u011fla Valisi \u0130dris Akb\u0131y\u0131k ba\u015fkanl\u0131\u011f\u0131nda Marmaris\u2019te ger\u00e7ekle\u015ftirildi. T\u00fcrkiye Turizm Tan\u0131t\u0131m ve Geli\u015ftirme Ajans\u0131 b\u00fcnyesinde y\u00fcr\u00fct\u00fclen \u0130l Tan\u0131t\u0131m ve Geli\u015ftirme Projesi kapsam\u0131nda d\u00fczenlenen toplant\u0131da, 2026 turizm sezonu de\u011ferlendirilirken 2027 y\u0131l\u0131na ili\u015fkin beklentiler ve hedefler g\u00f6r\u00fc\u015f\u00fcld\u00fc.<\/p>\n
Toplant\u0131ya Vali Yard\u0131mc\u0131s\u0131 Murat Sar\u0131, \u0130l K\u00fclt\u00fcr ve Turizm M\u00fcd\u00fcr\u00fc H\u00fcseyin Toprak, Marmaris Kaymakam\u0131 Nurullah Kaya, Marmaris Belediye Ba\u015fkan\u0131 Acar \u00dcnl\u00fc, T\u00fcrkiye Turizm Tan\u0131t\u0131m ve Geli\u015ftirme Ajans\u0131 y\u00f6neticileri, b\u00f6lgedeki oda temsilcileri ve turizmciler kat\u0131ld\u0131.<\/p>\n
Toplant\u0131da de\u011ferlendirmelerde bulunan Marmaris Belediye Ba\u015fkan\u0131 Acar \u00dcnl\u00fc, kentin hedefinin yaln\u0131zca turist say\u0131s\u0131n\u0131 art\u0131rmak olmad\u0131\u011f\u0131n\u0131, turizmin ekonomik katk\u0131s\u0131n\u0131 g\u00fc\u00e7lendirmek ve do\u011fal de\u011ferleri korumak oldu\u011funu belirtti. \u00dcnl\u00fc, bu do\u011frultuda kurumsal ve stratejik altyap\u0131 olu\u015fturulmaya ba\u015fland\u0131\u011f\u0131n\u0131, T\u00fcrkiye Turizm Tan\u0131t\u0131m ve Geli\u015ftirme Ajans\u0131 ile ortak bir tan\u0131t\u0131m ve pazarlama program\u0131 haz\u0131rlanmas\u0131n\u0131n hedeflendi\u011fini ifade etti.<\/p>\n
15 Haziran-30 Eyl\u00fcl d\u00f6neminde otellerde y\u00fczde 90\u2019\u0131n \u00fczerinde doluluk oranlar\u0131 g\u00f6r\u00fclmesine ra\u011fmen gelir ve k\u00e2rl\u0131l\u0131kta gerileme ya\u015fand\u0131\u011f\u0131n\u0131 belirten \u00dcnl\u00fc, \u0130ngiltere pazar\u0131ndaki kay\u0131plar\u0131n i\u00e7 turizmle k\u0131smen telafi edildi\u011fini kaydetti. Turizmde ba\u015far\u0131n\u0131n yaln\u0131zca doluluk oranlar\u0131yla \u00f6l\u00e7\u00fclemeyece\u011fini vurgulayan \u00dcnl\u00fc, ziyaret\u00e7ilerin harcamalar\u0131n\u0131n, i\u015fletmelerin k\u00e2rl\u0131l\u0131\u011f\u0131n\u0131n ve turizm gelirinin kent ekonomisine katk\u0131s\u0131n\u0131n da dikkate al\u0131nmas\u0131 gerekti\u011fini bildirdi.<\/p>\n
\u0130ngiltere\u2019nin Marmaris i\u00e7in stratejik bir pazar olmaya devam edece\u011fini belirten \u00dcnl\u00fc, Almanya, Polonya, Avusturya ve di\u011fer potansiyel pazarlarda \u00e7e\u015fitlili\u011fin art\u0131r\u0131lmas\u0131n\u0131n \u00f6nemine i\u015faret etti.<\/p>\n
2027 turizm sezonuna \u201cD\u00f6rt Mevsim Marmaris\u201d temas\u0131yla haz\u0131rland\u0131klar\u0131n\u0131 belirten \u00dcnl\u00fc, \u00f6zellikle nisan-may\u0131s ve ekim-kas\u0131m d\u00f6nemlerinde hareketlili\u011fi art\u0131racak tan\u0131t\u0131m \u00e7al\u0131\u015fmalar\u0131n\u0131n yap\u0131lmas\u0131n\u0131 \u00f6nerdi. \u00dcnl\u00fc, gastronomi, do\u011fa y\u00fcr\u00fcy\u00fc\u015fleri, bisiklet, yelken, k\u00fclt\u00fcr ve k\u00f6y deneyimlerinin mevsimlere ve hedef pazarlara g\u00f6re tan\u0131t\u0131lmas\u0131n\u0131 istedi.<\/p>\n
\u0130ngiltere pazar\u0131n\u0131n korunmas\u0131n\u0131n yan\u0131 s\u0131ra Avusturya, Almanya ve di\u011fer Avrupa \u00fclkelerindeki emekli ve ileri ya\u015f gruplar\u0131na y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131n da de\u011ferlendirilmesini \u00f6neren \u00dcnl\u00fc, Marmaris\u2019in uluslararas\u0131 tan\u0131t\u0131m\u0131nda farkl\u0131 turizm deneyimlerinin \u00f6ne \u00e7\u0131kar\u0131lmas\u0131n\u0131 hedeflediklerini belirtti.<\/p>\n
\u00dcnl\u00fc, kent markala\u015fmas\u0131 kapsam\u0131nda y\u00fcr\u00fct\u00fclen \u00e7al\u0131\u015fmalar\u0131n T\u00fcrkiye Turizm Tan\u0131t\u0131m ve Geli\u015ftirme Ajans\u0131\u2019n\u0131n Mu\u011fla tan\u0131t\u0131m faaliyetleriyle b\u00fct\u00fcnle\u015ftirilmesiyle turizm sezonunun y\u0131l geneline yay\u0131lmas\u0131n\u0131, farkl\u0131 pazarlardan ziyaret\u00e7i \u00e7ekilmesini ve turizm gelirinin kent ekonomisine katk\u0131s\u0131n\u0131n art\u0131r\u0131lmas\u0131n\u0131 ama\u00e7lad\u0131klar\u0131n\u0131 bildirdi.<\/p>\n
<\/strong> Mu\u011fla \u0130l Tan\u0131t\u0131m ve Geli\u015ftirme Kurulu Toplant\u0131s\u0131\u2019nda Marmaris\u2019in 2027 y\u0131l\u0131 tan\u0131t\u0131m ve pazarlama hedefleri ele al\u0131nd\u0131. Marmaris Belediye Ba\u015fkan\u0131 Acar \u00dcnl\u00fc, turizm sezonunu uzatmay\u0131, hedef pazarlar\u0131 \u00e7e\u015fitlendirmeyi ve ziyaret\u00e7i ba\u015f\u0131na d\u00fc\u015fen ekonomik de\u011feri art\u0131rmay\u0131 ama\u00e7lad\u0131klar\u0131n\u0131 bildirdi.<\/p>\n","protected":false},"author":1,"featured_media":170844,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,7],"tags":[],"class_list":["post-170843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-gundem"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/170843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=170843"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/170843\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/170844"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=170843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=170843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=170843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"