{"id":167961,"date":"2026-10-16T11:45:06","date_gmt":"2026-10-16T08:45:06","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/10\/16\/bayim-olur-musun-fuarinin-ilk-gunu-acilis-toreni-ve-sektor-oturumlariyla-tamamlandi"},"modified":"2026-10-16T11:45:06","modified_gmt":"2026-10-16T08:45:06","slug":"bayim-olur-musun-fuarinin-ilk-gunu-acilis-toreni-ve-sektor-oturumlariyla-tamamlandi","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/10\/16\/bayim-olur-musun-fuarinin-ilk-gunu-acilis-toreni-ve-sektor-oturumlariyla-tamamlandi\/","title":{"rendered":"Bayim Olur musun? Fuar\u0131\u2019n\u0131n ilk g\u00fcn\u00fc a\u00e7\u0131l\u0131\u015f t\u00f6reni ve sekt\u00f6r oturumlar\u0131yla tamamland\u0131"},"content":{"rendered":"

Medyafors taraf\u0131ndan d\u00fczenlenen fuar\u0131n a\u00e7\u0131l\u0131\u015f t\u00f6reninde Medyafors Fuarc\u0131l\u0131k \u0130cra Kurulu Ba\u015fkan\u0131 Serhan Erem, fuar\u0131n ana sponsoru Standards and Partners Y\u00f6netim Kurulu Ba\u015fkan\u0131 Murat Y\u0131lmazsoy, BNI T\u00fcrkiye Y\u00f6netim Kurulu Ba\u015fkan\u0131 Ay\u015fe Aslan, \u00d6zcanlar K\u00f6fte Y\u00f6netim Kurulu Ba\u015fkan\u0131 Mestan \u00d6zcan ve Birle\u015fik Arap Emirlikleri\u2019nden temsilciler konu\u015fma yapt\u0131. A\u00e7\u0131l\u0131\u015f konu\u015fmalar\u0131n\u0131n ard\u0131ndan kurdele kesimi ger\u00e7ekle\u015ftirildi.<\/p>\n

\"\"\n<\/p>\n

Serhan Erem, fuar\u0131n 24 y\u0131ld\u0131r markalarla yat\u0131r\u0131mc\u0131lar\u0131 bir araya getiren bir bulu\u015fma oldu\u011funu belirterek, \u201cTicari bir faaliyetin \u00f6tesinde 24 y\u0131ld\u0131r de\u011feri artarak devam eden bir bulu\u015fmay\u0131 kutluyoruz.\u201d ifadelerini kulland\u0131. Murat Y\u0131lmazsoy franchise modelinin yat\u0131r\u0131m ve finansman a\u00e7\u0131s\u0131ndan sundu\u011fu olanaklara de\u011finirken, Ay\u015fe Aslan do\u011fru i\u015f ba\u011flant\u0131lar\u0131n\u0131n markalar\u0131n b\u00fcy\u00fcmesindeki rol\u00fcne dikkati \u00e7ekerek, \u201cHi\u00e7bir marka tabeladan ibaret de\u011fil.\u201d dedi.<\/p>\n

\"\"\n<\/p>\n

\u00d6zcanlar K\u00f6fte\u2019nin b\u00fcy\u00fcme deneyimi ele al\u0131nd\u0131<\/p>\n

\u201cTrakya\u2019dan Ulusal Markaya: \u00d6zcanlar K\u00f6fte\u201d ba\u015fl\u0131kl\u0131 oturumda Mestan \u00d6zcan, markan\u0131n 73 y\u0131ll\u0131k ge\u00e7mi\u015fini ve d\u00f6rd\u00fcnc\u00fc ku\u015fa\u011fa uzanan i\u015fletme deneyimini anlatt\u0131. \u00d6zcan, 2004 y\u0131l\u0131nda franchise modeline ge\u00e7erek b\u00fcy\u00fcme s\u00fcrecini h\u0131zland\u0131rd\u0131klar\u0131n\u0131 belirterek, \u201cKendi \u00f6rf\u00fcm\u00fczden, ananemizden, k\u00fclt\u00fcr\u00fcm\u00fczden hi\u00e7bir \u00f6d\u00fcn vermeden bunu yapt\u0131k.\u201d ifadelerini kulland\u0131.<\/p>\n

Oturumda ayr\u0131ca g\u0131da \u00fcretimi, tedarik zinciri ve restoran yat\u0131r\u0131mlar\u0131nda do\u011fru lokasyon se\u00e7iminin \u00f6nemi de\u011ferlendirildi. Dr. Uld\u0131z Azad ve Bora Tanr\u0131kulu, i\u015fletmelerin b\u00fcy\u00fcme kararlar\u0131nda veri ve fizibilite \u00e7al\u0131\u015fmalar\u0131n\u0131n rol\u00fcne de\u011findi.<\/p>\n

\"\"\n<\/p>\n

T\u00fcrkiye ile BAE aras\u0131nda franchise ve yat\u0131r\u0131m olanaklar\u0131 de\u011ferlendirildi<\/p>\n

\u201cBAE ile T\u00fcrkiye Aras\u0131nda Franchise ve Yat\u0131r\u0131m K\u00f6pr\u00fcs\u00fc\u201d ba\u015fl\u0131kl\u0131 \u00f6zel oturumda, Birle\u015fik Arap Emirlikleri\u2019ndeki franchise ve yat\u0131r\u0131m ekosistemi ile iki \u00fclke aras\u0131ndaki ticari i\u015f birli\u011fi f\u0131rsatlar\u0131 ele al\u0131nd\u0131. Ahood Almenhali\u2019nin moderat\u00f6rl\u00fc\u011f\u00fcndeki oturumda Anas Al Madani, Rasha Khalil ve Ahmed Ali Al-Amoody konu\u015fmac\u0131 olarak yer ald\u0131.<\/p>\n

\"\"\n<\/p>\n

Franchise sisteminde yeterlilik ve s\u00fcrd\u00fcr\u00fclebilirlik vurgusu<\/p>\n

\u201cFranchise Market Talks: Ekosistemin Fikir Sahnesi\u201d oturumunda ise franchise sisteminin s\u00fcrd\u00fcr\u00fclebilirli\u011fi, yat\u0131r\u0131mc\u0131 se\u00e7imi, kurumsal yap\u0131 ve sekt\u00f6rde yeterlilik konusu de\u011ferlendirildi. Nova Group \u00dcst Y\u00f6neticisi M\u00fcjdat G\u00fcler, franchise ili\u015fkisinde yaln\u0131zca sermayenin yeterli olmad\u0131\u011f\u0131n\u0131 belirterek, \u201cParas\u0131 var diye bir adama franchise satarsan uzun s\u00fcreli olmaz. Yeterlilik laz\u0131m.\u201d ifadelerini kulland\u0131.<\/p>\n

Murat Y\u0131lmazsoy da franchise modelinde sermayeden \u00f6nce sistemin \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131n\u0131 vurgulayarak, \u201cHi\u00e7 teredd\u00fcts\u00fcz sistem.\u201d dedi.<\/p>\n

Bir\u00e7ok kat\u0131l\u0131mc\u0131 markay\u0131 ve yat\u0131r\u0131mc\u0131y\u0131 bir araya getiren 24. Bayim Olur musun? Fuar\u0131, 18 Ekim\u2019e kadar \u0130stanbul Yenikap\u0131 Avrasya Fuar Merkezi\u2019nde ziyaret edilebiliyor.\u00a0<\/p>\n

<\/strong>
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"

\u0130stanbul, 15 Ekim (Hibya)-24. Bayim Olur musun? \u2013 Be My Franchise Franchising ve Markal\u0131 Bayilik Fuar\u0131, 200\u2019den fazla kat\u0131l\u0131mc\u0131 markan\u0131n yer ald\u0131\u011f\u0131 organizasyonda a\u00e7\u0131l\u0131\u015f t\u00f6reni ve sekt\u00f6r oturumlar\u0131yla ba\u015flad\u0131. \u0130stanbul Yenikap\u0131 Avrasya Fuar Merkezi\u2019nde d\u00fczenlenen fuar\u0131n ilk g\u00fcn\u00fcnde yat\u0131r\u0131m, markala\u015fma, s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme ve uluslararas\u0131 i\u015f birli\u011fi konular\u0131 ele al\u0131nd\u0131.<\/p>\n","protected":false},"author":1,"featured_media":167962,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11],"tags":[],"class_list":["post-167961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/167961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=167961"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/167961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/167962"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=167961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=167961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=167961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}