\u00c7inli otomotiv \u00fcreticisi Chery, 2026 Paris Otomobil Fuar\u0131\u2019nda Avrupa pazar\u0131na y\u00f6nelik stratejisini, \u00fcr\u00fcn gam\u0131n\u0131 ve yeni teknolojilerini tan\u0131tt\u0131. 12 Ekim\u2019de ba\u015flayan fuarda marka, k\u00fcresel \u00f6l\u00e7ekte benimsedi\u011fi \u201cFor Family\u201d yakla\u015f\u0131m\u0131n\u0131 Avrupa pazar\u0131na uyarlayarak \u201cFor EU. For Family\u201d slogan\u0131n\u0131 \u00f6ne \u00e7\u0131kard\u0131. G\u00fcvenlik, geni\u015f ya\u015fam alan\u0131 ve ak\u0131ll\u0131 teknolojileri temel alan yakla\u015f\u0131m kapsam\u0131nda CHERY Q, TIGGO 4 1.5T, TIGGO 7, TIGGO 8 ve TIGGO 9 CSH modelleri sergilendi.<\/p>\n
Chery, Avrupa\u2019daki faaliyetlerini yerel ara\u015ft\u0131rma ve geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131, \u00fcretim altyap\u0131s\u0131 ve sat\u0131\u015f sonras\u0131 hizmet a\u011f\u0131yla geni\u015fletmeyi ama\u00e7l\u0131yor. \u015eirket, farkl\u0131 g\u00fc\u00e7 aktarma sistemlerine sahip modelleriyle Avrupa \u00fclkelerindeki de\u011fi\u015fen kullan\u0131c\u0131 beklentilerine yan\u0131t vermeyi ve uzun vadeli bir b\u00fcy\u00fcme stratejisi izlemeyi hedefliyor.<\/p>\n
Chery\u2019nin k\u00fcresel marka vizyonunun temelini olu\u015fturan \u201cFor Family\u201d yakla\u015f\u0131m\u0131; \u201cSpace. For Family\u201d, \u201cSafety. For Family\u201d ve \u201cTechnology. For Family\u201d olmak \u00fczere \u00fc\u00e7 unsurdan olu\u015fuyor. Bu yakla\u015f\u0131m, geni\u015f i\u00e7 mek\u00e2n\u0131, g\u00fcvenlik standartlar\u0131n\u0131 ve ak\u0131ll\u0131 teknolojileri bir araya getirerek ailelerin g\u00fcnl\u00fck ula\u015f\u0131m ihtiya\u00e7lar\u0131ndan uzun mesafeli yolculuklar\u0131na kadar farkl\u0131 kullan\u0131m senaryolar\u0131na y\u00f6nelik \u00e7\u00f6z\u00fcmler geli\u015ftirmeyi ama\u00e7l\u0131yor.<\/p>\n
Paris Otomobil Fuar\u0131 kapsam\u0131nda d\u00fczenlenen bas\u0131n toplant\u0131s\u0131nda, Chery\u2019nin faaliyet g\u00f6sterdi\u011fi Avrupa Birli\u011fi \u00fclkelerinden Yunanistan, Romanya, Macaristan ve Polonya\u2019daki kullan\u0131c\u0131 deneyimlerine de yer verildi. Uzun yolculuklarda birlikte vakit ge\u00e7iren ailelerin, g\u00fcvenlik destek sistemlerinden yararlanan kullan\u0131c\u0131lar\u0131n, yo\u011fun ya\u015fam temposunda bir araya gelmeye \u00e7al\u0131\u015fan iki \u00e7ocuklu ailelerin ve evcil hayvanlar\u0131n\u0131 ailelerinin bir par\u00e7as\u0131 olarak g\u00f6ren ki\u015filerin deneyimleri payla\u015f\u0131ld\u0131.<\/p>\n
\u015eirket, bu \u00f6rneklerle geni\u015f i\u00e7 mek\u00e2n, g\u00fcvenlik sistemleri ve ara\u00e7 i\u00e7i teknolojilerin kullan\u0131c\u0131lar\u0131n g\u00fcnl\u00fck ya\u015fam\u0131ndaki yerini g\u00f6stermeyi hedefledi. Chery, k\u00fcresel \u201cFor Family\u201d vizyonunu Avrupa\u2019daki yerel s\u00fcr\u00fc\u015f ko\u015fullar\u0131 ve kullan\u0131c\u0131 beklentileri do\u011frultusunda \u201cFor EU. For Family\u201d yakla\u015f\u0131m\u0131yla geli\u015ftirmeyi planl\u0131yor.<\/p>\n
Chery, Avrupa pazar\u0131ndaki b\u00fcy\u00fcme stratejisinde g\u00fcvenlik ve dayan\u0131kl\u0131l\u0131k testlerine de yer veriyor. \u015eirketin a\u00e7\u0131klamas\u0131na g\u00f6re, 22-24 Eyl\u00fcl tarihlerinde Romanya\u2019n\u0131n K\u00f6stence kentinde d\u00fczenlenen Karadeniz G\u00fcvenlik Testi etkinli\u011finde TIGGO 9 CSH modeli iki zorlu m\u00fchendislik testinden ge\u00e7irildi.<\/p>\n
Etkinli\u011fe 150\u2019den fazla Avrupal\u0131 gazeteci ve Alman teknik uzman kat\u0131ld\u0131. Testlerin ilkinde arac\u0131n y\u00fcksek voltajl\u0131 bataryas\u0131 24 saat boyunca tuzlu suya maruz b\u0131rak\u0131ld\u0131. Chery, testin ard\u0131ndan bataryan\u0131n s\u0131zd\u0131rmazl\u0131k ve yal\u0131t\u0131m kriterlerini kar\u015f\u0131lad\u0131\u011f\u0131n\u0131n do\u011fruland\u0131\u011f\u0131n\u0131 bildirdi.<\/p>\n
Di\u011fer testte arac\u0131n alt b\u00f6l\u00fcm\u00fcn\u00fcn zemine s\u00fcrt\u00fcnmesi sonucu batarya muhafazas\u0131nda olu\u015fabilecek hasar incelendi. \u015eirket, test s\u0131ras\u0131nda batarya muhafazas\u0131nda yap\u0131sal hasar meydana gelmedi\u011fini ve elektrolit s\u0131z\u0131nt\u0131s\u0131 olu\u015fmad\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131. Chery, test sonu\u00e7lar\u0131n\u0131n elektrikli ve hibrit ara\u00e7 teknolojilerinde g\u00fcvenlik ve dayan\u0131kl\u0131l\u0131\u011fa y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131n\u0131 ortaya koydu\u011funu belirtti.<\/p>\n
Paris Otomobil Fuar\u0131\u2019nda Chery\u2019nin ilk tamamen elektrikli modeli CHERY Q, Fransa\u2019daki ilk halka a\u00e7\u0131k tan\u0131t\u0131m\u0131yla ziyaret\u00e7ilerin kar\u015f\u0131s\u0131na \u00e7\u0131kt\u0131. Modern ve dinamik tasar\u0131m\u0131, geni\u015f i\u00e7 mek\u00e2n\u0131, \u00e7evik s\u00fcr\u00fc\u015f \u00f6zellikleri ve ak\u0131ll\u0131 ara\u00e7 i\u00e7i etkile\u015fim teknolojileriyle \u00f6ne \u00e7\u0131kar\u0131lan model, g\u00fcnl\u00fck kullan\u0131ma y\u00f6nelik bir se\u00e7enek olarak konumland\u0131r\u0131l\u0131yor.<\/p>\n
\u015eirket, CHERY Q\u2019nun gen\u00e7 s\u00fcr\u00fcc\u00fcler i\u00e7in ilk otomobil alternatifi olmas\u0131n\u0131n yan\u0131 s\u0131ra ailelerin ikinci otomobil ihtiyac\u0131na da yan\u0131t vermesini hedefliyor. Modelin \u015fehir i\u00e7i ula\u015f\u0131m, al\u0131\u015fveri\u015f, okul yolculuklar\u0131 ve hafta sonu etkinlikleri gibi farkl\u0131 kullan\u0131m alanlar\u0131nda de\u011ferlendirilmesi ama\u00e7lan\u0131yor.<\/p>\n
Fuarda sergilenen modellerden TIGGO 4 1.5T\u2019nin Avrupa Birli\u011fi pazar\u0131ndaki ilk sat\u0131\u015f noktas\u0131 Fransa olacak. Chery, modeli aile odakl\u0131 SUV \u00fcr\u00fcn gam\u0131n\u0131n \u00f6nemli se\u00e7eneklerinden biri olarak tan\u0131ml\u0131yor. G\u00fcnl\u00fck kullan\u0131m ihtiya\u00e7lar\u0131na y\u00f6nelik motor performans\u0131 ve geni\u015f ya\u015fam alan\u0131yla \u00f6ne \u00e7\u0131kar\u0131lan TIGGO 4 1.5T\u2019nin \u015fehir i\u00e7i yolculuklardan uzun mesafeli aile seyahatlerine kadar farkl\u0131 kullan\u0131m ko\u015fullar\u0131na hitap etmesi hedefleniyor.<\/p>\n
CHERY Q ve TIGGO 4 1.5T\u2019nin yan\u0131 s\u0131ra TIGGO 7, TIGGO 8 ve TIGGO 9 CSH modelleri de fuarda sergilendi. B\u00f6ylece Chery, farkl\u0131 aile b\u00fcy\u00fckl\u00fckleri, ya\u015fam tarzlar\u0131 ve mobilite ihtiya\u00e7lar\u0131 i\u00e7in geli\u015ftirdi\u011fi elektrikli otomobil ve SUV se\u00e7eneklerini Avrupa\u2019daki ziyaret\u00e7ilere tan\u0131tt\u0131. Markan\u0131n stand\u0131nda olu\u015fturulan deneyim alan\u0131, ziyaret\u00e7ilerin ara\u00e7lar\u0131 ve teknolojilerini yak\u0131ndan incelemesine olanak sa\u011flad\u0131.<\/p>\n
2025 y\u0131l\u0131nda Avrupa Birli\u011fi pazar\u0131na giri\u015f yapan Chery, b\u00f6lgedeki faaliyetlerini uzun vadeli ve yerelle\u015fme odakl\u0131 bir b\u00fcy\u00fcme stratejisiyle geli\u015ftirmeyi planl\u0131yor. \u015eirketin hedefleri aras\u0131nda yerel ara\u015ft\u0131rma ve geli\u015ftirme faaliyetlerinin g\u00fc\u00e7lendirilmesi, \u00fcretim altyap\u0131s\u0131n\u0131n geli\u015ftirilmesi ve sat\u0131\u015f sonras\u0131 hizmet a\u011f\u0131n\u0131n geni\u015fletilmesi bulunuyor.<\/p>\n
Chery\u2019nin Avrupa \u00fcr\u00fcn stratejisi, \u015farj edilebilir hibrit (PHEV), hibrit (HEV) ve tamamen elektrikli (BEV) ara\u00e7lar\u0131 kaps\u0131yor. \u015eirket, farkl\u0131 g\u00fc\u00e7 aktarma sistemleriyle \u00e7e\u015fitli pazarlar\u0131n ve t\u00fcketici gruplar\u0131n\u0131n ihtiya\u00e7lar\u0131na yan\u0131t vermeyi ama\u00e7l\u0131yor. Bu kapsamda elektrikli s\u00fcr\u00fc\u015f\u00fcn \u015fehir i\u00e7i yolculuklardaki avantajlar\u0131yla hibrit teknolojilerin uzun mesafeli seyahatlerde sundu\u011fu kullan\u0131m esnekli\u011fini farkl\u0131 modeller \u00fczerinden t\u00fcketicilere sunmay\u0131 hedefliyor.<\/p>\n
\u015eirket, 2026 y\u0131l\u0131 sonuna kadar Fransa dahil 20 Avrupa Birli\u011fi pazar\u0131nda faaliyet g\u00f6stermeyi planl\u0131yor. Bu d\u00f6neme ili\u015fkin hedefleri aras\u0131nda toplam 687 sat\u0131\u015f ve servis noktas\u0131na ula\u015fmak ve yakla\u015f\u0131k 100 bin aileye hizmet vermek yer al\u0131yor.<\/p>\n
Chery\u2019nin 2027 y\u0131l\u0131 i\u00e7in belirledi\u011fi hedefler ise faaliyet g\u00f6sterdi\u011fi pazar say\u0131s\u0131n\u0131 27\u2019ye, sat\u0131\u015f ve servis noktas\u0131 say\u0131s\u0131n\u0131 1143\u2019e, hizmet verdi\u011fi aile say\u0131s\u0131n\u0131 da 300 bine \u00e7\u0131karmak. \u015eirket, \u00fcr\u00fcn \u00e7e\u015fitlili\u011fini ve sat\u0131\u015f sonras\u0131 hizmetlerini yayg\u0131nla\u015ft\u0131rarak Avrupa\u2019daki varl\u0131\u011f\u0131n\u0131 geli\u015ftirmeyi ama\u00e7l\u0131yor.<\/p>\n
Chery, Paris Otomobil Fuar\u0131\u2019nda duyurdu\u011fu Avrupa stratejisinin ard\u0131ndan k\u00fcresel kullan\u0131c\u0131 ekosistemine y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131n\u0131 da s\u00fcrd\u00fcrecek. \u015eirket, 19-24 Ekim tarihleri aras\u0131nda \u00c7in\u2019in Wuhu kentinde d\u00fczenlenecek 2026 Chery Uluslararas\u0131 Kullan\u0131c\u0131 Zirvesi\u2019nde yer alacak.<\/p>\n
OMODA | JAECOO, iCAUR ve robotik markas\u0131 AiMOGA\u2019n\u0131n da kat\u0131laca\u011f\u0131 zirve, \u201cTogether. For Family\u201d temas\u0131yla ger\u00e7ekle\u015ftirilecek. Etkinliklerde aile odakl\u0131 mobilite yakla\u015f\u0131m\u0131n\u0131n yan\u0131 s\u0131ra ak\u0131ll\u0131 otomobil teknolojileri ve ak\u0131ll\u0131 ya\u015fam \u00e7\u00f6z\u00fcmlerinin ele al\u0131nmas\u0131 planlan\u0131yor. Farkl\u0131 b\u00f6lgelerden kullan\u0131c\u0131lar\u0131 bir araya getirecek organizasyonla Chery Grubu\u2019nun otomobillerin \u00f6tesine uzanan teknoloji ve kullan\u0131c\u0131 deneyimi yakla\u015f\u0131m\u0131n\u0131n tan\u0131t\u0131lmas\u0131 ama\u00e7lan\u0131yor.<\/p>\n
<\/strong> \u00c7inli otomotiv \u00fcreticisi Chery, 12 Ekim\u2019de kap\u0131lar\u0131n\u0131 a\u00e7an 2026 Paris Otomobil Fuar\u0131\u2019nda Avrupa pazar\u0131na y\u00f6nelik b\u00fcy\u00fcme stratejisini, yeni modellerini ve teknolojilerini tan\u0131tt\u0131. \u201cFor EU. For Family\u201d yakla\u015f\u0131m\u0131n\u0131 \u00f6ne \u00e7\u0131karan marka, 2026 sonuna kadar Fransa dahil 20 Avrupa Birli\u011fi pazar\u0131nda 687 sat\u0131\u015f ve servis noktas\u0131na ula\u015farak yakla\u015f\u0131k 100 bin aileye hizmet vermeyi, 2027\u2019de ise 27 pazarda 1143 noktaya ula\u015farak 300 bin aileye eri\u015fmeyi hedefliyor.<\/p>\n","protected":false},"author":1,"featured_media":166656,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11,274],"tags":[],"class_list":["post-166655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik","category-sanayi"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/166655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=166655"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/166655\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/166656"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=166655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=166655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=166655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"