{"id":165563,"date":"2026-10-12T20:30:13","date_gmt":"2026-10-12T17:30:13","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/10\/12\/bik-yazili-basinin-dijital-donusumu-icin-surdurulebilir-model-onerilerini-degerlendirdi"},"modified":"2026-10-12T20:30:13","modified_gmt":"2026-10-12T17:30:13","slug":"bik-yazili-basinin-dijital-donusumu-icin-surdurulebilir-model-onerilerini-degerlendirdi","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/10\/12\/bik-yazili-basinin-dijital-donusumu-icin-surdurulebilir-model-onerilerini-degerlendirdi\/","title":{"rendered":"B\u0130K, yaz\u0131l\u0131 bas\u0131n\u0131n dijital d\u00f6n\u00fc\u015f\u00fcm\u00fc i\u00e7in s\u00fcrd\u00fcr\u00fclebilir model \u00f6nerilerini de\u011ferlendirdi"},"content":{"rendered":"

Bas\u0131n \u0130lan Kurumu (B\u0130K) ve SETA Vakf\u0131 i\u015f birli\u011fiyle d\u00fczenlenen \u201cYaz\u0131l\u0131 Bas\u0131n\u0131n Dijital D\u00f6n\u00fc\u015f\u00fcm\u00fc: Adaptasyon, Entegrasyon ve S\u00fcrd\u00fcr\u00fclebilir Model \u00d6nerileri \u00c7al\u0131\u015ftay\u0131\u201d, farkl\u0131 disiplinlerden akademisyenlerin kat\u0131l\u0131m\u0131yla ger\u00e7ekle\u015ftirildi.<\/p>\n

\u00c7al\u0131\u015ftay\u0131n a\u00e7\u0131l\u0131\u015f konu\u015fmas\u0131n\u0131 yapan B\u0130K Genel M\u00fcd\u00fcr\u00fc Abdulkadir \u00c7ay, dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn yaln\u0131zca bas\u0131l\u0131 yay\u0131nlar\u0131n dijital ortama aktar\u0131lmas\u0131ndan ibaret olmad\u0131\u011f\u0131n\u0131 belirterek s\u00fcrecin editoryal sorumluluk, teknik altyap\u0131, insan kayna\u011f\u0131 ve ekonomik s\u00fcrd\u00fcr\u00fclebilirlik gibi bir\u00e7ok alan\u0131 kapsad\u0131\u011f\u0131n\u0131 ifade etti.<\/p>\n

\u00c7ay, uluslararas\u0131 ara\u015ft\u0131rmalara g\u00f6re sosyal medya ve video a\u011flar\u0131n\u0131n \u00e7evrim i\u00e7i habere eri\u015fimde haber kurulu\u015flar\u0131n\u0131n internet siteleri ve uygulamalar\u0131n\u0131n \u00f6n\u00fcne ge\u00e7ti\u011fini, \u00e7evrim i\u00e7i haber videosunu haftal\u0131k olarak t\u00fcketenlerin oran\u0131n\u0131n ise y\u00fczde 77\u2019ye ula\u015ft\u0131\u011f\u0131n\u0131 aktard\u0131. Haberlerin dijital platformlardaki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcnde algoritmalar\u0131n ve tavsiye sistemlerinin belirleyici rol oynad\u0131\u011f\u0131na dikkat \u00e7ekti.<\/p>\n

Yapay zeka destekli bilgi eri\u015fiminin yay\u0131nc\u0131l\u0131k alan\u0131nda yeni bir d\u00f6n\u00fc\u015f\u00fcm yaratt\u0131\u011f\u0131n\u0131 kaydeden \u00c7ay, kullan\u0131c\u0131lar\u0131n arama sonu\u00e7lar\u0131ndaki ba\u011flant\u0131lar yerine do\u011frudan yapay zek\u00e2 sistemlerinden yan\u0131t alma e\u011filiminin artt\u0131\u011f\u0131n\u0131 belirtti. \u00c7ay, \u00fcniversitelerle i\u015f birli\u011fi yoluyla akademik bilgi ve saha deneyiminin bir araya getirilmesini ama\u00e7lad\u0131klar\u0131n\u0131 da vurgulad\u0131.<\/p>\n

Prof. Dr. Faruk Ta\u015f\u00e7\u0131 ba\u015fkanl\u0131\u011f\u0131nda iki oturum halinde ger\u00e7ekle\u015ftirilen \u00e7al\u0131\u015ftayda, bas\u0131n kurulu\u015flar\u0131n\u0131n dijitalle\u015fme s\u00fcrecinde kar\u015f\u0131la\u015ft\u0131\u011f\u0131 adaptasyon ve entegrasyon sorunlar\u0131 ile uygulanabilir yay\u0131nc\u0131l\u0131k modelleri de\u011ferlendirildi.<\/p>\n

\"\"\n<\/p>\n

Oturumlarda yapay zeka teknolojilerinin temel gazetecilik ilkelerine uygun kullan\u0131lmas\u0131, bu sistemlerin yay\u0131n s\u00fcre\u00e7lerine entegrasyonu ve dijital performans\u0131n takibi i\u00e7in dinamik \u00f6l\u00e7\u00fcm modellerinin geli\u015ftirilmesi g\u00fcndeme geldi.<\/p>\n

Dezenformasyonla m\u00fccadelede teyit mekanizmalar\u0131yla i\u015f birli\u011finin art\u0131r\u0131lmas\u0131, gazetecilik alan\u0131nda ba\u011f\u0131ms\u0131z bir mesleki yeterlilik yap\u0131s\u0131n\u0131n olu\u015fturulmas\u0131, ileti\u015fim fak\u00fcltelerinin m\u00fcfredatlar\u0131n\u0131n sekt\u00f6r ihtiya\u00e7lar\u0131yla uyumlu hale getirilmesi ve yerel medyan\u0131n ni\u015f habercilik alanlar\u0131nda b\u00f6lgesel i\u015f birlikleri kurmas\u0131 da ele al\u0131nan ba\u015fl\u0131klar aras\u0131nda yer ald\u0131.<\/p>\n

\u00c7al\u0131\u015ftayda g\u00f6r\u00fc\u015flerini de\u011ferlendiren \u00c7ay, bas\u0131l\u0131 gazetecili\u011fin varl\u0131\u011f\u0131n\u0131 s\u00fcrd\u00fcrmesinin g\u00fcvenlik ve \u00e7e\u015fitlilik a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131n\u0131 belirtti. Nitelikli habercili\u011fi ve okur kitlesini esas alan, te\u015fvik odakl\u0131, teknik ve dinamik sistemlere ge\u00e7ilmesi gerekti\u011fini ifade eden \u00c7ay, sekt\u00f6r payda\u015flar\u0131n\u0131n ortak hareket etme k\u00fclt\u00fcr\u00fcn\u00fc geli\u015ftirmesinin \u00f6nemine de de\u011findi.<\/p>\n

\u00c7al\u0131\u015ftay\u0131n sonunda, akademisyenlerin sunaca\u011f\u0131 bildiriler ve \u00e7\u00f6z\u00fcm \u00f6nerileri do\u011frultusunda yaz\u0131l\u0131 bas\u0131n\u0131n gelece\u011fine ve sekt\u00f6r\u00fcn s\u00fcrd\u00fcr\u00fclebilirli\u011fine y\u00f6nelik bir sonu\u00e7 bildirgesi haz\u0131rlanaca\u011f\u0131 ve bildirgenin B\u0130K\u2019in resm\u00ee internet sitesinden kamuoyuyla payla\u015f\u0131laca\u011f\u0131 bildirildi.<\/p>\n

<\/strong>
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"

Bas\u0131n \u0130lan Kurumu (B\u0130K) ve SETA Vakf\u0131 i\u015f birli\u011fiyle d\u00fczenlenen \u00e7al\u0131\u015ftayda, yaz\u0131l\u0131 bas\u0131n\u0131n dijital d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde kar\u015f\u0131la\u015ft\u0131\u011f\u0131 sorunlar, yapay zekan\u0131n gazetecilikte kullan\u0131m\u0131 ve s\u00fcrd\u00fcr\u00fclebilir yay\u0131nc\u0131l\u0131k modelleri ele al\u0131nd\u0131.<\/p>\n","protected":false},"author":1,"featured_media":165564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-165563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/165563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=165563"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/165563\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/165564"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=165563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=165563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=165563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}