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\n<\/p>\nOtomotiv sekt\u00f6r\u00fcn\u00fcn lider veri ve analiz \u015firketi Cardata, ikinci el otomobil pazar\u0131n\u0131n 2026 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131ndaki performans\u0131n\u0131 ve y\u0131l sonu beklentilerini de\u011ferlendirdi.<\/p>\n
Cardata verilerine g\u00f6re ikinci el ara\u00e7 fiyatlar\u0131 \u00fcst \u00fcste be\u015f ayd\u0131r gerilerken temmuz ay\u0131nda ayl\u0131k d\u00fc\u015f\u00fc\u015f y\u00fczde 1,60\u2019a ula\u015ft\u0131. Cardata Genel M\u00fcd\u00fcr\u00fc H\u00fcsamettin Yal\u00e7\u0131n, ikinci el pazar\u0131nda sat\u0131\u015f adetlerinin g\u00f6rece diren\u00e7li kalmas\u0131na ra\u011fmen fiyat, talep ve sat\u0131\u015f h\u0131z\u0131nda belirgin bir zay\u0131flama ya\u015fand\u0131\u011f\u0131n\u0131 s\u00f6yledi. Mevcut ekonomik ko\u015fullar\u0131n devam etmesi h\u00e2linde y\u0131l sonuna kadar ikinci el ara\u00e7 fiyatlar\u0131nda k\u00fcm\u00fclatif y\u00fczde 7 ila y\u00fczde 12 aras\u0131nda ilave nominal gerileme beklediklerini belirten Yal\u00e7\u0131n, \u201c2026\u2019n\u0131n geri kalan\u0131n\u0131 nakdin g\u00fc\u00e7l\u00fc, al\u0131c\u0131n\u0131n se\u00e7ici ve fiyat\u0131n belirleyici oldu\u011fu bir d\u00f6nem olarak g\u00f6r\u00fcyoruz. 2026, ikinci el otomobilde sat\u0131c\u0131 de\u011fil, al\u0131c\u0131 pazar\u0131 olarak tamamlanacak.\u201d dedi.<\/p>\n
\n<\/p>\n
T\u00fcrkiye otomotiv pazar\u0131nda y\u00fcksek faiz, krediye eri\u015fimde ya\u015fanan zorluklar ve s\u0131f\u0131r kilometre ara\u00e7larda devam eden kampanyalar, ikinci el ara\u00e7 fiyatlar\u0131 \u00fczerindeki bask\u0131y\u0131 art\u0131r\u0131yor. Otomotiv sekt\u00f6r\u00fcne sundu\u011fu veri analizi, ara\u00e7 de\u011ferleme ve karar destek \u00e7\u00f6z\u00fcmleriyle sekt\u00f6r\u00fcn referans \u015firketlerinden biri olan Cardata\u2019n\u0131n de\u011ferlendirmesine g\u00f6re ikinci el otomobil ve hafif ticari ara\u00e7 pazar\u0131, 2026 y\u0131l\u0131n\u0131n ocak-haziran d\u00f6neminde ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re yakla\u015f\u0131k y\u00fczde 1 darald\u0131 ve 1 milyon 302 bin 796 adet seviyesinde ger\u00e7ekle\u015fti. Ayn\u0131 d\u00f6nemde s\u0131f\u0131r kilometre otomobil ve hafif ticari ara\u00e7 pazar\u0131 y\u00fczde 8,19 k\u00fc\u00e7\u00fclerek 558 bin 179 adede geriledi.<\/p>\n
\u00a0<\/p>\n
\u0130kinci elde 19 ayda reel olarak y\u00fczde 36 de\u011fer kayb\u0131 ya\u015fand\u0131<\/p>\n
Cardata\u2019n\u0131n \u0130kinci El Ara\u00e7 Fiyat Endeksi, Aral\u0131k 2025\u2019te 103,4 seviyesindeyken Haziran 2026\u2019da 102,1\u2019e geriledi. B\u00f6ylece ikinci el ara\u00e7 fiyatlar\u0131 y\u0131l\u0131n ilk yar\u0131s\u0131nda nominal olarak yakla\u015f\u0131k y\u00fczde 1,3 d\u00fc\u015f\u00fc\u015f g\u00f6sterdi. Ayn\u0131 d\u00f6nemde t\u00fcketici enflasyonunun yakla\u015f\u0131k y\u00fczde 17,7 artmas\u0131yla birlikte ikinci el ara\u00e7larda alt\u0131 ayl\u0131k reel de\u011fer kayb\u0131 y\u00fczde 16\u2019y\u0131 a\u015ft\u0131. Temmuz ay\u0131nda ise fiyat endeksi 100,4 seviyesine kadar geriledi. Cardata verilerine g\u00f6re ortalama bir ikinci el ara\u00e7 bug\u00fcn nominal olarak Aral\u0131k 2024 seviyelerine \u00e7ok yak\u0131n bir fiyattan sat\u0131n al\u0131nabiliyor. Aradan ge\u00e7en 19 ayda ikinci el ara\u00e7 fiyatlar\u0131ndaki toplam nominal art\u0131\u015f yaln\u0131zca y\u00fczde 0,4 olurken ayn\u0131 d\u00f6nemde t\u00fcketici enflasyonu y\u00fczde 56,9\u2019a ula\u015ft\u0131. B\u00f6ylece ikinci el otomobillerde Aral\u0131k 2024\u2019e k\u0131yasla yakla\u015f\u0131k y\u00fczde 36\u2019l\u0131k reel de\u011fer kayb\u0131 olu\u015ftu.<\/p>\n
\u0130kinci el pazar\u0131ndaki mevcut tabloyu yaln\u0131zca sat\u0131\u015f adetleri \u00fczerinden de\u011ferlendirmenin yan\u0131lt\u0131c\u0131 olabilece\u011fini belirten Cardata Genel M\u00fcd\u00fcr\u00fc H\u00fcsamettin Yal\u00e7\u0131n, \u201c\u0130kinci el pazar\u0131 adet baz\u0131nda s\u0131f\u0131r kilometre ara\u00e7 pazar\u0131na g\u00f6re daha diren\u00e7li kal\u0131yor. Ancak bug\u00fcn b\u00fcy\u00fcyen ve canl\u0131 bir pazardan s\u00f6z etmek m\u00fcmk\u00fcn de\u011fil. As\u0131l zay\u0131flamay\u0131 fiyatlarda, talepte ve ara\u00e7lar\u0131n sat\u0131\u015f h\u0131z\u0131nda g\u00f6r\u00fcyoruz.\u201d dedi. Fiyatlardaki a\u015fa\u011f\u0131 y\u00f6nl\u00fc hareketin son aylarda h\u0131zland\u0131\u011f\u0131na dikkat \u00e7eken H\u00fcsamettin Yal\u00e7\u0131n, \u201cCardata verilerine g\u00f6re ikinci el ara\u00e7 fiyatlar\u0131 mart ay\u0131nda y\u00fczde 0,35, nisanda y\u00fczde 0,46, may\u0131sta y\u00fczde 0,69, haziranda y\u00fczde 1,11 ve temmuzda y\u00fczde 1,60 geriledi. \u00dcst \u00fcste be\u015f ayd\u0131r s\u00fcren ve giderek g\u00fc\u00e7lenen bu tablo, ya\u015fananlar\u0131n yaln\u0131zca mevsimsel bir yava\u015flama olmad\u0131\u011f\u0131n\u0131 g\u00f6steriyor.\u201d diye konu\u015ftu.<\/p>\n
![\"\"](\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/08\/b4f48d65bbc4c6e2244427e3de74a250_2.jpg\")
\n<\/p>\n
\u00a0<\/p>\n
Otomobil art\u0131k mevduat ve alt\u0131nla da yar\u0131\u015f\u0131yor<\/p>\n
\u0130kinci el otomobil pazar\u0131ndaki durgunlu\u011fun en \u00f6nemli nedenlerinden birinin y\u00fcksek faiz ortam\u0131 oldu\u011funa i\u015faret eden H\u00fcsamettin Yal\u00e7\u0131n, otomobilin art\u0131k yaln\u0131zca di\u011fer otomobillerle de\u011fil, alternatif yat\u0131r\u0131m ara\u00e7lar\u0131yla da rekabet etti\u011fini s\u00f6yledi. Temmuz ortas\u0131 itibar\u0131yla T\u00fcrk liras\u0131 mevduat faizlerinin ortalama y\u00fczde 46,7 seviyesinde bulundu\u011funu hat\u0131rlatan H\u00fcsamettin Yal\u00e7\u0131n, \u015funlar\u0131 s\u00f6yledi:<\/p>\n
\u201cYakla\u015f\u0131k 5 milyon TL\u2019yi bu faiz oran\u0131yla 32 g\u00fcn vadede de\u011ferlendiren bir tasarruf sahibi, stopaj sonras\u0131nda yakla\u015f\u0131k 170 bin TL net gelir elde edebiliyor. T\u00fcketicinin \u00f6n\u00fcndeki denklem art\u0131k son derece net. 5 milyon TL\u2019lik otomobili bug\u00fcn m\u00fc almal\u0131y\u0131m, yoksa param\u0131 mevduatta tutarak her ay \u00f6nemli bir gelir elde etmeye devam m\u0131 etmeliyim? Otomobil sat\u0131n al\u0131nd\u0131\u011f\u0131nda kasko, sigorta, motorlu ta\u015f\u0131tlar vergisi (MTV), bak\u0131m ve de\u011fer kayb\u0131 gibi giderler ba\u015fl\u0131yor. Mevduattaki para ise gelir \u00fcretmeye devam ediyor. Bu nedenle \u00f6zellikle zorunlu olmayan ve \u00fcst segment ara\u00e7 al\u0131mlar\u0131nda ciddi bir erteleme davran\u0131\u015f\u0131 g\u00f6r\u00fcyoruz.\u201d<\/p>\n
\u00a0<\/p>\n
S\u0131f\u0131r ara\u00e7 kampanyas\u0131 ikinci el fiyat\u0131n\u0131n tavan\u0131n\u0131 a\u015fa\u011f\u0131 \u00e7ekiyor<\/p>\n
Ta\u015f\u0131t kredisi faizlerinin de y\u00fczde 47 seviyelerinde seyretti\u011fine dikkat \u00e7eken Cardata Genel M\u00fcd\u00fcr\u00fc H\u00fcsamettin Yal\u00e7\u0131n, kredi limitleri, vadeler ve krediye eri\u015fim \u015fartlar\u0131n\u0131n t\u00fcketicinin hareket alan\u0131n\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde daraltt\u0131\u011f\u0131n\u0131 belirtti. \u0130kinci el fiyatlar\u0131n\u0131 bask\u0131layan bir di\u011fer \u00f6nemli unsurun s\u0131f\u0131r kilometre ara\u00e7 kampanyalar\u0131 oldu\u011funu s\u00f6yleyen H\u00fcsamettin Yal\u00e7\u0131n, nakit indirimleri, takas destekleri ve d\u00fc\u015f\u00fck faizli finansman kampanyalar\u0131n\u0131n \u00f6zellikle 1-3 ya\u015f aral\u0131\u011f\u0131ndaki ikinci el ara\u00e7lar \u00fczerinde bask\u0131 yaratt\u0131\u011f\u0131n\u0131 ifade etti.<\/p>\n
Yal\u00e7\u0131n, \u201cS\u0131f\u0131r kilometre ara\u00e7 fiyat\u0131, ikinci el fiyat\u0131n\u0131n do\u011fal tavan\u0131n\u0131 olu\u015fturuyor. S\u0131f\u0131r ara\u00e7taki kampanyal\u0131 fiyat ile ikinci el ara\u00e7 aras\u0131ndaki fark darald\u0131\u011f\u0131nda t\u00fcketici tercihini s\u0131f\u0131r ara\u00e7tan yana kullan\u0131yor. \u0130kinci el sat\u0131c\u0131s\u0131 da arac\u0131n\u0131 satabilmek i\u00e7in fiyat\u0131n\u0131 a\u015fa\u011f\u0131 \u00e7ekmek zorunda kal\u0131yor. Dolay\u0131s\u0131yla s\u0131f\u0131r ara\u00e7 kampanyalar\u0131ndaki her ilave indirim, belirli bir gecikmeyle ikinci el ara\u00e7 fiyatlar\u0131na yans\u0131yor.\u201d dedi.<\/p>\n
![\"\"](\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/08\/b4f48d65bbc4c6e2244427e3de74a250_3.jpg\")
\n<\/p>\n
Y\u0131l sonuna kadar y\u00fczde 7-12 ilave fiyat d\u00fczeltmesi<\/p>\n
Y\u0131l\u0131n geri kalan\u0131na ili\u015fkin beklentilerini de payla\u015fan Cardata Genel M\u00fcd\u00fcr\u00fc H\u00fcsamettin Yal\u00e7\u0131n, mevcut ekonomik parametrelerde \u00f6nemli bir de\u011fi\u015fiklik ya\u015fanmamas\u0131 h\u00e2linde ikinci el ara\u00e7 fiyatlar\u0131nda k\u0131sa vadede g\u00fc\u00e7l\u00fc bir yukar\u0131 y\u00f6nl\u00fc hareket beklemediklerini s\u00f6yledi.<\/p>\n
Cardata\u2019n\u0131n mevcut senaryosuna g\u00f6re y\u00fcksek mevduat faizlerinin devam etmesi, ta\u015f\u0131t kredisi ko\u015fullar\u0131nda belirgin bir iyile\u015fme ya\u015fanmamas\u0131 ve s\u0131f\u0131r kilometre ara\u00e7 kampanyalar\u0131n\u0131n s\u00fcrmesi h\u00e2linde ikinci el ara\u00e7 fiyatlar\u0131nda \u00f6n\u00fcm\u00fczdeki aylarda ayl\u0131k ortalamada y\u00fczde 1,5 ila y\u00fczde 2,5 aras\u0131nda gerileme g\u00f6r\u00fclebilecek.<\/p>\n
H\u00fcsamettin Yal\u00e7\u0131n, \u201cTemmuz sonundaki fiyat seviyesini baz ald\u0131\u011f\u0131m\u0131zda bu \u00f6ng\u00f6r\u00fc, y\u0131l sonuna kadar ikinci el ara\u00e7 fiyatlar\u0131nda k\u00fcm\u00fclatif olarak yakla\u015f\u0131k y\u00fczde 7 ile y\u00fczde 12 aras\u0131nda ilave nominal d\u00fczeltmeye i\u015faret ediyor. Enflasyonun devam etti\u011fi bir ortamda nominal fiyatlar\u0131n da gerilemesi, ikinci el otomobildeki reel de\u011fer kayb\u0131n\u0131 daha da art\u0131racak.\u201d a\u00e7\u0131klamas\u0131n\u0131 yapt\u0131.<\/p>\n
\u00a0<\/p>\n
Premium ve 1-3 ya\u015f\u0131ndaki ara\u00e7larda bask\u0131 daha y\u00fcksek olacak<\/p>\n
Fiyat hareketinin pazar\u0131n b\u00fct\u00fcn segmentlerinde ayn\u0131 \u00f6l\u00e7\u00fcde ger\u00e7ekle\u015fmeyece\u011fini belirten Yal\u00e7\u0131n, eri\u015filebilir fiyat seviyesindeki, yak\u0131t t\u00fcketimi d\u00fc\u015f\u00fck, servis a\u011f\u0131 yayg\u0131n ve ikinci elde g\u00fc\u00e7l\u00fc talep g\u00f6ren modellerin de\u011ferini daha iyi koruyaca\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n
Buna kar\u015f\u0131l\u0131k y\u00fcksek fiyatl\u0131, premium segmentte bulunan, sat\u0131\u015f h\u0131z\u0131 d\u00fc\u015f\u00fck ve stok maliyeti y\u00fcksek ara\u00e7larda fiyat bask\u0131s\u0131n\u0131n daha g\u00fc\u00e7l\u00fc olaca\u011f\u0131n\u0131 ifade eden Yal\u00e7\u0131n, s\u0131f\u0131r kilometre kampanyalar\u0131yla do\u011frudan rekabet eden 1-3 ya\u015f\u0131ndaki ikinci el ara\u00e7lar\u0131n da en fazla bask\u0131 alt\u0131nda kalacak gruplar aras\u0131nda bulundu\u011funu belirtti.<\/p>\n
Elektrikli ara\u00e7larda ise model yenileme h\u0131z\u0131n\u0131n y\u00fcksek olmas\u0131, batarya ve menzil teknolojisindeki h\u0131zl\u0131 geli\u015fim ile s\u0131f\u0131r kilometre ara\u00e7larda ger\u00e7ekle\u015ftirilen kampanyalar\u0131n ikinci el de\u011ferlerini daha hassas h\u00e2le getirdi\u011fini vurgulayan Yal\u00e7\u0131n, elektrikli ara\u00e7larda marka, model, batarya kapasitesi, menzil ve s\u0131f\u0131r ara\u00e7 fiyat\u0131ndaki de\u011fi\u015fimin \u00e7ok daha yak\u0131ndan takip edilmesi gerekti\u011fini s\u00f6yledi.<\/p>\n
\u00a0<\/p>\n
\u0130kinci el pazar\u0131 y\u0131l\u0131 8,5-9 milyon adetle tamamlayabilir<\/p>\n
Cardata, 2026 y\u0131l\u0131 sonunda ikinci el binek otomobil ve hafif ticari ara\u00e7 pazar\u0131n\u0131n 8,5-9 milyon adet band\u0131nda tamamlanmas\u0131n\u0131 bekliyor. Bu hacmin ikinci el pazar\u0131n\u0131n b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc korudu\u011funu ancak \u00f6nceki y\u0131llardaki g\u00fc\u00e7l\u00fc b\u00fcy\u00fcme ivmesini s\u00fcrd\u00fcremedi\u011fini g\u00f6sterece\u011fini belirten Cardata Genel M\u00fcd\u00fcr\u00fc H\u00fcsamettin Yal\u00e7\u0131n, y\u0131l\u0131n son \u00e7eyre\u011finde kredi ko\u015fullar\u0131nda ya\u015fanabilecek olas\u0131 rahatlaman\u0131n \u00fcst banda ula\u015f\u0131lmas\u0131nda belirleyici olaca\u011f\u0131n\u0131 kaydetti.<\/p>\n
Kal\u0131c\u0131 bir toparlanma i\u00e7in yaln\u0131zca politika faizindeki d\u00fc\u015f\u00fc\u015f\u00fcn yeterli olmayaca\u011f\u0131n\u0131 vurgulayan Yal\u00e7\u0131n, \u201cMevduat getirisinin otomobilin alternatif maliyeti olmaktan \u00e7\u0131kacak \u00f6l\u00e7\u00fcde gerilemesi, ta\u015f\u0131t kredisi limitleri ve vadelerinin iyile\u015ftirilmesi, t\u00fcketicinin krediye fiilen ula\u015fabilmesi ve s\u0131f\u0131r kilometre kampanyalar\u0131n\u0131n ikinci el \u00fczerindeki bask\u0131s\u0131n\u0131n azalmas\u0131 gerekiyor.\u201d ifadelerini kulland\u0131.<\/p>\n
\u00a0<\/p>\n
\u201c2026, sat\u0131c\u0131n\u0131n de\u011fil al\u0131c\u0131n\u0131n pazar\u0131\u201d<\/p>\n
\u0130kinci el otomobilin k\u0131sa vadede y\u00fcksek getiri sa\u011flayan bir yat\u0131r\u0131m arac\u0131 olarak g\u00f6r\u00fcld\u00fc\u011f\u00fc d\u00f6nemin geride kald\u0131\u011f\u0131n\u0131 s\u00f6yleyen H\u00fcsamettin Yal\u00e7\u0131n, de\u011ferlendirmesini \u015f\u00f6yle tamamlad\u0131:<\/p>\n
\u201c2026\u2019n\u0131n geri kalan\u0131n\u0131 nakdin g\u00fc\u00e7l\u00fc, al\u0131c\u0131n\u0131n se\u00e7ici ve fiyat\u0131n belirleyici oldu\u011fu bir d\u00f6nem olarak g\u00f6r\u00fcyoruz. \u0130kinci el otomobil pazar\u0131 adet bak\u0131m\u0131ndan b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc koruyacak ancak fiyatlama g\u00fcc\u00fc al\u0131c\u0131 taraf\u0131nda olacak. Do\u011fru fiyatlanan ara\u00e7 sat\u0131lmaya devam edecek, piyasan\u0131n \u00fczerinde fiyatlanan ara\u00e7lar\u0131n sat\u0131\u015f s\u00fcresi ise daha da uzayacak. 2026, ikinci el otomobilde sat\u0131c\u0131 de\u011fil, al\u0131c\u0131 pazar\u0131 olarak tamamlanacak.\u201d<\/p>\n
<\/strong> Cardata: \u0130kinci el ara\u00e7 fiyatlar\u0131nda y\u0131l sonuna kadar y\u00fczde 7-12 ilave d\u00fc\u015f\u00fc\u015f bekliyoruz.<\/p>\n","protected":false},"author":1,"featured_media":137081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,10,11,274],"tags":[],"class_list":["post-137080","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-otomobil","category-saglik","category-sanayi"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/137080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=137080"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/137080\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/137081"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=137080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=137080"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=137080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"