{"id":122754,"date":"2026-07-28T14:30:17","date_gmt":"2026-07-28T11:30:17","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/07\/28\/ticaret-bakanligindan-sosyal-medya-reklamlarina-yeni-duzenleme"},"modified":"2026-07-28T14:30:17","modified_gmt":"2026-07-28T11:30:17","slug":"ticaret-bakanligindan-sosyal-medya-reklamlarina-yeni-duzenleme","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/07\/28\/ticaret-bakanligindan-sosyal-medya-reklamlarina-yeni-duzenleme\/","title":{"rendered":"Ticaret Bakanl\u0131\u011f\u0131&#8217;ndan sosyal medya reklamlar\u0131na yeni d\u00fczenleme"},"content":{"rendered":"<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"273\" data-end=\"378\">Ticaret Bakanl\u0131\u011f\u0131, sosyal medya \u00fczerinden yap\u0131lan reklam payla\u015f\u0131mlar\u0131na ili\u015fkin yeni d\u00fczenlemeyi duyurdu.<\/p>\n<p data-start=\"380\" data-end=\"544\">Bakanl\u0131\u011f\u0131n a\u00e7\u0131klamas\u0131na g\u00f6re, 1 A\u011fustos 2026 itibar\u0131yla sosyal medya etkileyicilerinin reklam i\u00e7erikli payla\u015f\u0131mlar\u0131nda &#8220;reklam&#8221; ibaresini kullanmas\u0131 zorunlu olacak.<\/p>\n<p data-start=\"546\" data-end=\"770\">D\u00fczenleme kapsam\u0131nda, reklam niteli\u011findeki payla\u015f\u0131mlar\u0131n t\u00fcketiciler taraf\u0131ndan a\u00e7\u0131k \u015fekilde ay\u0131rt edilebilmesi amac\u0131yla &#8220;reklam&#8221;, &#8220;i\u015f birli\u011fi&#8221;, &#8220;sponsorlu i\u00e7erik&#8221; veya &#8220;tan\u0131t\u0131m&#8221; gibi uygun ifadelerin kullan\u0131lmas\u0131 gerekecek.<\/p>\n<p data-start=\"772\" data-end=\"940\" data-is-last-node=\"\" data-is-only-node=\"\">Ticaret Bakanl\u0131\u011f\u0131, yeni d\u00fczenlemeyle dijital reklam ekosisteminde \u015feffafl\u0131\u011f\u0131n art\u0131r\u0131lmas\u0131n\u0131n ve g\u00fcvenilir bir reklam ortam\u0131n\u0131n olu\u015fturulmas\u0131n\u0131n hedeflendi\u011fini bildirdi.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0 <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ticaret Bakanl\u0131\u011f\u0131, sosyal medya etkileyicilerinin reklam i\u00e7erikli payla\u015f\u0131mlar\u0131nda &#8220;reklam&#8221; ibaresi kullanmas\u0131n\u0131n 1 A\u011fustos 2026 itibar\u0131yla zorunlu hale gelece\u011fini a\u00e7\u0131klad\u0131.<\/p>\n","protected":false},"author":1,"featured_media":122755,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-122754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/122754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=122754"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/122754\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/122755"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=122754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=122754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=122754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}