Yaz\u0131n gelmesiyle birlikte parklar, mesire alanlar\u0131 ve sahiller yeniden piknik sofralar\u0131yla \u015fenleniyor. Sevdikleriyle do\u011fada vakit ge\u00e7irmek isteyenler i\u00e7in pratik, lezzetli ve besleyici \u00fcr\u00fcnler sunan Muratbey, bu yaz yaln\u0131zca sofralara de\u011fil, do\u011faya da de\u011fer kat\u0131yor. Kazand\u0131ran Peynirler Projesi\u2019yle t\u00fcketicilerine “do\u011fan\u0131n keyfini \u00e7\u0131kar\u0131rken do\u011fay\u0131 koru” \u00e7a\u011fr\u0131s\u0131nda bulunan Muratbey, \u00e7evre dostu davran\u0131\u015flar\u0131 somut faydaya d\u00f6n\u00fc\u015ft\u00fcren \u00f6rnek bir s\u00fcrd\u00fcr\u00fclebilirlik modeli sunuyor.Muratbey, \u00e7evresel sorumlulu\u011fu oda\u011f\u0131na alan Kazand\u0131ran Peynirler Projesi kapsam\u0131nda t\u00fcketicilerini geri d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinin aktif bir par\u00e7as\u0131 olmaya te\u015fvik ediyor. Muratbey \u0130leti\u015fim ve \u0130\u015f Geli\u015ftirme Direkt\u00f6r\u00fc G\u00fclnur Ulu\u011f, projeyle ilgili \u015funlar\u0131 s\u00f6yledi:\u00a0<\/p>\n
\u201cT\u00fcketicilerimiz, kulland\u0131klar\u0131 t\u00fcm Muratbey peynir ambalajlar\u0131n\u0131 kendilerine en yak\u0131n geri d\u00f6n\u00fc\u015f\u00fcm kutusuna atarak \u00e7evreye do\u011frudan katk\u0131 sa\u011flayabiliyor. \u00c7evreye duyarl\u0131 bireyler, Waste Log uygulamas\u0131n\u0131 telefonlar\u0131na indirerek Muratbey’in Kazand\u0131ran Peynirler Projesi’ne kat\u0131labiliyor. Geri d\u00f6n\u00fc\u015f\u00fcm kutusuna at\u0131lan Muratbey peynir ambalajlar\u0131n\u0131n foto\u011fraflar\u0131 uygulamaya y\u00fcklendi\u011finde kullan\u0131c\u0131 hesaplar\u0131na karbon puanlar\u0131 tan\u0131mlan\u0131yor. Uygulama i\u00e7inde yer alan Karbon Market sayesinde kullan\u0131c\u0131lar\u0131m\u0131z biriktirdikleri puanlar\u0131 hediye \u00e7ekleri ve \u00e7e\u015fitli indirimlere d\u00f6n\u00fc\u015ft\u00fcrebiliyor. B\u00f6ylece hem \u00e7evre hem de aile b\u00fct\u00e7esi kazan\u0131yor.\u201d<\/p>\n
K\u00fc\u00e7\u00fck \u00e7evreci ad\u0131mlar b\u00fcy\u00fck de\u011fi\u015fimlerin ba\u015flang\u0131c\u0131 olabilir<\/p>\n
Geri d\u00f6n\u00fc\u015f\u00fcm\u00fcn sadece bug\u00fcn\u00fc de\u011fil, gelece\u011fi de korudu\u011funu vurgulayan G\u00fclnur Ulu\u011f, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/p>\n
\u00a0“Kazand\u0131ran Peynirler Projesi\u2019yle geri d\u00f6n\u00fc\u015f\u00fcm\u00fc g\u00fcnl\u00fck hayat\u0131n do\u011fal bir par\u00e7as\u0131 haline getirmeyi, bireylerin do\u011fru ayr\u0131\u015ft\u0131rma al\u0131\u015fkanl\u0131\u011f\u0131 kazanmas\u0131n\u0131 ve \u00e7evresel fayday\u0131 ekonomik de\u011ferle desteklemeyi hedefliyoruz. Geri d\u00f6n\u00fc\u015f\u00fcm; gelecek nesillerin sa\u011fl\u0131kl\u0131 bir \u00e7evrede ya\u015fama hakk\u0131n\u0131 koruyan en g\u00fc\u00e7l\u00fc ad\u0131mlardan biri. Muratbey olarak s\u00fcrd\u00fcr\u00fclebilir bir gelecek i\u00e7in sorumluluk almaya, toplumsal fark\u0131ndal\u0131\u011f\u0131 art\u0131ran ve insanlar\u0131 harekete ge\u00e7iren projeler geli\u015ftirmeye kararl\u0131l\u0131kla devam ediyoruz.”<\/p>\n
Ulu\u011f; \u201cMuratbey olarak, yaz boyunca do\u011fayla i\u00e7 i\u00e7e kurulan sofralara lezzet ta\u015f\u0131rken bir yandan da \u00e7evre bilincini bu deneyimin bir par\u00e7as\u0131 haline getiriyoruz. Projemizi anlat\u0131rken piknik sonras\u0131 ambalajlar\u0131n do\u011fru \u015fekilde geri d\u00f6n\u00fc\u015f\u00fcme kazand\u0131r\u0131lmas\u0131yla her bireyin do\u011fan\u0131n korunmas\u0131na katk\u0131 sa\u011flayabilece\u011fine dikkat \u00e7ekmek istedik. Biliyoruz ki, k\u00fc\u00e7\u00fck \u00e7evreci ad\u0131mlar b\u00fcy\u00fck de\u011fi\u015fimlerin ba\u015flang\u0131c\u0131 olabilir. Bu yaz Muratbey, t\u00fcketicilerini hem lezzet dolu piknik sofralar\u0131 kurmaya hem de do\u011fan\u0131n g\u00fczelliklerini gelecek nesillere ta\u015f\u0131mak i\u00e7in geri d\u00f6n\u00fc\u015f\u00fcme katk\u0131 sa\u011flamaya davet ediyor. \u00c7\u00fcnk\u00fc do\u011fan\u0131n keyfini \u00e7\u0131karman\u0131n en g\u00fczel yolu, onu birlikte korumaktan ge\u00e7iyor.\u201d diye konu\u015ftu.<\/p>\n
\u00a0<\/p>\n
\u00a0<\/p>\n
\u00a0<\/p>\n
\u00a0<\/p>\n
<\/strong> Yaz mevsiminin vazge\u00e7ilmezi piknik sofralar\u0131na lezzet katan Muratbey, \u00e7evreye duyarl\u0131 ya\u015fam\u0131 te\u015fvik eden Kazand\u0131ran Peynirler Projesi\u2019yle t\u00fcketicileri geri d\u00f6n\u00fc\u015f\u00fcme davet ediyor. Proje sayesinde Muratbey peynir ambalajlar\u0131n\u0131 geri d\u00f6n\u00fc\u015f\u00fcme kazand\u0131ran kullan\u0131c\u0131lar, hem do\u011faya katk\u0131 sa\u011fl\u0131yor hem de karbon puanlar\u0131n\u0131 \u00f6d\u00fcl ve indirimlere d\u00f6n\u00fc\u015ft\u00fcrebiliyor.<\/p>\n","protected":false},"author":1,"featured_media":122591,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[12,4,10,11],"tags":[],"class_list":["post-122590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/122590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=122590"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/122590\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/122591"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=122590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=122590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=122590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"