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\n<\/p>\nEksim Holding CMO\u2019su Ahmet Yaman:
\u201cMarka Y\u00f6netiminde \u00d6nceli\u011fimiz \u0130nsanla G\u00fc\u00e7l\u00fc Ba\u011f Kurmak\u201dT\u00fcrkiye\u2019nin enerji, g\u0131da ve giri\u015fim ekosistemi alanlar\u0131ndaki \u00f6nc\u00fc \u015firket topluluklar\u0131ndan Eksim Holding\u2019in CMO\u2019su Ahmet Yaman, pazarlama ve ileti\u015fim merkezli d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funu aktard\u0131.\u00a0 Yaman, 40. y\u0131l\u0131n\u0131 kutlayan holdingin ileti\u015fim stratejileri, insan merkezli marka y\u00f6netimi anlay\u0131\u015f\u0131, veri odakl\u0131 pazarlama yakla\u015f\u0131m\u0131 ve gelecek d\u00f6nem hedeflerini ele ald\u0131.<\/p>\n
\u00a0Eksim Enerji, Dicle Elektrik, Sinangil Unlar\u0131 ve Asl\u0131 gibi 20\u2019ye yak\u0131n k\u00f6kl\u00fc markay\u0131 b\u00fcnyesinde bar\u0131nd\u0131ran Eksim Holding\u2019in 40 y\u0131ll\u0131k kurumsal birikimini yeni nesil ileti\u015fim yakla\u015f\u0131mlar\u0131yla g\u00fc\u00e7lendirdi\u011fini vurgulayan Ahmet Yaman, \u201cHer markam\u0131z\u0131n kendi hikayesini yeniden yorumlayarak insan merkezli bir strateji olu\u015ftururken, holdingimizin ortak marka de\u011ferini de daha g\u00f6r\u00fcn\u00fcr hale getiriyoruz\u201d dedi.<\/p>\n
\n<\/p>\n
Enerjiden g\u0131daya uzanan ve stratejik alanlarda faaliyet g\u00f6steren \u015firketlerinin ileti\u015fim s\u00fcre\u00e7lerini 360 derece anlay\u0131\u015f\u0131yla y\u00f6neten Eksim Holding, 40. kurulu\u015f y\u0131l\u0131 kapsam\u0131nda benimsedi\u011fi yeni marka ve pazarlama yakla\u015f\u0131m\u0131n\u0131 payla\u015ft\u0131. Konuyla ilgili a\u00e7\u0131klamalarda bulunan Eksim Holding CMO\u2019su Ahmet Yaman, hizmet sekt\u00f6r\u00fcnde faaliyet g\u00f6steren \u015firketlerde markala\u015fman\u0131n ileti\u015fim s\u00fcre\u00e7lerindeki rol\u00fcn\u00fc aktard\u0131. \u00d6zellikle enerji sekt\u00f6r\u00fcnde m\u00fc\u015fteri deneyimi ve marka alg\u0131s\u0131n\u0131n giderek daha kritik bir \u00f6nem kazand\u0131\u011f\u0131na dikkat \u00e7eken Yaman, Eksim Holding b\u00fcnyesinde bulunan k\u00f6kl\u00fc \u015firketlerin s\u00fcrd\u00fcr\u00fclebilirlik \u00e7al\u0131\u015fmalar\u0131 ile marka de\u011ferlerinin art\u0131r\u0131lmas\u0131na y\u00f6nelik yakla\u015f\u0131mlar\u0131 da payla\u015ft\u0131.<\/p>\n
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\n<\/p>\n
\u201c\u0130nsan odakl\u0131 marka y\u00f6netim anlay\u0131\u015f\u0131n\u0131 destekliyoruz\u201d<\/p>\n
Eksim Holding i\u015ftiraklerinde operasyonel ba\u015far\u0131lar\u0131n\u0131n yan\u0131 s\u0131ra ileti\u015fim ve marka y\u00f6netimi taraf\u0131nda da \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm ger\u00e7ekle\u015ftirildi\u011fini belirten Eksim Holding CMO\u2019su Ahmet Yaman, de\u011fi\u015fen d\u00fcnyan\u0131n art\u0131k \u015firketlerden \u00fcretim g\u00fcc\u00fcn\u00fcn yan\u0131nda veri y\u00f6netimi, etkili marka anlat\u0131m\u0131 ve insan odakl\u0131 ileti\u015fim bekledi\u011fini s\u00f6yledi. Yaman, \u201c40. y\u0131l\u0131m\u0131z\u0131 kutlarken, Eksim Holding\u2019in k\u00f6kl\u00fc ge\u00e7mi\u015fini gelece\u011fin d\u00fcnyas\u0131na ta\u015f\u0131yan yenilik\u00e7i ileti\u015fimlerimizi s\u00fcrd\u00fcr\u00fcyoruz. Bug\u00fcn geldi\u011fimiz noktada yaln\u0131zca \u00fcretim kapasitesiyle de\u011fil; s\u00fcrd\u00fcr\u00fclebilirlik yakla\u015f\u0131m\u0131, teknoloji yat\u0131r\u0131mlar\u0131 ve insanla ba\u011f kuran marka anlay\u0131\u015f\u0131yla \u00f6ne \u00e7\u0131kan bir yap\u0131 in\u015fa ediyoruz\u201d dedi.<\/p>\n
\u00d6zellikle enerji sekt\u00f6r\u00fc gibi kritik bir alanda Dicle Elektrik ile hizmet verdiklerini belirten Yaman \u015funlar\u0131 s\u00f6yledi:<\/p>\n
\u201c2,5 milyondan fazla aboneye ve toplamda 6,5 milyon insana elektik da\u011f\u0131t\u0131m hizmeti sunan \u015firketimiz, yat\u0131r\u0131mlar\u0131yla G\u00fcneydo\u011fu Anadolu B\u00f6lgesi\u2019nin \u00f6nde gelen kurulu\u015flar\u0131 aras\u0131nda yer al\u0131yor. Pazarlama ve ileti\u015fim ekibi olarak \u015firketimizle ilgili ger\u00e7ekle\u015ftirdi\u011fimiz m\u00fc\u015fteri memnuniyeti ara\u015ft\u0131rmalar\u0131n\u0131n sonucunda sundu\u011fumuz hizmetleri destekleyecek ileti\u015fim projelerinin gereklili\u011fini g\u00f6rd\u00fck. Bu do\u011frultuda markalar\u0131m\u0131z\u0131n bilinirli\u011fini ve b\u00f6lge halk\u0131ndaki fark\u0131ndal\u0131\u011f\u0131 peki\u015ftirecek ad\u0131mlar atma karar\u0131 ald\u0131k. Bunlar\u0131n sonucunda DicleFest Projesi ve Ayd\u0131nlatma Kampanyas\u0131 gibi \u00f6nemli \u00e7al\u0131\u015fmalar\u0131 hayata ge\u00e7irdik. Dolay\u0131s\u0131yla art\u0131k Dicle Elektrik ile kendimizi yaln\u0131zca bir da\u011f\u0131t\u0131m \u015firketi olarak de\u011fil, \u2018Enerjinin \u00d6tesinde Da\u011f\u0131t\u0131m \u015eirketi\u2019 yakla\u015f\u0131m\u0131yla konumland\u0131r\u0131yoruz. Bu sebeple de b\u00f6lge insan\u0131yla k\u00fclt\u00fcrel, sosyal ve duygusal ba\u011f kuran projeler geli\u015ftirmeye odaklan\u0131yoruz.\u201d<\/p>\n
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\n<\/p>\n
\u201cDicleFest ile hayata dokunduk\u201d<\/p>\n
Dicle Elektrik ile hizmet verdikleri illerde ba\u015flat\u0131lan DicleFest\u2019le ilgili bilgiler veren Ahmet Yaman, \u201cEnerji ve Teknoloji Festivalimiz DicleFest ile Diyarbak\u0131r, \u015eanl\u0131urfa, Batman ve Siirt\u2019te ba\u015fta \u00e7ocuklar ve gen\u00e7ler olmak \u00fczere 350 bine yak\u0131n ki\u015fiye ula\u015ft\u0131k. \u00c7ocuklar\u0131n enerji teknolojilerini yerinde deneyimlemesi bizim i\u00e7in \u00e7ok k\u0131ymetli. D\u00fczenledi\u011fimiz etkinlikler, at\u00f6lyeler ve konserlerle yaln\u0131zca bir festival ger\u00e7ekle\u015ftirmedik; b\u00f6lge halk\u0131yla ayn\u0131 duyguda bulu\u015fan, g\u00fcvene ve samimiyete dayal\u0131 ba\u011flar\u0131m\u0131z\u0131 g\u00fc\u00e7lendirdik. \u0130nsanlar\u0131n hayat\u0131na dokunan bu yakla\u015f\u0131m\u0131m\u0131z\u0131n marka alg\u0131m\u0131z\u0131 g\u00fc\u00e7lendiren en \u00f6nemli unsurlardan biri oldu\u011funa inan\u0131yoruz. DicleFest\u2019i \u00f6n\u00fcm\u00fczdeki d\u00f6nemde di\u011fer hizmet illerimiz \u015e\u0131rnak ve Mardin\u2019de d\u00fczenlemeyi planl\u0131yoruz\u201d diye konu\u015ftu.<\/p>\n
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\n<\/p>\n
\u201cY\u0131lmaz Vural ile sahaya indik\u201d<\/p>\n
Eksim Holding CMO\u2019su Ahmet Yaman, Dicle Elektrik\u2019in 8 bin \u00e7al\u0131\u015fan\u0131yla hizmet b\u00f6lgesinde kesintisiz enerji hizmeti sunabilmek ad\u0131na y\u0131l\u0131n her d\u00f6neminde sahada aktif \u015fekilde \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 belirterek, bu eme\u011fi daha geni\u015f kitlelere ula\u015fabilecek bir ileti\u015fim diliyle anlatmak istediklerini ve bunun i\u00e7in de yeni bir kampanya ba\u015flatt\u0131klar\u0131n\u0131 belirterek \u015f\u00f6yle konu\u015ftu:<\/p>\n
\u201cBizim i\u00e7in enerji insanlar\u0131n g\u00fcnl\u00fck ya\u015fam\u0131n\u0131 do\u011frudan etkileyen kritik bir alan. Sahada gece g\u00fcnd\u00fcz \u00e7al\u0131\u015fan \u00e7ok b\u00fcy\u00fck bir ekibimiz var. 2025 y\u0131l sonu itibar\u0131yla 39 bin 104 LED tesis ve d\u00f6n\u00fc\u015f\u00fcm uygulamas\u0131yla modern ayd\u0131nlatmada T\u00fcrkiye\u2019deki 21 elektrik da\u011f\u0131t\u0131m \u015firketi aras\u0131nda ilk s\u0131rada yer ald\u0131k. Elektri\u011fin kesintisiz \u015fekilde ula\u015ft\u0131r\u0131lmas\u0131 i\u00e7in verilen eme\u011fi, \u015fehirlerdeki g\u00f6zle g\u00f6r\u00fcl\u00fcr de\u011fi\u015fimi ve bunun sonucunda b\u00f6lge insan\u0131m\u0131z\u0131n hayat\u0131ndaki d\u00f6n\u00fc\u015f\u00fcm\u00fc daha s\u0131cak bir anlat\u0131mla g\u00f6r\u00fcn\u00fcr k\u0131lmak istedik. Bu ama\u00e7la biz de 2000\u2019li y\u0131llar\u0131n ba\u015f\u0131nda Diyarbak\u0131rspor\u2019u da \u00e7al\u0131\u015ft\u0131ran \u00fcnl\u00fc teknik direkt\u00f6rlerimizden Y\u0131lmaz Vural ile birlikte sahaya indik. Modern ayd\u0131nlatma yat\u0131r\u0131mlar\u0131m\u0131z\u0131 oda\u011f\u0131na alan \u2018G\u00f6z\u00fcn Ayd\u0131n\u2019 kampanyam\u0131z kapsam\u0131nda haz\u0131rlanan reklam filminde, hocam\u0131z\u0131n enerjik ve samimi \u00fcslubuyla b\u00f6lgedeki \u015fehirlerin daha ayd\u0131nl\u0131k, g\u00fcvenli ve estetik bir g\u00f6r\u00fcn\u00fcme kavu\u015fmas\u0131na dikkat \u00e7ektik. Bu kampanyam\u0131z kapsam\u0131nda ilk etapta Diyarbak\u0131r\u2019da, ard\u0131ndan di\u011fer illerde kurulacak etkinlik alanlar\u0131yla insan\u0131m\u0131z modern ayd\u0131nlatma uygulamalar\u0131n\u0131 yak\u0131ndan deneyimleme f\u0131rsat\u0131 bulacak.\u201d<\/p>\n
\u201c60 y\u0131l\u0131 a\u015fan markam\u0131z\u0131 gelece\u011fe ta\u015f\u0131yoruz\u201d<\/p>\n
Yaman, Eksim Holding b\u00fcnyesinde yeni nesil ileti\u015fim projelerine ek olarak k\u00f6kl\u00fc markalar\u0131n hikayelerinin de \u00f6nemli bir yere sahip oldu\u011funu belirtti. Yaman ayr\u0131ca, T\u00fcrkiye\u2019nin en bilinen un markalar\u0131ndan biri olan Sinangil\u2019in, 63 y\u0131l\u0131 a\u015fan ge\u00e7mi\u015fiyle bug\u00fcn hala g\u00fc\u00e7l\u00fc bir t\u00fcketici ba\u011f\u0131 kurmay\u0131 ba\u015fard\u0131\u011f\u0131n\u0131 ifade ederek, \u201cSinangil yaln\u0131zca bir g\u0131da markas\u0131 de\u011fil, nesiller boyunca mutfaklarda yer etmi\u015f ger\u00e7ek bir \u2018lovemark\u2019. Ayr\u0131ca sahada ve dijital kanallarda y\u00fcr\u00fctt\u00fc\u011f\u00fcm\u00fcz ileti\u015fim \u00e7al\u0131\u015fmalar\u0131yla da marka sadakatimizi nesilden nesile ta\u015f\u0131yoruz\u201d dedi.<\/p>\n
Asl\u0131\u2019n\u0131n d\u00f6n\u00fc\u015f\u00fcm\u00fc, t\u00fcketicinin marka alg\u0131s\u0131n\u0131 de\u011fi\u015ftirmeyi ba\u015fard\u0131<\/p>\n
Eksim Holding\u2019in kafe-f\u0131r\u0131n sekt\u00f6r\u00fcndeki temsilcisi Asl\u0131\u2019n\u0131n d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funa da de\u011finen Ahmet Yaman, \u201cAsl\u0131\u2019n\u0131n 33 y\u0131l \u00f6nce ba\u015flayan hikayesini bug\u00fcn Eksim Holding olarak \u00e7ok daha modern bir kafe-f\u0131r\u0131n deneyimine d\u00f6n\u00fc\u015ft\u00fcr\u00fcyoruz. Ma\u011fazalar\u0131m\u0131zda sundu\u011fumuz kurabiye, kahve ve serinleten i\u00e7ecek \u00e7e\u015fitlerimizle m\u00fc\u015fterilerimize yaln\u0131zca \u00fcr\u00fcn de\u011fil, keyifli bir ya\u015fam alan\u0131 sunduk. Modern ma\u011faza tasar\u0131mlar\u0131m\u0131z ve \u00fcr\u00fcn \u00e7e\u015fitlili\u011fimiz sayesinde Asl\u0131, hem kent hayat\u0131 i\u00e7erisinde hem i\u015f merkezlerinin yo\u011funla\u015ft\u0131\u011f\u0131 b\u00f6lgelerde insanlar\u0131n severek vakit ge\u00e7irdi\u011fi bir mola ve keyif dura\u011f\u0131 haline geldi. Markam\u0131z b\u00fcy\u00fcmeye devam ederken hayata ge\u00e7irdi\u011fimiz \u2018Asl\u0131\u2019da D\u00fckkan Senin\u2019 franchise kampanyas\u0131yla da giri\u015fimcilere daha eri\u015filebilir ve uygun ko\u015fullu yat\u0131r\u0131m imkanlar\u0131 sunmaya ba\u015flad\u0131k. Bu \u00e7al\u0131\u015fmalar\u0131m\u0131z g\u00fcven veren marka alg\u0131m\u0131z\u0131 peki\u015ftirdi\u201d ifadelerini kulland\u0131.<\/p>\n
Ayd\u0131nlatma kampanyas\u0131 Y\u0131lmaz Vural\u2019\u0131n yer ald\u0131\u011f\u0131 reklam filmiyle ba\u015flad\u0131<\/p>\n
Dicle Elektrik, Diyarbak\u0131r, \u015eanl\u0131urfa, Mardin, Batman, \u015e\u0131rnak ve Siirt\u2019te s\u00fcrd\u00fcrd\u00fc\u011f\u00fc modern ayd\u0131nlatma \u00e7al\u0131\u015fmalar\u0131n\u0131 yeni reklam kampanyas\u0131na ta\u015f\u0131d\u0131. \u201cG\u00f6z\u00fcn Ayd\u0131n\u201d ana s\u00f6ylemiyle haz\u0131rlanan kampanya, LED d\u00f6n\u00fc\u015f\u00fcm\u00fcyle daha ayd\u0131nl\u0131k, g\u00fcvenli ve canl\u0131 hale gelen \u015fehir ya\u015fam\u0131n\u0131 s\u0131cak, yerel ve e\u011flenceli bir anlat\u0131mla ele al\u0131yor.<\/p>\n
Kampanyan\u0131n reklam filminin ba\u015frol\u00fcnde ise T\u00fcrk futbolunun \u00f6nemli isimlerinden Y\u0131lmaz Vural yer al\u0131yor. \u00a0Filmde Vural, gece vakti \u015fehre gelirken \u201ctan\u0131nmamak\u201d i\u00e7in g\u00fcne\u015f g\u00f6zl\u00fc\u011f\u00fc tak\u0131yor. Ancak k\u0131sa s\u00fcre sonra \u015fehirde herkesin g\u00fcne\u015f g\u00f6zl\u00fc\u011f\u00fcyle dola\u015ft\u0131\u011f\u0131n\u0131 fark ediyor. Taksiden sokaklara, \u00e7ocuklar\u0131n top oynad\u0131\u011f\u0131 alanlardan ci\u011ferci tezgah\u0131na ve d\u00fc\u011f\u00fcn meydan\u0131na uzanan film, Dicle Elektrik\u2019in ayd\u0131nlatma yat\u0131r\u0131mlar\u0131yla \u015fehirlerin gece hayat\u0131nda olu\u015fturdu\u011fu de\u011fi\u015fimi esprili sahnelerle g\u00f6r\u00fcn\u00fcr k\u0131l\u0131yor.<\/p>\n
Filmde, Diyarbak\u0131r\u2019\u0131n simge noktalar\u0131ndan ba\u015flayan anlat\u0131m Mardin, \u015eanl\u0131urfa, Batman, \u015e\u0131rnak ve Siirt\u2019i de kapsayan geni\u015f bir b\u00f6lgesel d\u00f6n\u00fc\u015f\u00fcm hikayesine ba\u011flan\u0131yor. Finalde \u201cG\u00f6z\u00fcm\u00fcz ayd\u0131n! I\u015f\u0131\u011f\u0131m\u0131z bol, ne\u015femiz daim olsun!\u201d mesaj\u0131yla kampanyan\u0131n hem yerel duygusu hem de modern \u015fehircilik vurgusu \u00f6ne \u00e7\u0131k\u0131yor.<\/p>\n
<\/p>\n
Kampanya K\u00fcnyesi:<\/p>\n
Reklamveren: Dicle Elektrik Da\u011f\u0131t\u0131m A.\u015e.
Reklamveren Temsilcileri: \u0130brahim Ba\u015fel\u00e7in, Harun Ra\u015fid Memi\u015f
Kreatif Direkt\u00f6r ve Yazar: Eser Yaz\u0131c\u0131
Prod\u00fcksiyon \u015eirketi: Jaguar Projects
Yap\u0131mc\u0131: Tolga Top\u00e7u, M\u00fcge \u00c7al\u0131\u015f
Y\u00f6netmen: Baki
G\u00f6r\u00fcnt\u00fc Y\u00f6netmeni \/ DoP: Oktay Ba\u015fp\u0131nar
Renk: Elif Tekneci
VFX: Sinan Mustafao\u011flu
M\u00fczik: Hasan Aytekin
Post Prod\u00fcksiyon: Tonic Effects<\/p>\n
\u201cS\u00fcrd\u00fcr\u00fclebilirlik oda\u011f\u0131m\u0131z\u0131 daha g\u00f6r\u00fcn\u00fcr hale getirdik\u201d<\/p>\n
Holdingin pazarlama ve ileti\u015fimde ya\u015fad\u0131\u011f\u0131 d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00e7evresel, sosyal ve y\u00f6neti\u015fim odakl\u0131 hedeflere de olumlu bir \u015fekilde yans\u0131d\u0131\u011f\u0131n\u0131 belirten Eksim Holding CMO\u2019su Ahmet Yaman,<\/p>\n
\u201cGe\u00e7ti\u011fimiz y\u0131l Eksim Enerji ve Eksun G\u0131da\u2019da ilk S\u00fcrd\u00fcr\u00fclebilirlik Raporlar\u0131m\u0131z\u0131 yay\u0131nlad\u0131k. Eksim Holding olarak da ilk Entegre Faaliyet Raporumuzu yak\u0131n zamanda yay\u0131nlam\u0131\u015f olaca\u011f\u0131z. Bu raporlar\u0131m\u0131zda yer alan \u00e7evresel, sosyal ve y\u00f6neti\u015fim odakl\u0131 hedefler pazarlama ve ileti\u015fim stratejimizin de \u00f6nemli par\u00e7alar\u0131ndan birini olu\u015fturuyor. Bu raporlar\u0131m\u0131zla \u015feffafl\u0131k ve s\u00fcrd\u00fcr\u00fclebilirlik oda\u011f\u0131m\u0131z\u0131 daha g\u00f6r\u00fcn\u00fcr hale getirdik. \u00c7\u00fcnk\u00fc g\u00fcn\u00fcm\u00fczde markalar i\u00e7in ekonomik ba\u015far\u0131n\u0131n yan\u0131 s\u0131ra topluma ve gelece\u011fe sundu\u011fu katk\u0131 da de\u011ferinde belirleyici oluyor\u201d \u015feklinde konu\u015ftu.<\/p>\n
\u201cMarka bilinci \u00f6nce i\u00e7eride ba\u015flar\u201d<\/p>\n
Eksim Holding\u2019de g\u00fc\u00e7l\u00fc bir marka in\u015fa etmenin \u00f6ncelikle \u00e7al\u0131\u015fan deneyiminden ge\u00e7ti\u011fini belirten Eksim Holding CMO\u2019su Ahmet Yaman, Pazarlama ve \u0130leti\u015fim ekiplerinin bu s\u00fcre\u00e7te \u0130nsan Kaynaklar\u0131 ile yak\u0131n i\u015f birli\u011fi i\u00e7inde \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 vurgulad\u0131. Yaman, “Marka alg\u0131s\u0131n\u0131 \u015fekillendirmede \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n markay\u0131 sahiplenmesi, kurum k\u00fclt\u00fcr\u00fcn\u00fc benimsemesi ve bunu do\u011fal bir \u015fekilde yans\u0131tmas\u0131 en g\u00fc\u00e7l\u00fc ileti\u015fim ara\u00e7lar\u0131m\u0131zdan biri olmal\u0131. Bu nedenle i\u015fveren markas\u0131 \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 \u0130nsan Kaynaklar\u0131 ekibimizle birlikte planl\u0131yor, pazarlama bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131 \u00e7al\u0131\u015fan deneyimiyle bulu\u015fturuyoruz” dedi.<\/p>\n
Bu yakla\u015f\u0131m\u0131n ba\u015far\u0131l\u0131 \u00f6rneklerinden birinin Gen\u00e7 Enerji kampanyas\u0131 oldu\u011funu ifade eden Yaman, s\u00f6zlerini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<\/p>\n
\u201cEnerji sekt\u00f6r\u00fcn\u00fc kariyer yolculu\u011funun ba\u015f\u0131ndaki gen\u00e7ler i\u00e7in daha g\u00f6r\u00fcn\u00fcr ve daha \u00e7ekici hale getirmek amac\u0131yla hayata ge\u00e7irdi\u011fimiz Gen\u00e7 Enerji kampanyas\u0131yla kendine g\u00fcvenen, geli\u015fime a\u00e7\u0131k gen\u00e7 yeteneklere ula\u015ft\u0131k. Kampanyam\u0131z yo\u011fun ilgi g\u00f6rd\u00fc. Bir \u00f6nceki y\u0131la oranla yakla\u015f\u0131k 3 kat artarak 15 bine yak\u0131n ba\u015fvuru ald\u0131k. Bu bizim i\u00e7in yaln\u0131zca bir i\u015fe al\u0131m ba\u015far\u0131s\u0131 de\u011fil; gen\u00e7lerin Eksim Holding’i \u00e7al\u0131\u015fmak istedikleri, geleceklerini birlikte kurabilecekleri g\u00fc\u00e7l\u00fc bir marka olarak g\u00f6rmeye ba\u015flad\u0131klar\u0131n\u0131n da \u00f6nemli bir g\u00f6stergesi oldu.\u201d<\/p>\n
U\u00e7urtma festivali ile enerji fark\u0131ndal\u0131\u011f\u0131<\/p>\n
Holding \u015firketlerinden Eksim Enerji taraf\u0131nda hayata ge\u00e7irilen sosyal fayda projelerine de de\u011finen Ahmet Yaman, \u00f6zellikle \u00e7ocuklarla kurulan ba\u011f\u0131n marka ileti\u015fiminde \u00f6nemli bir yere sahip oldu\u011funu s\u00f6yledi. Yaman, \u201cYenilenebilir enerji yat\u0131r\u0131mlar\u0131m\u0131z\u0131 yaln\u0131zca yeni tesis ve kapasite art\u0131\u015f\u0131 olarak kurgulam\u0131yoruz; toplumsal fark\u0131ndal\u0131k a\u00e7\u0131s\u0131ndan da de\u011ferlendiriyoruz. Bu kapsamda yenilenebilir enerji tesislerimizin bulundu\u011fu b\u00f6lgelerde U\u00e7urtma Festivali gibi etkinliklerle \u00e7ocuklarla bir araya geliyor, hem e\u011flenceli deneyimler sunuyor hem de enerji bilincini k\u00fc\u00e7\u00fck ya\u015flardan itibaren g\u00fc\u00e7lendirmeyi hedefliyoruz. Gelece\u011fin enerji d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc anlat\u0131rken \u00e7ocuklar\u0131n hayal d\u00fcnyas\u0131na dokunman\u0131n \u00e7ok k\u0131ymetli oldu\u011funa inan\u0131yoruz\u201d \u015feklinde konu\u015ftu.<\/p>\n
<\/strong> T\u00fcrkiye\u2019nin enerji, g\u0131da ve giri\u015fim ekosistemi alanlar\u0131ndaki \u00f6nc\u00fc \u015firket topluluklar\u0131ndan Eksim Holding\u2019in CMO\u2019su Ahmet Yaman, pazarlama ve ileti\u015fim merkezli d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funu aktard\u0131.\u00a0 <\/p>\n","protected":false},"author":1,"featured_media":112314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[12,4,10,11],"tags":[],"class_list":["post-112313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spor","category-dunya","category-otomobil","category-saglik"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/112313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=112313"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/112313\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/112314"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=112313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=112313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=112313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"