{"id":107762,"date":"2026-07-01T11:45:27","date_gmt":"2026-07-01T08:45:27","guid":{"rendered":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/07\/01\/slayz-2026nin-ilk-yarisinda-dijital-yatirim-pazarinda-ivmesini-artirdi"},"modified":"2026-07-01T11:45:27","modified_gmt":"2026-07-01T08:45:27","slug":"slayz-2026nin-ilk-yarisinda-dijital-yatirim-pazarinda-ivmesini-artirdi","status":"publish","type":"post","link":"https:\/\/ekonomigundemi.com.tr\/index.php\/2026\/07\/01\/slayz-2026nin-ilk-yarisinda-dijital-yatirim-pazarinda-ivmesini-artirdi\/","title":{"rendered":"Slayz, 2026&#8217;n\u0131n ilk yar\u0131s\u0131nda dijital yat\u0131r\u0131m pazar\u0131nda ivmesini art\u0131rd\u0131"},"content":{"rendered":"<p>T\u00fcrkiye&#8217;de yat\u0131r\u0131mc\u0131 profili h\u0131zla de\u011fi\u015firken yat\u0131r\u0131mc\u0131 say\u0131s\u0131n\u0131n 10 milyonu a\u015fmas\u0131 ve yeni nesil yat\u0131r\u0131mc\u0131lar\u0131n h\u0131zl\u0131, \u015feffaf ve global bir yat\u0131r\u0131m deneyimi talep etmesi sekt\u00f6rde d\u00f6n\u00fc\u015f\u00fcm\u00fc h\u0131zland\u0131r\u0131yor. Slayz kullan\u0131c\u0131lar\u0131n\u0131n y\u00fczde 55&#8217;inin 18-29 ya\u015f aral\u0131\u011f\u0131nda yer almas\u0131, yapay zek\u00e2 destekli ki\u015fiselle\u015ftirme uygulamalar\u0131n\u0131n yayg\u0131nla\u015fmas\u0131, d\u00fczenli yat\u0131r\u0131m al\u0131\u015fkanl\u0131\u011f\u0131n\u0131n g\u00fc\u00e7lenmesi ve TEFAS fonlar\u0131na y\u00f6nelik ilginin artmas\u0131 bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00f6nemli g\u00f6stergeleri aras\u0131nda bulunuyor. Teknoloji altyap\u0131s\u0131 ve kullan\u0131c\u0131 deneyimini merkeze alan yakla\u015f\u0131m\u0131yla b\u00fcy\u00fcmesini s\u00fcrd\u00fcren Slayz, 2026 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda elde etti\u011fi sonu\u00e7larla uzun vadeli vizyonunu destekleyen g\u00fc\u00e7l\u00fc bir performans ortaya koydu.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/ekonomigundemi.com.tr\/wp-content\/uploads\/2026\/07\/7d0f3f3786eee3048893101cc673319f_1.jpg\" \/>\n<\/p>\n<p>Konuya ili\u015fkin de\u011ferlendirmelerde bulunan\u00a0Slayz Yat\u0131r\u0131m Holding CEO&#8217;su John Nevzat Erdem, \u015funlar\u0131 s\u00f6yledi:<\/p>\n<p>\u201c2026&#8217;n\u0131n ilk yar\u0131s\u0131nda b\u00fcy\u00fcme ivmemizi \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131rd\u0131k. Bu b\u00fcy\u00fcme yaln\u0131zca kullan\u0131c\u0131 taban\u0131m\u0131zdaki geni\u015flemeyi de\u011fil, kullan\u0131c\u0131 ba\u015f\u0131na derinle\u015fen yat\u0131r\u0131m davran\u0131\u015f\u0131n\u0131 da kaps\u0131yor. Bizim i\u00e7in en de\u011ferli g\u00f6stergelerden biri de bu. Elde etti\u011fimiz sonu\u00e7lar yaln\u0131zca rakamsal bir ba\u015far\u0131 de\u011fil, ayn\u0131 zamanda geli\u015ftirdi\u011fimiz yat\u0131r\u0131m deneyiminin ve kullan\u0131c\u0131lar\u0131m\u0131z\u0131n platformumuza duydu\u011fu g\u00fcvenin somut bir kar\u015f\u0131l\u0131\u011f\u0131. Yat\u0131r\u0131m teknolojilerinde s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme, \u00f6l\u00e7ek, derinlik ve g\u00fcvenin birlikte y\u00fckseldi\u011fi bir denge \u00fczerine kuruluyor.\u201d<\/p>\n<p>Kullan\u0131c\u0131 deneyimi b\u00fcy\u00fcmenin temel unsurlar\u0131ndan biri<\/p>\n<p>Bug\u00fcn yat\u0131r\u0131mc\u0131lar yaln\u0131zca i\u015flem yapabilecekleri bir platform aram\u0131yor. Ayn\u0131 zamanda h\u0131zl\u0131, \u015feffaf, d\u00fc\u015f\u00fck maliyetli ve veriye dayal\u0131 karar alma s\u00fcre\u00e7lerini destekleyen bir deneyim talep ediyor. Slayz da \u00fcr\u00fcn ve hizmet geli\u015ftirme s\u00fcre\u00e7lerini bu beklentiler do\u011frultusunda \u015fekillendiriyor. D\u00fc\u015f\u00fck komisyon yap\u0131s\u0131n\u0131n da katk\u0131s\u0131yla platformda kullan\u0131c\u0131 ba\u015f\u0131na ayl\u0131k ortalama i\u015flem say\u0131s\u0131 ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re y\u00fczde 47 art\u0131\u015f g\u00f6sterdi.\u00a0<\/p>\n<p>Y\u0131l\u0131n ilk yar\u0131s\u0131nda Slayz kullan\u0131c\u0131lar\u0131n\u0131n y\u00fczde 38&#8217;i BIST, TEFAS ve ABD borsalar\u0131nda yer alan en az iki farkl\u0131 varl\u0131k s\u0131n\u0131f\u0131nda aktif i\u015flem ger\u00e7ekle\u015ftirdi. Ayn\u0131 d\u00f6nemde uygulama i\u00e7i etkile\u015fim ve ortalama portf\u00f6y \u00e7e\u015fitlili\u011finde de art\u0131\u015f ya\u015fand\u0131. Markan\u0131n daha geni\u015f kitlelere ula\u015fmas\u0131n\u0131n yan\u0131 s\u0131ra kullan\u0131c\u0131lar\u0131n platformdan elde etti\u011fi de\u011ferin artmas\u0131 da b\u00fcy\u00fcmenin \u00f6nemli g\u00f6stergeleri aras\u0131nda yer ald\u0131.<\/p>\n<p>Yat\u0131r\u0131m teknolojileri alan\u0131nda rekabet her ge\u00e7en g\u00fcn artarken Slayz b\u00fcy\u00fcmeyi yaln\u0131zca yeni kullan\u0131c\u0131 kazan\u0131m\u0131 \u00fczerinden de\u011ferlendirmiyor. \u015eirketin g\u00fcnl\u00fck aktif kullan\u0131c\u0131 oran\u0131 y\u0131l\u0131n ilk y\u00fczde 30 art\u0131\u015f g\u00f6stererek kullan\u0131c\u0131 etkile\u015fiminde g\u00fc\u00e7l\u00fc bir seviyeye ula\u015ft\u0131. Slayz&#8217;a g\u00f6re sa\u011fl\u0131kl\u0131 b\u00fcy\u00fcme, kullan\u0131c\u0131 say\u0131s\u0131, i\u015flem derinli\u011fi ve deneyim kalitesinin birlikte geli\u015fmesiyle m\u00fcmk\u00fcn oluyor.<\/p>\n<p>Y\u0131l\u0131n ikinci yar\u0131s\u0131nda yat\u0131r\u0131mlar h\u0131z kesmeden devam edecek<\/p>\n<p>Slayz, y\u0131l\u0131n ikinci yar\u0131s\u0131nda da \u00fcr\u00fcn geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131n\u0131 h\u0131z kesmeden s\u00fcrd\u00fcrecek. Teknoloji altyap\u0131s\u0131n\u0131n daha da g\u00fc\u00e7lendirilmesiyle birlikte ak\u0131ll\u0131 karar destek sistemleri, u\u00e7tan uca otomasyon \u00e7\u00f6z\u00fcmleri ve geni\u015fleyen \u00fcr\u00fcn portf\u00f6y\u00fc kullan\u0131c\u0131larla kademeli olarak bulu\u015fturulacak. \u015eirket, yaln\u0131zca b\u00fcy\u00fcmeyi de\u011fil, yat\u0131r\u0131m teknolojileri alan\u0131ndaki \u00f6nc\u00fc konumunu daha da g\u00fc\u00e7lendirmeyi hedefliyor.<\/p>\n<p>2026 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda elde edilen sonu\u00e7lar, Slayz&#8217;\u0131n uzun vadeli b\u00fcy\u00fcme vizyonunun sa\u011flam temeller \u00fczerine kuruldu\u011funu ortaya koyuyor. Kullan\u0131c\u0131 odakl\u0131 yakla\u015f\u0131m\u0131, teknolojik yat\u0131r\u0131mlar\u0131 ve \u00f6l\u00e7eklenebilir i\u015f modeliyle \u015firket, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde de b\u00fcy\u00fcmesini s\u00fcrd\u00fcrmeyi hedefliyor.<\/p>\n<p> <strong><\/strong><br \/>\nEKONOM\u0130 GAZETES\u0130 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Slayz, 2026 y\u0131l\u0131n\u0131n ilk yar\u0131s\u0131nda b\u00fcy\u00fcmesini yaln\u0131zca kullan\u0131c\u0131 say\u0131s\u0131ndaki art\u0131\u015fla de\u011fil, kullan\u0131c\u0131 ba\u015f\u0131na derinle\u015fen yat\u0131r\u0131m deneyimiyle de destekledi. Ayl\u0131k i\u015flem frekans\u0131nda, varl\u0131k \u00e7e\u015fitlili\u011finde ve uygulama i\u00e7i etkile\u015fim g\u00f6stergelerinde kaydedilen art\u0131\u015f, \u015firketin \u00f6l\u00e7eklenme kapasitesini ve dijital arac\u0131 kurum pazar\u0131ndaki konumunu g\u00fc\u00e7lendirdi. <\/p>\n","protected":false},"author":1,"featured_media":107763,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow07ekDA:productID":"","footnotes":""},"categories":[4,1,9],"tags":[],"class_list":["post-107762","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dunya","category-ekonomi","category-manset"],"_links":{"self":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/107762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=107762"}],"version-history":[{"count":0,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/107762\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media\/107763"}],"wp:attachment":[{"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=107762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=107762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekonomigundemi.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=107762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}